Estee Lauder Companies, Inc. (The) (EL)
EL moved a median of -0.03% 30 minutes after news, and -0.10% by the close. How EL actually reacts to news — the realized, point-in-time move the market made, measured across 1,079 labeled events over the last three years with zero look-ahead.
EL’s median reaction, across the day.
| Horizon | Median | % positive | Events |
|---|---|---|---|
| 5-min | -0.01% | 48% | 1,067 |
| 30-min | -0.03% | 49% | 1,078 |
| 60-min | -0.07% | 44% | 1,078 |
| to close | -0.10% | 45% | 1,076 |
| Middle 50% of EL reactions | -0.57% to +0.41% |
|---|---|
| Median reaction (30-min) | -0.03% |
| Measured reactions | 1,079 |
Half of all Estee Lauder Companies, Inc. (The) news events land between -0.57% and +0.41% at 30 minutes.
Reaction stats as of 2026-09-21. Newest measured event . Reaction = percent move vs. the price at the news timestamp.
How EL reacts, by analyst action.
| Event | Events | Median 30-min | % positive | Median to close |
|---|---|---|---|---|
| Analyst upgrades | 45 | -0.23% | 47% | -0.18% |
| Analyst downgrades | 50 | +0.44% | 62% | +1.03% |
| Coverage initiations | 18 | +0.48% | 67% | +0.60% |
| Rating reiterations | 233 | -0.05% | 47% | -0.17% |
| Price-target raises | 67 | -0.17% | 36% | -0.37% |
| Price-target cuts | 67 | -0.15% | 45% | -0.36% |
Last 3 years, pulled 2026-09-21. Reaction = percent move vs. the price at the news timestamp. Counts and medians only. The same measurement runs across every name in the dataset. See how EL ranks against every other measured name →
That’s how EL usually reacts — get an email when it moves on news →Email me when EL moves on news.
One email per qualifying move — the headline, the measured reaction, and how it compares to EL's baseline. Nothing else.
Recent EL events, each with its measured reaction.
| Date | Headline | Event | Source | 5-min | To close |
|---|---|---|---|---|---|
| The Estée Lauder Companies Announces BEAUTY&YOU India 2026 Winners and Marks Five Years of Advancing Indian Beauty Entrepreneurship | Press release | Business Wire | +0.01% | +1.45% | |
| Reliance Foundation and The Estée Lauder Companies Charitable Foundation Launch Multi-Year Partnership That Aims to Empower One Million Girls and Young Women in India | Press release | Business Wire | +1.36% | +2.12% | |
| Gaétane Baudry Appointed Senior Vice President/Global General Manager, Bobbi Brown | Press release | Business Wire | -0.65% | +0.34% | |
| Form ARS ESTEE LAUDER COMPANIES For: Jun 30 | SEC filing · Form ARS | SEC EDGAR | -0.12% | -3.28% | |
| Form DEF 14A ESTEE LAUDER COMPANIES For: Nov 17 | SEC filing · Form DEF | SEC EDGAR | +0.67% | -2.25% | |
| Form DEFA14A ESTEE LAUDER COMPANIES | SEC filing · Form DEFA14A | SEC EDGAR | +0.63% | -2.57% | |
| The Estée Lauder Companies and the Breast Cancer Research Foundation Launch Largest Global Research Initiative on Breast Cancer in Younger Women | Press release | Business Wire | -0.56% | -1.23% | |
| Smashbox Cosmetics Takes Over Toronto's Sam James Coffee for One-Day "Dual Filter" Pop-Up | Press release | Canada Newswire | +0.60% | +1.45% | |
| Smashbox Cosmetics Launches New Dual Filter Concealer + Foundation with Studio Pop-Up Event in Melbourne | Press release | PR Newswire | +0.88% | +2.32% | |
| The Estée Lauder Companies Announces Partnership with Profound to Expand AI Visibility Across Its Global Brand Portfolio | Press release | Business Wire | -0.11% | -0.32% | |
| Form 8-K ESTEE LAUDER COMPANIES For: Sep 08 | SEC filing · Form 8-K | SEC EDGAR | -2.08% | -2.12% | |
| The Estée Lauder Companies Announces Expanded Roles for Brian Franz and Amber English | Press release | Business Wire | -2.08% | -2.12% | |
