Alphabet (GOOG)

How GOOG actually reacts to news — the realized, point-in-time move the market made, measured across 2,000+ labeled events over the last three years with zero look-ahead.

The quantified answer

GOOG’s median reaction, across the day.

+0.06%
Median 30-min
Typical reaction 30 minutes after any GOOG news
55%
Moved up
Share of GOOG news events that rose at 30 minutes
+0.19%
Median to close
Where GOOG typically settles by the closing bell
GOOG median reaction to newsGOOG median reaction to news across 2 horizons: 30-min +0.06%, to close +0.19%.30-minto close30-min: +0.06%to close: +0.19%+0.06%+0.19%0+0.19%
Median move vs. the price at the news timestamp, across 2,000+ labeled events.
By event type

How GOOG reacts, by analyst action.

EventEventsMedian 30-min% positiveMedian to close
Analyst upgrades19-0.76%32%-1.07%
Analyst downgrades6-0.12%33%-0.50%
Coverage initiations13+0.25%77%+0.73%
Rating reiterations129-0.00%50%-0.08%
Price-target raises53-0.23%42%-0.61%
Price-target cuts5+0.17%60%+0.80%

Last 3 years, pulled 2026-07-14. Reaction = percent move vs. the price at the news timestamp. The same measurement runs across every name in the dataset.

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26M+ news records Operating since 2012 Methodology on SSRN ↗
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Latest news

Recent GOOG events, each with its measured reaction. (Page 1 of 5.)

