Yum China Holdings, Inc. (YUMC)
YUMC moved a median of +0.07% 30 minutes after news, and -0.10% by the close. How YUMC actually reacts to news — the realized, point-in-time move the market made, measured across 437 labeled events over the last three years with zero look-ahead.
YUMC’s median reaction, across the day.
| Horizon | Median | % positive | Events |
|---|---|---|---|
| 5-min | -0.03% | 46% | 436 |
| 30-min | +0.07% | 55% | 436 |
| 60-min | -0.01% | 48% | 436 |
| to close | -0.10% | 45% | 436 |
| Middle 50% of YUMC reactions | -0.43% to +0.45% |
|---|---|
| Median reaction (30-min) | +0.07% |
| Measured reactions | 437 |
Half of all Yum China Holdings, Inc. news events land between -0.43% and +0.45% at 30 minutes.
Reaction stats as of 2026-09-21. Newest measured event . Reaction = percent move vs. the price at the news timestamp.
How YUMC reacts, by analyst action.
| Event | Events | Median 30-min | % positive | Median to close |
|---|---|---|---|---|
| Analyst upgrades | 21 | +0.29% | 71% | +0.40% |
| Analyst downgrades | 14 | +0.19% | 57% | 0.00% |
| Rating reiterations | 11 | +0.33% | 73% | +0.31% |
Last 3 years, pulled 2026-09-21. Reaction = percent move vs. the price at the news timestamp. Counts and medians only. The same measurement runs across every name in the dataset. 2 further classes were observed with fewer than 10 measured events and are not published. See how YUMC ranks against every other measured name →
That’s how YUMC usually reacts — get an email when it moves on news →Email me when YUMC moves on news.
One email per qualifying move — the headline, the measured reaction, and how it compares to YUMC's baseline. Nothing else.
Recent YUMC events, each with its measured reaction.
| Date | Headline | Event | Source | 5-min | To close |
|---|---|---|---|---|---|
| Lavazza Expands to Five Stores in Hong Kong and Launches Signature Buffalo Milk Latte | Press release | PR Newswire | +0.36% | +0.33% | |
| Yum China to Report Third Quarter 2026 Financial Results | Press release | PR Newswire | +0.28% | +0.33% | |
| Form 8-K Yum China Holdings, Inc. For: Sep 01 | SEC filing · Form 8-K | SEC EDGAR | +0.26% | +0.79% | |
| Pizza Hut Burger Bar Expands to 300 Locations | Press release | PR Newswire | -0.20% | +1.83% | |
| Form 10-Q Yum China Holdings, Inc. For: Jun 30 | SEC filing · Form 10-Q | SEC EDGAR | — | — | |
| Form 8-K Yum China Holdings, Inc. For: Aug 07 | SEC filing · Form 8-K | SEC EDGAR | +0.48% | -0.56% | |
| Yum China Completes the Acquisition of Ownership of the Pizza Hut Brand in Mainland China | Press release | PR Newswire | +0.48% | -0.56% | |
| Form 8-K Yum China Holdings, Inc. For: Jul 31 | SEC filing · Form 8-K | SEC EDGAR | +0.25% | +0.65% | |
| Form 8-K Yum China Holdings, Inc. For: Jul 30 | SEC filing · Form 8-K | SEC EDGAR | -0.43% | -2.13% | |
| Yum China Reports Second Quarter 2026 Results | Press release | PR Newswire | -0.43% | -2.13% | |
| Yum China Announces Disclosure under Hong Kong Stock Exchange Rules in Relation to a Possible Quarterly Dividend | Press release | PR Newswire | -0.19% | -1.35% | |
| Yum China to Report Second Quarter 2026 Financial Results | Press release | PR Newswire | +0.04% | -0.42% | |
| Form 8-K Yum China Holdings, Inc. For: Jun 16 | SEC filing · Form 8-K | SEC EDGAR | -1.13% | -1.18% | |
| Yum China to Acquire Ownership of the Pizza Hut Brand in Mainland China | Press release | PR Newswire | -1.13% | -1.18% | |
| Form 8-K Yum China Holdings, Inc. For: May 28 | SEC filing · Form 8-K | SEC EDGAR | -0.39% | -0.56% | |
| KFC's KPRO Tops 300 Locations in China | Press release | PR Newswire | +0.84% | +0.81% | |
| Yum China Included in Dow Jones Best-in-Class World Index (formerly DJSI World) for the Sixth Consecutive Year, Retaining Global Industry No. 1 | Press release | PR Newswire | -0.08% | -1.53% | |
| Yum China Announces US$512 Million Share Repurchase Agreements for Second Half of 2026 as Part of US$1.5 Billion Full-Year Capital Return Plan | Press release | PR Newswire | -1.23% | -1.10% | |
| Form 10-Q Yum China Holdings, Inc. For: Mar 31 | SEC filing · Form 10-Q | SEC EDGAR | -0.62% | -2.37% | |
| Form 8-K Yum China Holdings, Inc. For: Apr 29 | SEC filing · Form 8-K | SEC EDGAR | -0.26% | -1.68% | |
| Yum China Reports First Quarter 2026 Results | Press release | PR Newswire | -0.26% | -1.68% | |
| Form ARS Yum China Holdings, Inc. For: Dec 31 | SEC filing · Form ARS | SEC EDGAR | +0.71% | -1.40% | |
| Form DEF 14A Yum China Holdings, Inc. For: May 28 | SEC filing · Form DEF | SEC EDGAR | +0.71% | -1.40% | |
| Form DEFA14A Yum China Holdings, Inc. | SEC filing · Form DEFA14A | SEC EDGAR | +0.71% | -1.40% | |
| Yum China Announces Disclosure under Hong Kong Stock Exchange Rules in Relation to a Possible Quarterly Dividend | Press release | PR Newswire | +0.71% | -1.40% | |
| Yum China to Report First Quarter 2026 Financial Results | Press release | PR Newswire | +0.16% | +0.08% | |
