The J.M. Smucker Company (SJM) by event type
SJM moves most on coverage initiations — a median of -0.36% at 30 minutes across 24 measured events. Each row is measured over the last three years and read against the price at its own news timestamp. Back to the SJM overview →
How SJM reacts across 6 measured event types.
| Event | Events | Median 30-min | % positive | Median to close |
|---|---|---|---|---|
| Analyst upgrades 2,233 of 2,717 | 42 | -0.35% | 38% | -0.63% |
| Analyst downgrades 1,904 of 2,603 | 29 | -0.21% | 38% | -0.72% |
| Coverage initiations 1,816 of 2,283 | 24 | -0.36% | 29% | +0.89% |
| Rating reiterations 842 of 3,522 | 115 | +0.10% | 64% | +0.42% |
| Price-target raises 644 of 1,790 | 22 | +0.05% | 64% | +0.34% |
| Price-target cuts 661 of 1,527 | 37 | +0.01% | 51% | +0.26% |
Last 3 years, pulled 2026-09-21. Reaction = percent move vs. the price at the news timestamp. Counts and medians only. The rank under each event type orders every name measured for it by median 30-min reaction, most positive first — so a low rank on a downgrade means this name falls harder than most, not that it moves less. Names with an identical median share a rank; a name the cross-section does not carry shows no rank rather than a guessed one.
That’s how SJM usually reacts — get an email when it moves on news →Every name measured for these event types: Analyst upgrades → · Analyst downgrades → · Coverage initiations → · Rating reiterations → · Price-target raises → · Price-target cuts → · SJM overview →
Other Consumer Defensive names, measured the same way
| Ticker | Events | Median 30-min | % positive |
|---|---|---|---|
| USANA Health Sciences, Inc. (USNA) | 530 | +0.01% | 50% |
| MamaMancini's Holdings, Inc. (MMMB) | 527 | 0.00% | 43% |
| Bunge Limited Common Shares (BG) | 513 | +0.06% | 52% |
| Sysco Corporation (SYY) | 499 | +0.04% | 52% |
Same sector, same measurement: percent move vs. the price at the news timestamp, read at 30 minutes. Sample sizes differ, so the medians are comparable but the confidence behind them is not.