DateHeadlineEventSource5-minTo close
Qubika Acquires AI Pioneer Tryolabs and Appoints Alan Descoins as Chief AI OfficerPress releasePR Web-0.09%+0.36%
GOOG Investors Have Opportunity to Join Alphabet Inc. Fraud Investigation with SBS LawPress releaseBusiness Wire-0.03%
Form 13F-HR Alphabet Inc. For: Jun 30SEC filing · Form 13F-HRSEC EDGAR+0.45%-0.40%
Panzura Express Brings Enterprise File Services, AI Intelligence from File Data, and Ransomware Resiliency to Single-Site OrganizationsPress releasePR Web+0.94%+2.46%
Bronstein, Gewirtz & Grossman, LLC Encourages Alphabet Inc. (GOOG) Shareholders to Inquire about Securities InvestigationPress releaseACCESS Newswire+1.41%+2.14%
Bronstein, Gewirtz & Grossman, LLC Is Investigating Alphabet Inc. (GOOG) And Encourages Shareholders to ConnectPress releaseACCESS Newswire-0.10%+1.37%
Bronstein, Gewirtz & Grossman, LLC Initiates an Investigation into Allegations Against Alphabet Inc. (GOOG) And Encourages Shareholders to Reach OutPress releaseACCESS Newswire-0.08%+0.44%
Bronstein, Gewirtz & Grossman, LLC Announces an Investigation Against Alphabet Inc. (GOOG) and Encourages Shareholders to Learn More About the InvestigationPress releaseACCESS Newswire+0.09%+0.83%
Alphabet Inc. (GOOG) Investigation: Bronstein, Gewirtz & Grossman, LLC Encourages Shareholders to Contact the Firm to Learn More About the InvestigationPress releaseACCESS Newswire+0.64%-0.29%
Bronstein, Gewirtz & Grossman, LLC Encourages Alphabet Inc. (GOOG) Stockholders to Inquire about Securities InvestigationPress releaseACCESS Newswire+0.08%-0.19%
Form 10-Q Alphabet Inc. For: Jun 30SEC filing · Form 10-QSEC EDGAR-0.03%-0.83%
Form S-8 Alphabet Inc.SEC filing · Form S-8SEC EDGAR-0.03%-0.83%
Form 8-K Alphabet Inc. For: Jul 22SEC filing · Form 8-KSEC EDGAR-0.03%-0.83%
Bronstein, Gewirtz & Grossman, LLC Initiates an Investigation into Allegations Against Alphabet Inc. (GOOG) And Encourages Stockholders to Reach OutPress releaseACCESS Newswire-0.38%-0.81%
Bronstein, Gewirtz & Grossman, LLC Is Investigating Alphabet Inc. (GOOG) And Encourages Stockholders to ConnectPress releaseACCESS Newswire-0.01%-1.33%
Alphabet Inc. (GOOG) Investigation: Bronstein, Gewirtz & Grossman, LLC Encourages Stockholders to Contact the Firm to Learn More About the InvestigationPress releaseACCESS Newswire+1.58%+0.31%
Robin Workspace Platform Now Available on Google Cloud MarketplacePress releasePR Web+0.74%+1.34%
Speechify's Simba 3.2 Ranks #1 on Independent Artificial Analysis TTS Leaderboard: World's Best Real-Time Voice Model, Above ElevenLabs, OpenAI, Google DeepMind & OthersPress releasePR Web+0.03%-0.70%
Evalueserve Appoints Gururaj Bhat to Lead Data & AI BusinessPress releasePR Web-0.43%+1.84%
Evalueserve Appoints Pallab Deb as Chief Executive OfficerPress releasePR Web+0.21%-1.39%
WALT Labs Joins Anthropic's Claude Partner Network to Accelerate Enterprise AI AdoptionPress releasePR Web+0.45%+0.32%
Form 8-K Alphabet Inc. For: Jun 05SEC filing · Form 8-KSEC EDGAR-0.71%-0.78%
Local SEO Data Study Finds 28.5% of Local Pack Businesses Are Invisible in Google AI ModePress releasePR Web-0.01%-0.37%
Form CERT Alphabet Inc.SEC filing · Form CERTSEC EDGAR-0.42%-0.35%
Form 8-A12B Alphabet Inc.SEC filing · Form 8-A12BSEC EDGAR-0.42%-0.35%
Form 8-K Alphabet Inc. For: Jun 02SEC filing · Form 8-KSEC EDGAR-0.42%-0.35%
Form 8-K Alphabet Inc. For: Jun 05SEC filing · Form 8-KSEC EDGAR-0.42%-0.35%
Form DEFA14A Alphabet Inc.SEC filing · Form DEFA14ASEC EDGAR+0.41%+0.64%
Form 8-K Alphabet Inc. For: Jun 04SEC filing · Form 8-KSEC EDGAR+0.41%+0.64%
Form CERT Alphabet Inc.SEC filing · Form CERTSEC EDGAR+0.41%+0.64%
Form 8-A12B Alphabet Inc.SEC filing · Form 8-A12BSEC EDGAR+1.65%+3.91%
ADL and JLens Urge Shareholders of Alphabet Inc. to Vote AGAINST Proposal 11Press releaseBusiness Wire+0.17%+0.16%
Form S-3ASR Alphabet Inc.SEC filing · Form S-3ASRSEC EDGAR-1.47%-1.33%
Form SD Alphabet Inc.SEC filing · Form SDSEC EDGAR+0.10%+0.06%
Form 8-K Alphabet Inc. For: May 21SEC filing · Form 8-KSEC EDGAR-0.16%-0.91%
Studio 1119 and Moz Expand Strategic Partnership to Advance AI-Powered SEO and GEO for E-Commerce Businesses WorldwidePress releasePR Web-0.30%-2.73%
Ortus Solutions Launches BoxLang 1.13 and Next-Generation Tooling Ecosystem to Accelerate Enterprise Modernization for ColdFusion/CFML ApplicationsPress releasePR Web-0.06%-0.29%
Form 8-K Alphabet Inc. For: May 11SEC filing · Form 8-KSEC EDGAR-0.47%-0.34%
Form 13F-HR Alphabet Inc. For: Mar 31SEC filing · Form 13F-HRSEC EDGAR-0.02%+0.66%
Form 10-Q Alphabet Inc. For: Mar 31SEC filing · Form 10-QSEC EDGAR-0.41%+2.95%
Form 8-K Alphabet Inc. For: Apr 29SEC filing · Form 8-KSEC EDGAR-0.41%+2.95%
Form ARS Alphabet Inc. For: Dec 31SEC filing · Form ARSSEC EDGAR-0.69%+1.39%
Form DEF 14A Alphabet Inc. For: Jun 05SEC filing · Form DEFSEC EDGAR-0.69%+1.39%
Form DEFA14A Alphabet Inc.SEC filing · Form DEFA14ASEC EDGAR-0.69%+1.39%
WALT Labs Releases Delivery Companion to Bring Predictable Execution to Services OrganizationsPress releasePR Web+0.12%-0.03%
WALT Labs Launches Companion OS, an Executive Intelligence Platform for AI-Driven OperationsPress releasePR Web+0.14%+0.13%
Form 8-K Alphabet Inc. For: Apr 07SEC filing · Form 8-KSEC EDGAR-0.39%+1.20%
New Polling Data Shows Overwhelming Support for Safeguards for Autonomous Vehicles, Advanced Safety Technology and Heavy TrucksPress releasePR Web+0.10%-0.72%
WALT Carbon is Now Cloud Companion: A Redesigned Platform for Intelligent Cloud ManagementPress releasePR Web+0.01%-0.37%
CriticalRiver and Anthropic Announce Partnership to Deliver Responsible AI at Enterprise ScalePress releasePR Web+0.55%+1.00%

Each headline opens its own page with the full realized reaction — the move the market actually made, measured from the news timestamp.

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26M+ news records, 2006–2026 Operating since 2012 Point-in-time, zero look-ahead Peer-reviewable methodology (SSRN) ↗