| Form 8-K Yum China Holdings, Inc. For: Apr 08 | SEC filing · Form 8-K | SEC EDGAR | +1.81% | +1.72% | |
| Yum China Highlights Steadfast Commitment to ESG in 2025 Sustainability Report | Press release | PR Newswire | +1.81% | +1.72% | |
| Form PRE 14A Yum China Holdings, Inc. For: May 28 | SEC filing · Form PRE | SEC EDGAR | +0.83% | +1.40% | |
| Form 8-K Yum China Holdings, Inc. For: Feb 27 | SEC filing · Form 8-K | SEC EDGAR | -0.51% | -0.50% | |
| Form 10-K Yum China Holdings, Inc. For: Dec 31 | SEC filing · Form 10-K | SEC EDGAR | -0.51% | -0.50% | |
| KFC® Brings Back the Fan-Favorite Twister* and Launches New $20 Customizable Bucket** | Press release | PR Newswire | -0.05% | +0.56% | |
| Form 8-K Yum China Holdings, Inc. For: Feb 04 | SEC filing · Form 8-K | SEC EDGAR | +1.30% | +5.44% | |
| Yum China Reports Fourth Quarter 2025 Results | Press release | PR Newswire | +1.30% | +5.44% | |
| Yum China Announces Disclosure under Hong Kong Stock Exchange Rules in Relation to a Possible Quarterly Dividend | Press release | PR Newswire | +0.39% | +0.76% | |
| Yum China to Report Fourth Quarter and Fiscal Year 2025 Financial Results | Press release | PR Newswire | +0.23% | +1.43% | |
| Form 8-K Yum China Holdings, Inc. For: Jan 06 | SEC filing · Form 8-K | SEC EDGAR | +1.66% | +0.08% | |
| Form 8-K Yum China Holdings, Inc. For: Dec 12 | SEC filing · Form 8-K | SEC EDGAR | +0.02% | +0.19% | |
| Yum China Announces US$460 Million Share Repurchase Agreements for First Half of 2026 as Part of US$1.5 Billion Full-Year Capital Return Plan | Press release | PR Newswire | +0.02% | +0.19% | |
| Yum China Expands Share Repurchase Authorization by US$1 Billion | Press release | PR Newswire | +0.02% | +0.19% | |
| Form 8-K Yum China Holdings, Inc. For: Nov 17 | SEC filing · Form 8-K | SEC EDGAR | +0.22% | +0.54% | |
| Yum China Unveils "RGM 3.0" Strategy and Three-Year Financial Outlook at 2025 Investor Day | Press release | PR Newswire | +0.22% | +0.54% | |
| Form 10-Q Yum China Holdings, Inc. For: Sep 30 | SEC filing · Form 10-Q | SEC EDGAR | +1.50% | +0.27% | |
| Yum China to Host Investor Day on November 17, 2025 | Press release | PR Newswire | +1.50% | +0.27% | |
| Form 8-K Yum China Holdings, Inc. For: Nov 04 | SEC filing · Form 8-K | SEC EDGAR | +4.57% | +2.45% | |
| Yum China Reports Third Quarter 2025 Results | Press release | PR Newswire | +4.57% | +2.45% | |
| Yum China Announces Disclosure under Hong Kong Stock Exchange Rules in Relation to a Possible Quarterly Dividend | Press release | PR Newswire | +0.84% | +0.56% | |
| Yum China to Report Third Quarter 2025 Financial Results | Press release | PR Newswire | +0.55% | +1.26% | |
| Yum China Recognized in Fortune's 2025 "Change the World" List for KFC's Food Bank Initiative | Press release | PR Newswire | +0.23% | +1.03% | |
| Form 8-K/A Yum China Holdings, Inc. For: Aug 04 | SEC filing · Form 8-K | SEC EDGAR | +0.61% | -0.77% |
Each reaction is the move the market actually made, measured from the news timestamp. Headlines link through to the YUMC section they belong to.
Where else YUMC is measured.
YUMC earnings → · Analyst actions → · SEC filings →
Other Consumer Cyclical names, measured the same way
| Ticker | Events | Median 30-min | % positive |
|---|---|---|---|
| J. Jill, Inc. (JILL) | 441 | -0.19% | 41% |
| New York Times Company (The) (NYT) | 441 | +0.14% | 58% |
| Darden Restaurants, Inc. (DRI) | 435 | +0.01% | 51% |
| Veoneer, Inc. (VNE) | 434 | 0.00% | 50% |
Same sector, same measurement: percent move vs. the price at the news timestamp, read at 30 minutes. Sample sizes differ, so the medians are comparable but the confidence behind them is not.
All Consumer Cyclical names, measured the same way →
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Every name we’ve measured, in one place.
How the numbers are made.
How is Yum China Holdings, Inc.'s median reaction calculated?
Every labeled YUMC news event is measured from its own timestamp: the last trade before the news is the base price, and the move is read at fixed horizons — 30 minutes of trading, then the close. The median across 437 events is what this page reports. Point-in-time, zero look-ahead: no event borrows information from a later one.
What counts as a positive reaction?
Any event whose price move is above zero at the horizon, relative to the last trade before the news timestamp. 55% of YUMC's measured events are up at 30 minutes; the rest close the window flat or negative.
How often is this page updated?
The news table refreshes automatically as new events are labeled and priced. The reaction medians are re-pulled in batches from the dataset — the figures here are as of 2026-09-21.
Does YUMC's past reaction predict its next one?
No. These are realized facts about past events, not forecasts. They describe a distribution — they say nothing certain about any future move.