Hormel Foods Corporation (HRL)
HRL moved a median of -0.05% 30 minutes after news, and 0.00% by the close. How HRL actually reacts to news — the realized, point-in-time move the market made, measured across 627 labeled events over the last three years with zero look-ahead.
HRL’s median reaction, across the day.
| Horizon | Median | % positive | Events |
|---|---|---|---|
| 5-min | -0.06% | 42% | 627 |
| 30-min | -0.05% | 45% | 627 |
| 60-min | -0.08% | 42% | 627 |
| to close | 0.00% | 49% | 620 |
| Middle 50% of HRL reactions | -0.52% to +0.35% |
|---|---|
| Median reaction (30-min) | -0.05% |
| Measured reactions | 627 |
Half of all Hormel Foods Corporation news events land between -0.52% and +0.35% at 30 minutes.
Reaction stats as of 2026-08-31. Newest measured event . Reaction = percent move vs. the price at the news timestamp.
How HRL reacts, by analyst action.
| Event | Events | Median 30-min | % positive | Median to close |
|---|---|---|---|---|
| Analyst upgrades | 19 | -0.31% | 42% | -1.01% |
| Coverage initiations | 10 | -0.63% | 20% | +0.18% |
| Rating reiterations | 43 | +0.06% | 51% | +0.06% |
| Price-target raises | 13 | -0.06% | 39% | -0.02% |
| Price-target cuts | 13 | -0.09% | 46% | -0.03% |
Last 3 years, pulled 2026-08-31. Reaction = percent move vs. the price at the news timestamp. Counts and medians only. The same measurement runs across every name in the dataset. 1 further class was observed with fewer than 10 measured events and is not published. See how HRL ranks against every other measured name →
That’s how HRL usually reacts — get an email when it moves on news →Email me when HRL moves on news.
One email per qualifying move — the headline, the measured reaction, and how it compares to HRL's baseline. Nothing else.
Recent HRL events, each with its measured reaction.
| Date | Headline | Event | Source | 5-min | To close |
|---|---|---|---|---|---|
| Hormel Foods Corporation to Participate in the 2026 Barclays Global Consumer Staples Conference | Press release | PR Newswire | — | — | |
| Form 10-Q HORMEL FOODS CORP /DE/ For: Jul 26 | SEC filing · Form 10-Q | SEC EDGAR | +0.02% | -1.02% | |
| Form 8-K HORMEL FOODS CORP /DE/ For: Aug 27 | SEC filing · Form 8-K | SEC EDGAR | -1.89% | -7.48% | |
| HORMEL FOODS REPORTS THIRD QUARTER FISCAL 2026 RESULTS | Press release | PR Newswire | -1.89% | -7.48% | |
| OTG and The SPAM® Brand Bring the SPAM® Dog to Minneapolis-Saint Paul International Airport Ahead of the Minnesota State Fair | Press release | PR Newswire | -0.17% | +0.13% | |
| Form 8-K HORMEL FOODS CORP /DE/ For: Aug 24 | SEC filing · Form 8-K | SEC EDGAR | -0.17% | +0.13% | |
| Hormel Foods Announces Appointment of Ash Bhumbla as Chief Financial Officer | Press release | PR Newswire | -0.17% | +0.13% | |
| HORMEL® Chili and OMAHA STEAKS® Unite to Elevate America's Chili Experience | Press release | PR Newswire | +0.16% | -0.29% | |
| Ten Young Leaders Tackling Food Insecurity Named Hormel Foods 2026 Food Heroes | Press release | PR Newswire | +0.20% | -0.86% | |
| The PLANTERS® Brand Welcomes Fall with New Maple Brown Sugar Almonds, Apple Cider Donut Cashews and Expanded Special Reserve Collection | Press release | PR Newswire | +0.20% | -0.86% | |
| Hormel Foods Corporation Announces Third Quarter Earnings Call | Press release | PR Newswire | -0.28% | +1.24% | |
| Hormel Foods Completes Sale of CERATTI® Business in Brazil | Press release | PR Newswire | -0.04% | -0.54% | |
