lululemon athletica inc. (LULU)
LULU moved a median of -0.14% 30 minutes after news, and -0.18% by the close. How LULU actually reacts to news — the realized, point-in-time move the market made, measured across 1,112 labeled events over the last three years with zero look-ahead.
LULU’s median reaction, across the day.
| Horizon | Median | % positive | Events |
|---|---|---|---|
| 5-min | -0.00% | 50% | 1,106 |
| 30-min | -0.14% | 42% | 1,108 |
| 60-min | -0.16% | 40% | 1,108 |
| to close | -0.18% | 42% | 1,107 |
| Middle 50% of LULU reactions | -0.78% to +0.33% |
|---|---|
| Median reaction (30-min) | -0.14% |
| Measured reactions | 1,112 |
Half of all lululemon athletica inc. news events land between -0.78% and +0.33% at 30 minutes.
Reaction stats as of 2026-09-21. Newest measured event . Reaction = percent move vs. the price at the news timestamp.
How LULU reacts, by analyst action.
| Event | Events | Median 30-min | % positive | Median to close |
|---|---|---|---|---|
| Analyst upgrades | 24 | +0.77% | 75% | +0.67% |
| Analyst downgrades | 83 | +0.43% | 59% | +0.48% |
| Coverage initiations | 21 | +0.12% | 62% | +0.63% |
| Rating reiterations | 340 | +0.16% | 58% | -0.01% |
| Price-target raises | 91 | +0.08% | 57% | -0.17% |
| Price-target cuts | 188 | -0.00% | 50% | +0.06% |
Last 3 years, pulled 2026-09-21. Reaction = percent move vs. the price at the news timestamp. Counts and medians only. The same measurement runs across every name in the dataset. See how LULU ranks against every other measured name →
That’s how LULU usually reacts — get an email when it moves on news →Email me when LULU moves on news.
One email per qualifying move — the headline, the measured reaction, and how it compares to LULU's baseline. Nothing else.
Recent LULU events, each with its measured reaction.
| Date | Headline | Event | Source | 5-min | To close |
|---|---|---|---|---|---|
| Bronstein, Gewirtz & Grossman, LLC Encourages lululemon athletica inc. (LULU) Stockholders to Inquire about Securities Investigation | Press release | ACCESS Newswire | -0.38% | -0.94% | |
| lululemon athletica inc. (LULU) Investigation: Bronstein, Gewirtz & Grossman, LLC Encourages Shareholders to Contact the Firm to Learn More About the Investigation | Press release | ACCESS Newswire | -0.04% | +0.27% | |
| Did lululemon athletica inc. Insiders Breach their Fiduciary Duties to Shareholders? | Press release | PR Newswire | -0.03% | -1.45% | |
| Bronstein, Gewirtz & Grossman, LLC Encourages lululemon athletica inc. (LULU) Stockholders to Inquire about Securities Investigation | Press release | ACCESS Newswire | -0.02% | +0.58% | |
| Bronstein, Gewirtz & Grossman, LLC Encourages lululemon athletica inc. (LULU) Investors to Inquire about Securities Investigation | Press release | ACCESS Newswire | -0.19% | -0.12% | |
| Bronstein, Gewirtz & Grossman, LLC Initiates an Investigation into Allegations Against lululemon athletica inc. (LULU) And Encourages Stockholders to Reach Out | Press release | ACCESS Newswire | -0.11% | +0.02% | |
| Bronstein, Gewirtz & Grossman, LLC Is Investigating lululemon athletica inc. (LULU) And Encourages Stockholders to Connect | Press release | ACCESS Newswire | -0.06% | +0.88% | |
| Form 8-K lululemon athletica inc. For: Sep 30 | SEC filing · Form 8-K | SEC EDGAR | +0.03% | +2.24% | |
| lululemon Announces New Leadership Team Structure to Drive Next Chapter of Growth | Press release | Business Wire | +0.03% | +2.24% | |