| Did The Estee Lauder Companies, Inc. Insiders Breach their Fiduciary Duties to Shareholders? | Press release | PR Newswire | -2.30% | -2.85% | |
| The Estée Lauder Companies Announces Brand Leadership Appointments | Press release | Business Wire | +0.34% | +1.09% | |
| The Estée Lauder Companies to Participate in the Barclays Global Consumer Conference | Press release | Business Wire | +0.30% | +3.33% | |
| Form 10-K ESTEE LAUDER COMPANIES For: Jun 30 | SEC filing · Form 10-K | SEC EDGAR | +0.36% | -0.08% | |
| Form 8-K ESTEE LAUDER COMPANIES For: Aug 19 | SEC filing · Form 8-K | SEC EDGAR | +3.19% | +4.20% | |
| Form IRANNOTICE ESTEE LAUDER COMPANIES | SEC filing · Form IRANNOTICE | SEC EDGAR | +0.23% | -0.18% | |
| The Estée Lauder Companies Reports Fiscal 2026 Results | Press release | Business Wire | +3.19% | +4.20% | |
| The Estée Lauder Companies and University of Leeds Partner to Advance the Future of Complexion Shade Matching | Press release | Business Wire | +0.81% | -0.62% | |
| The Estée Lauder Companies to Webcast Discussion of Fiscal 2026 Fourth Quarter and Full-Year Results on August 19, 2026 | Press release | Business Wire | -0.17% | -1.53% | |
| Did The Estee Lauder Companies, Inc. Insiders Breach their Fiduciary Duties to Shareholders? | Press release | PR Newswire | +0.01% | +0.91% | |
| Estée Lauder Announces New Fragrance, Glimmer, with Global Campaign Starring Hailee Steinfeld | Press release | Business Wire | -0.09% | +1.25% | |
| Form 8-K ESTEE LAUDER COMPANIES For: Jul 20 | SEC filing · Form 8-K | SEC EDGAR | +1.73% | +2.70% | |
| The Estée Lauder Companies Appoints Madeleine Boyd as Senior Vice President, Global Brand Communications | Press release | Business Wire | +1.58% | +0.61% | |
| Form 8-K/A ESTEE LAUDER COMPANIES For: Feb 01 | SEC filing · Form 8-K | SEC EDGAR | -0.33% | -1.36% | |
| Murphy O'Brien Named to Inc.'s 2026 Best Workplaces List, Adding to a Strong First Half of 2026 Marked by Hermes Award Wins and Notable New Client Additions | Press release | PR Web | +0.13% | -1.25% | |
| The Estée Lauder Companies and Jo Malone London Launch Experience That Turns Visual Taste into a Personalized Fragrance Wardrobe, exclusively on Pinterest | Press release | Business Wire | +0.16% | -5.99% | |
| SMASHBOX CANADA RELAUNCHES ICONIC PHOTO FINISH PRIMERS WITH NEW INVISIBLE SPF 45 PRIMER | Press release | Canada Newswire | -0.07% | -0.51% | |
| The Estée Lauder Companies Strengthens UK Manufacturing Network as Whitman Facility Celebrates 60 Years of British Craftsmanship | Press release | Business Wire | +0.08% | -0.18% | |
| Did The Estee Lauder Companies, Inc. Insiders Breach their Fiduciary Duties to Shareholders? | Press release | PR Newswire | +0.39% | +0.41% | |
| Form 8-K/A ESTEE LAUDER COMPANIES For: Feb 01 | SEC filing · Form 8-K | SEC EDGAR | -0.08% | -0.08% | |
| Form SD ESTEE LAUDER COMPANIES | SEC filing · Form SD | SEC EDGAR | -0.69% | -1.71% | |
| The Estée Lauder Companies to Participate in the dbAccess Global Consumer Conference | Press release | Business Wire | +1.67% | +3.23% | |
| Form 8-K/A ESTEE LAUDER COMPANIES For: Mar 23 | SEC filing · Form 8-K | SEC EDGAR | +0.03% | +0.29% | |
| The Estée Lauder Companies & Puig End Discussions Regarding a Potential Business Combination | Press release | Business Wire | +0.03% | +0.29% | |
| The Estée Lauder Companies to Participate in the Morgan Stanley Luxury Conference | Press release | Business Wire | -0.42% | -2.90% | |
| Form 10-Q ESTEE LAUDER COMPANIES For: Mar 31 | SEC filing · Form 10-Q | SEC EDGAR | -0.22% | -1.39% | |