| Form 8-K HORMEL FOODS CORP /DE/ For: Jul 27 | SEC filing · Form 8-K | SEC EDGAR | -0.51% | -3.11% | |
| Hormel Foods Names John Ghingo Next Chief Executive Officer | Press release | PR Newswire | -0.51% | -3.11% | |
| HORMEL® Pepperoni Launches Snack Bites for the Moments When Hunger Doesn't Wait | Press release | PR Newswire | -0.53% | -0.08% | |
| Hormel Foods Announces Agreement to Sell Ceratti Business in Brazil | Press release | PR Newswire | -0.11% | +0.10% | |
| Form 8-K HORMEL FOODS CORP /DE/ For: Jun 09 | SEC filing · Form 8-K | SEC EDGAR | -0.01% | -0.08% | |
| Form 11-K HORMEL FOODS CORP /DE/ For: Dec 31 | SEC filing · Form 11-K | SEC EDGAR | -0.21% | +0.12% | |
| The SPAM® Brand and Hello Kitty® Serve Up a New Collectible Can and Flavorful Global Adventure | Press release | PR Newswire | +0.34% | +1.44% | |
| Hormel Foods Corporation to Participate in Oppenheimer 26th Annual Consumer Growth & E-Commerce Conference | Press release | PR Newswire | -0.09% | -0.81% | |
| Form 10-Q HORMEL FOODS CORP /DE/ For: Apr 26 | SEC filing · Form 10-Q | SEC EDGAR | -0.19% | -1.05% | |
| Form 8-K HORMEL FOODS CORP /DE/ For: May 28 | SEC filing · Form 8-K | SEC EDGAR | -0.66% | +3.46% | |
| HORMEL FOODS REPORTS STRONG SECOND QUARTER FISCAL 2026 RESULTS | Press release | PR Newswire | -0.66% | +3.46% | |
| Hormel Foods Corporation Declares Quarterly Dividend | Press release | PR Newswire | -0.47% | +0.00% | |
| There's a New Dog in Town: Introducing the SPAM® Dog | Press release | PR Newswire | +0.60% | -0.05% | |
| Hormel Foods Corporation Announces Second Quarter Earnings Call | Press release | PR Newswire | -0.07% | +1.36% | |
| HERDEZ® Brand Redefines What Makes a Great Cookout: New Asada Line Brings the Bold Flavors of Mexico's Grilling Tradition to Kitchens Everywhere | Press release | PR Newswire | +0.39% | -2.16% | |
| Hormel Foods Announces 2026 Call for 10 Under 20 Food Heroes Nominations | Press release | PR Newswire | +0.39% | -2.16% | |
| Hormel Foods Completes Sale of Whole-Bird Turkey Business to Life-Science Innovations | Press release | PR Newswire | -0.30% | -0.46% | |
| Hormel Foods Announces Retirement of Richard Carlson, Vice President of Global Food Safety and Quality Management | Press release | PR Newswire | +0.35% | +1.14% | |
| Hormel Foods Corporation Declares Quarterly Dividend | Press release | PR Newswire | -0.44% | +0.67% | |
| Hormel Foods Unveils Top 5 Pizza Trends for 2026: Calabrian Chili, Brisket, and Global Fusion Lead the Menu | Press release | PR Newswire | +0.22% | -1.45% | |
| The SPAM® Brand and Bachan's® Serve Up Crave-Worthy, Limited-Edition Japanese Barbecue Flavor | Press release | PR Newswire | -0.47% | -0.49% | |
| Form 10-Q HORMEL FOODS CORP /DE/ For: Jan 25 | SEC filing · Form 10-Q | SEC EDGAR | +0.18% | -1.96% | |
| Form 8-K HORMEL FOODS CORP /DE/ For: Feb 26 | SEC filing · Form 8-K | SEC EDGAR | -1.72% | -4.24% | |
| HORMEL FOODS REPORTS FIRST QUARTER FISCAL 2026 RESULTS | Press release | PR Newswire | -1.72% | -4.24% | |
| Hormel Foods Appoints Donald Monk as Company's First Chief Technology Officer | Press release | PR Newswire | -0.47% | -1.17% | |
| Form 8-K HORMEL FOODS CORP /DE/ For: Feb 17 | SEC filing · Form 8-K | SEC EDGAR | +1.08% | +3.42% | |
| Hormel Foods Announces Definitive Agreement to Sell its Whole-Bird Turkey Business to Life-Science Innovations | Press release | PR Newswire | +1.08% | +3.42% | |