| Bronstein, Gewirtz & Grossman, LLC Encourages lululemon athletica inc. (LULU) Shareholders to Inquire about Securities Investigation | Press release | ACCESS Newswire | -0.03% | +0.75% | |
| Bronstein, Gewirtz & Grossman, LLC Encourages lululemon athletica inc. (LULU) Stockholders to Inquire about Securities Investigation | Press release | ACCESS Newswire | -0.05% | -2.02% | |
| Bronstein, Gewirtz & Grossman, LLC Encourages lululemon athletica inc. (LULU) Investors to Inquire about Securities Investigation | Press release | ACCESS Newswire | +0.17% | +3.38% | |
| Form 8-K lululemon athletica inc. For: Sep 08 | SEC filing · Form 8-K | SEC EDGAR | -0.70% | -1.40% | |
| Bronstein, Gewirtz & Grossman, LLC Is Investigating lululemon athletica inc. (LULU) And Encourages Stockholders to Connect | Press release | ACCESS Newswire | +0.14% | +0.27% | |
| Did lululemon athletica inc. Insiders Breach their Fiduciary Duties to Shareholders? | Press release | PR Newswire | +0.88% | +2.53% | |
| Form 10-Q lululemon athletica inc. For: Aug 02 | SEC filing · Form 10-Q | SEC EDGAR | +3.08% | +2.63% | |
| Form 8-K lululemon athletica inc. For: Sep 03 | SEC filing · Form 8-K | SEC EDGAR | +3.08% | +2.63% | |
| lululemon athletica inc. Announces Second Quarter Fiscal 2026 Results | Press release | Business Wire | +3.08% | +2.63% | |
| lululemon athletica inc. announces second quarter fiscal 2026 earnings conference call | Press release | Business Wire | +0.06% | -1.27% | |
| Form 8-K lululemon athletica inc. For: Aug 13 | SEC filing · Form 8-K | SEC EDGAR | +0.55% | +0.38% | |
| From GLP-1 skepticism and skin health to Apple Watch and Oura loyalty -- 1,400 young consumers talk Health & Wellness on Cafeteria | Press release | PR Web | -0.15% | -0.73% | |
| Form S-8 lululemon athletica inc. | SEC filing · Form S-8 | SEC EDGAR | -0.91% | +0.55% | |
| Form 8-K lululemon athletica inc. For: Jun 24 | SEC filing · Form 8-K | SEC EDGAR | +1.37% | +5.02% | |
| Did lululemon athletica inc. Insiders Breach their Fiduciary Duties to Shareholders? | Press release | PR Newswire | +0.14% | -1.00% | |
| Form DEFA14A lululemon athletica inc. | SEC filing · Form DEFA14A | SEC EDGAR | +2.25% | +2.91% | |
| Form 10-Q lululemon athletica inc. For: May 03 | SEC filing · Form 10-Q | SEC EDGAR | +2.25% | +2.91% | |
| Form 8-K lululemon athletica inc. For: Jun 04 | SEC filing · Form 8-K | SEC EDGAR | +2.25% | +2.91% | |
| lululemon athletica inc. Announces First Quarter Fiscal 2026 Results | Press release | Business Wire | +2.25% | +2.91% | |
| Form 8-K lululemon athletica inc. For: May 26 | SEC filing · Form 8-K | SEC EDGAR | -1.17% | +1.72% | |
| Form DEFA14A lululemon athletica inc. | SEC filing · Form DEFA14A | SEC EDGAR | -1.17% | +1.72% | |
| lululemon Enters into Cooperation Agreement with Chip Wilson; Laura Gentile and Marc Maurer to Join Company’s Board of Directors | Press release | Business Wire | +0.01% | -0.72% | |
| First lululemon Stores in Greece to Open in Athens | Press release | Business Wire | -0.95% | -0.06% | |
| Form DEFA14A lululemon athletica inc. | SEC filing · Form DEFA14A | SEC EDGAR | -0.95% | -0.06% | |
| lululemon athletica inc. Announces First Quarter Fiscal 2026 Earnings Conference Call | Press release | Business Wire | -1.79% | +1.77% | |
| Chip Wilson Issues Statement and Shares Details of Negotiations with lululemon | Press release | Canada Newswire | — | +0.31% | |
| Form ARS lululemon athletica inc. For: Feb 01 | SEC filing · Form ARS | SEC EDGAR | +0.59% | +1.38% | |
| Form DEFA14A lululemon athletica inc. | SEC filing · Form DEFA14A | SEC EDGAR | +0.59% | +1.38% | |
