Booking Holdings Inc. (BKNG) by event type
BKNG moves most on analyst upgrades — a median of +0.54% at 30 minutes across 57 measured events. Each row is measured over the last three years and read against the price at its own news timestamp. Back to the BKNG overview →
How BKNG reacts across 6 measured event types.
| Event | Events | Median 30-min | % positive | Median to close |
|---|---|---|---|---|
| Analyst upgrades 329 of 2,717 | 57 | +0.54% | 74% | +0.87% |
| Analyst downgrades 826 of 2,603 | 30 | +0.18% | 53% | +0.76% |
| Coverage initiations 1,054 of 2,283 | 35 | +0.02% | 57% | +0.68% |
| Rating reiterations 2,148 of 3,522 | 292 | -0.04% | 46% | +0.08% |
| Price-target raises 1,240 of 1,790 | 119 | -0.07% | 42% | -0.16% |
| Price-target cuts 618 of 1,527 | 57 | +0.03% | 51% | +0.30% |
Last 3 years, pulled 2026-09-21. Reaction = percent move vs. the price at the news timestamp. Counts and medians only. The rank under each event type orders every name measured for it by median 30-min reaction, most positive first — so a low rank on a downgrade means this name falls harder than most, not that it moves less. Names with an identical median share a rank; a name the cross-section does not carry shows no rank rather than a guessed one.
That’s how BKNG usually reacts — get an email when it moves on news →Every name measured for these event types: Analyst upgrades → · Analyst downgrades → · Coverage initiations → · Rating reiterations → · Price-target raises → · Price-target cuts → · BKNG overview →
Other Consumer Cyclical names, measured the same way
| Ticker | Events | Median 30-min | % positive |
|---|---|---|---|
| Alibaba Group Holding Limited American Depositary Shares each representing eight Ordinary share (BABA) | 977 | -0.03% | 44% |
| VITAMIN SHOPPE (VSI) | 961 | 0.00% | 41% |
| Ballantyne Strong, Inc. (BTN) | 950 | 0.00% | 43% |
| JC PENNEY (JCP) | 946 | 0.00% | 50% |
Same sector, same measurement: percent move vs. the price at the news timestamp, read at 30 minutes. Sample sizes differ, so the medians are comparable but the confidence behind them is not.