| Hormel Foods Announces Preliminary First Quarter 2026 Results and Reaffirms Full-Year Adjusted Guidance | Press release | PR Newswire | +1.08% | +3.42% | |
| Form 8-K/A HORMEL FOODS CORP /DE/ For: Oct 23 | SEC filing · Form 8-K | SEC EDGAR | -0.67% | -1.26% | |
| Hormel Foods Names Will Bonifant Group Vice President and Chief Supply Chain Officer | Press release | PR Newswire | +0.66% | +0.81% | |
| SPAM® Brand Teams Up with Rookie Wide Receiver Tetairoa McMillan to Launch "SPAM® Brand vs. Everybody" Big Game Campaign | Press release | PR Newswire | +1.49% | +1.65% | |
| Form 8-K HORMEL FOODS CORP /DE/ For: Jan 27 | SEC filing · Form 8-K | SEC EDGAR | +1.49% | +1.65% | |
| Form S-8 HORMEL FOODS CORP /DE/ | SEC filing · Form S-8 | SEC EDGAR | +1.49% | +1.65% | |
| Genius Gourmet® Builds Momentum with SKIPPY®-Inspired Protein Snacks Across Grocery and Convenience | Press release | Business Wire | -0.33% | -0.41% | |
| Hormel Foods Corporation Announces First Quarter Earnings Call and Participation in 2026 CAGNY Conference | Press release | PR Newswire | +1.49% | +1.65% | |
| America's Most Shell-ebrated Job is Back: Bigger, Bolder and Crunchier Than Ever | Press release | PR Newswire | +1.01% | -1.05% | |
| COLUMBUS® Craft Meats Launches New Entertaining Tray Featuring Ready-to-Serve Charcuterie and Cheese Pairings | Press release | PR Newswire | -0.04% | -0.29% | |
| Hormel Foods Taps Domenic Borrelli as Executive Vice President of Retail, Bringing Extensive Category Leadership to Iconic Brand Portfolio | Press release | PR Newswire | -0.57% | -1.26% |
Each reaction is the move the market actually made, measured from the news timestamp. Headlines link through to the HRL section they belong to.
Where else HRL is measured.
HRL earnings → · Analyst actions → · SEC filings →
Other Consumer Defensive names, measured the same way
| Ticker | Events | Median 30-min | % positive |
|---|---|---|---|
| OneSmart International Education Group Limited ADS (ONE) | 652 | 0.00% | 48% |
| Kellanova (K) | 629 | +0.01% | 51% |
| Target Corporation (TGT) | 624 | -0.01% | 50% |
| ASSOCIATED BRI/F UNSP/ADR (ASBFY) | 608 | 0.00% | 35% |
Same sector, same measurement: percent move vs. the price at the news timestamp, read at 30 minutes. Sample sizes differ, so the medians are comparable but the confidence behind them is not.
All Consumer Defensive names, measured the same way →
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Every name we’ve measured, in one place.
How the numbers are made.
How is Hormel Foods Corporation's median reaction calculated?
Every labeled HRL news event is measured from its own timestamp: the last trade before the news is the base price, and the move is read at fixed horizons — 30 minutes of trading, then the close. The median across 627 events is what this page reports. Point-in-time, zero look-ahead: no event borrows information from a later one.
What counts as a positive reaction?
Any event whose price move is above zero at the horizon, relative to the last trade before the news timestamp. 45% of HRL's measured events are up at 30 minutes; the rest close the window flat or negative.
How often is this page updated?
The news table refreshes automatically as new events are labeled and priced. The reaction medians are re-pulled in batches from the dataset — the figures here are as of 2026-08-31.
Does HRL's past reaction predict its next one?
No. These are realized facts about past events, not forecasts. They describe a distribution — they say nothing certain about any future move.