| lululemon Highlights Strength of its Refreshed Board, with the Right Expertise to Drive the Company’s Next Phase of Growth and Enhanced Shareholder Value | Press release | Business Wire | +0.59% | +1.38% | |
| Form PRER14A lululemon athletica inc. | SEC filing · Form PRER14A | SEC EDGAR | +0.39% | -1.23% | |
| Chip Wilson Issues Letter to lululemon Shareholders | Press release | PR Newswire | -0.97% | +0.11% | |
| Did lululemon athletica inc. Insiders Breach their Fiduciary Duties to Shareholders? | Press release | PR Newswire | -0.05% | -0.19% | |
| Chip Wilson Issues Letter to lululemon Shareholders | Press release | PR Newswire | -0.33% | -2.36% | |
| Form 8-K lululemon athletica inc. For: Apr 26 | SEC filing · Form 8-K | SEC EDGAR | +0.85% | -2.69% | |
| Form DEFA14A lululemon athletica inc. | SEC filing · Form DEFA14A | SEC EDGAR | +0.85% | -2.69% | |
| lululemon Announces Appointment of Esi Eggleston Bracey to Board of Directors | Press release | Business Wire | +0.85% | -2.69% | |
| Form 8-K lululemon athletica inc. For: Apr 21 | SEC filing · Form 8-K | SEC EDGAR | -1.77% | -6.55% | |
| Form DEFA14A lululemon athletica inc. | SEC filing · Form DEFA14A | SEC EDGAR | -1.77% | -6.55% | |
| lululemon Names Proven Brand Builder Heidi O’Neill as Chief Executive Officer | Press release | Business Wire | -1.77% | -6.55% | |
| lululemon Strengthens Presence in Mexico with E-Commerce Launch and Store Expansion Plan | Press release | Business Wire | +0.70% | +1.20% | |
| Did lululemon athletica inc. Insiders Breach their Fiduciary Duties to Shareholders? | Press release | PR Newswire | -0.10% | -0.07% |
Each reaction is the move the market actually made, measured from the news timestamp. Headlines link through to the LULU section they belong to.
Where else LULU is measured.
LULU earnings → · Analyst actions → · SEC filings →
Other Consumer Cyclical names, measured the same way
| Ticker | Events | Median 30-min | % positive |
|---|---|---|---|
| SHUTTERFLY (SFLY) | 1,150 | -0.03% | 48% |
| Dick's Sporting Goods Inc (DKS) | 1,134 | +0.00% | 52% |
| SONIC (SONC) | 1,074 | 0.00% | 48% |
| Toll Brothers, Inc. (TOL) | 1,073 | +0.01% | 51% |
Same sector, same measurement: percent move vs. the price at the news timestamp, read at 30 minutes. Sample sizes differ, so the medians are comparable but the confidence behind them is not.
All Consumer Cyclical names, measured the same way →
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Every name we’ve measured, in one place.
How the numbers are made.
How is lululemon athletica inc.'s median reaction calculated?
Every labeled LULU news event is measured from its own timestamp: the last trade before the news is the base price, and the move is read at fixed horizons — 30 minutes of trading, then the close. The median across 1,112 events is what this page reports. Point-in-time, zero look-ahead: no event borrows information from a later one.
What counts as a positive reaction?
Any event whose price move is above zero at the horizon, relative to the last trade before the news timestamp. 42% of LULU's measured events are up at 30 minutes; the rest close the window flat or negative.
How often is this page updated?
The news table refreshes automatically as new events are labeled and priced. The reaction medians are re-pulled in batches from the dataset — the figures here are as of 2026-09-21.
Does LULU's past reaction predict its next one?
No. These are realized facts about past events, not forecasts. They describe a distribution — they say nothing certain about any future move.