Under Armour, Inc. Class A (UAA) by event type
UAA moves most on analyst upgrades — a median of +1.03% at 30 minutes across 15 measured events. Each row is measured over the last three years and read against the price at its own news timestamp. Back to the UAA overview →
How UAA reacts across 6 measured event types.
| Event | Events | Median 30-min | % positive | Median to close |
|---|---|---|---|---|
| Analyst upgrades 122 of 2,717 | 15 | +1.03% | 80% | +0.19% |
| Analyst downgrades 2,320 of 2,603 | 42 | -0.68% | 36% | -0.85% |
| Coverage initiations 428 of 2,283 | 19 | +0.46% | 84% | +1.71% |
| Rating reiterations 2,326 of 3,522 | 121 | -0.06% | 46% | +0.11% |
| Price-target raises 876 of 1,790 | 17 | 0.00% | 47% | -0.03% |
| Price-target cuts 1,344 of 1,527 | 35 | -0.27% | 37% | -0.95% |
Last 3 years, pulled 2026-09-21. Reaction = percent move vs. the price at the news timestamp. Counts and medians only. The rank under each event type orders every name measured for it by median 30-min reaction, most positive first — so a low rank on a downgrade means this name falls harder than most, not that it moves less. Names with an identical median share a rank; a name the cross-section does not carry shows no rank rather than a guessed one.
That’s how UAA usually reacts — get an email when it moves on news →Every name measured for these event types: Analyst upgrades → · Analyst downgrades → · Coverage initiations → · Rating reiterations → · Price-target raises → · Price-target cuts → · UAA overview →
Other Consumer Cyclical names, measured the same way
| Ticker | Events | Median 30-min | % positive |
|---|---|---|---|
| Urban Outfitters, Inc. (URBN) | 310 | +0.07% | 52% |
| Shake Shack, Inc. Class A (SHAK) | 309 | -0.12% | 45% |
| Penske Automotive Group, Inc. (PAG) | 308 | +0.11% | 52% |
| Duluth Holdings Inc. - Class B (DLTH) | 307 | 0.00% | 40% |
Same sector, same measurement: percent move vs. the price at the news timestamp, read at 30 minutes. Sample sizes differ, so the medians are comparable but the confidence behind them is not.