| Form 8-K ESTEE LAUDER COMPANIES For: May 01 | SEC filing · Form 8-K | SEC EDGAR | +0.06% | -2.78% | |
| The Estée Lauder Companies Reports Fiscal 2026 Third Quarter Results | Press release | Business Wire | -5.12% | -5.59% | |
| The Estée Lauder Companies Announces Minority Investment in Luxury Clinical Skin Care Brand 111SKIN | Press release | Business Wire | -0.73% | +0.37% | |
| The Estée Lauder Companies to Webcast Discussion of Fiscal 2026 Third Quarter Results on May 1, 2026 | Press release | Business Wire | -0.08% | -1.07% | |
| Did The Estee Lauder Companies, Inc. Insiders Breach their Fiduciary Duties to Shareholders? | Press release | PR Newswire | -1.01% | -1.18% | |
| Form 8-K/A ESTEE LAUDER COMPANIES For: Feb 01 | SEC filing · Form 8-K | SEC EDGAR | +0.04% | +2.84% | |
| The Estée Lauder Companies Fully Establishes Its “One ELC” Operating Model and Reaches Milestone in Its Profit Recovery and Growth Plan | Press release | Business Wire | +0.04% | +2.84% | |
| Form 8-K ESTEE LAUDER COMPANIES For: Mar 23 | SEC filing · Form 8-K | SEC EDGAR | -2.08% | -6.46% | |
| The Estée Lauder Companies’ Statement on Potential Transaction with Puig | Press release | Business Wire | -2.08% | -6.46% | |
| The Estée Lauder Companies and Forest Essentials to Enter a New Chapter in Their Long-Term Partnership | Press release | Business Wire | -0.15% | -2.16% | |
| Balmain Beauty Introduces Destin de Balmain: A New Prestige Fragrance | Press release | Business Wire | +0.48% | +2.70% | |
| Halper Sadeh LLC Encourages the Estee Lauder Companies, Inc. Shareholders to Contact the Firm to Discuss Their Rights | Press release | GlobeNewswire | -0.48% | -3.17% |
Each reaction is the move the market actually made, measured from the news timestamp. Headlines link through to the EL section they belong to.
Where else EL is measured.
EL earnings → · Analyst actions → · SEC filings →
Other Consumer Defensive names, measured the same way
| Ticker | Events | Median 30-min | % positive |
|---|---|---|---|
| WM MORRISON UNSP/ADR (MRWSY) | 1,100 | 0.00% | 42% |
| FRED'S (FRED) | 1,086 | 0.00% | 48% |
| Dollar General Corporation (DG) | 1,034 | -0.00% | 49% |
| Procter & Gamble Company (The) (PG) | 986 | +0.01% | 53% |
Same sector, same measurement: percent move vs. the price at the news timestamp, read at 30 minutes. Sample sizes differ, so the medians are comparable but the confidence behind them is not.
All Consumer Defensive names, measured the same way →
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Every name we’ve measured, in one place.
How the numbers are made.
How is Estee Lauder Companies, Inc. (The)'s median reaction calculated?
Every labeled EL news event is measured from its own timestamp: the last trade before the news is the base price, and the move is read at fixed horizons — 30 minutes of trading, then the close. The median across 1,079 events is what this page reports. Point-in-time, zero look-ahead: no event borrows information from a later one.
What counts as a positive reaction?
Any event whose price move is above zero at the horizon, relative to the last trade before the news timestamp. 49% of EL's measured events are up at 30 minutes; the rest close the window flat or negative.
How often is this page updated?
The news table refreshes automatically as new events are labeled and priced. The reaction medians are re-pulled in batches from the dataset — the figures here are as of 2026-09-21.
Does EL's past reaction predict its next one?
No. These are realized facts about past events, not forecasts. They describe a distribution — they say nothing certain about any future move.