VPR BRANDS LP (VPRB)
VPRB moved a median of 0.00% 30 minutes after news, and +0.36% by the close. How VPRB actually reacts to news — the realized, point-in-time move the market made, measured across 41 labeled events over the last three years with zero look-ahead.
VPRB’s median reaction, across the day.
| Horizon | Median | % positive | Events |
|---|---|---|---|
| 5-min | 0.00% | 24% | 33 |
| 30-min | 0.00% | 46% | 33 |
| 60-min | 0.00% | 49% | 33 |
| to close | +0.36% | 50% | 34 |
| Middle 50% of VPRB reactions | 0.00% to +6.42% |
|---|---|
| Median reaction (30-min) | 0.00% |
| Measured reactions | 41 |
Half of all VPR BRANDS LP news events land between +0.00% and +6.42% at 30 minutes.
Reaction stats as of 2026-09-21. Newest measured event . Reaction = percent move vs. the price at the news timestamp.
Email me when VPRB moves on news.
One email per qualifying move — the headline, the measured reaction, and how it compares to VPRB's baseline. Nothing else.
Recent VPRB events, each with its measured reaction.
| Date | Headline | Event | Source | 5-min | To close |
|---|---|---|---|---|---|
| Form 10-Q VPR Brands, LP. For: Jun 30 | SEC filing · Form 10-Q | SEC EDGAR | +0.00% | +2.57% | |
| Form 8-K VPR Brands, LP. For: Jul 22 | SEC filing · Form 8-K | SEC EDGAR | +0.00% | +5.64% | |
| Form 8-K VPR Brands, LP. For: Jul 15 | SEC filing · Form 8-K | SEC EDGAR | +0.00% | -0.11% | |
| Form 8-K VPR Brands, LP. For: Jul 10 | SEC filing · Form 8-K | SEC EDGAR | +17.57% | +37.19% | |
| Form 10-Q VPR Brands, LP. For: Mar 31 | SEC filing · Form 10-Q | SEC EDGAR | +0.00% | +14.82% | |
| Form NT 10-Q VPR Brands, LP. For: Mar 31 | SEC filing · Form NT | SEC EDGAR | +0.00% | +14.82% | |
| Form 8-K VPR Brands, LP. For: Apr 28 | SEC filing · Form 8-K | SEC EDGAR | +0.00% | +40.97% | |
| Form 10-K VPR Brands, LP. For: Dec 31 | SEC filing · Form 10-K | SEC EDGAR | +6.18% | -22.39% | |
| Form 8-K VPR Brands, LP. For: Jan 30 | SEC filing · Form 8-K | SEC EDGAR | -5.02% | -9.25% | |
| Form 10-Q VPR Brands, LP. For: Sep 30 | SEC filing · Form 10-Q | SEC EDGAR | — | — | |
| Form 10-Q VPR Brands, LP. For: Jun 30 | SEC filing · Form 10-Q | SEC EDGAR | +0.00% | +29.03% | |
| Form 10-Q VPR Brands, LP. For: Mar 31 | SEC filing · Form 10-Q | SEC EDGAR | — | — | |
| Form NT 10-Q VPR Brands, LP. For: Mar 31 | SEC filing · Form NT | SEC EDGAR | +0.00% | +5.24% | |
| Form 10-K VPR Brands, LP. For: Dec 31 | SEC filing · Form 10-K | SEC EDGAR | +0.00% | +0.00% | |
| Form NT 10-K VPR Brands, LP. For: Dec 31 | SEC filing · Form NT | SEC EDGAR | +0.00% | +0.00% | |
| Form 8-K VPR Brands, LP. For: Feb 27 | SEC filing · Form 8-K | SEC EDGAR | — | — | |
| Form 8-K VPR Brands, LP. For: Dec 30 | SEC filing · Form 8-K | SEC EDGAR | +0.00% | +26.70% | |
| Form 10-Q VPR Brands, LP. For: Sep 30 | SEC filing · Form 10-Q | SEC EDGAR | +0.00% | +0.00% | |
| Form 8-K VPR Brands, LP. For: Aug 26 | SEC filing · Form 8-K | SEC EDGAR | +0.00% | +0.00% | |
| VPR Brands Continues Aggressive Patent Enforcement With New Infringement Cases and Strategic Efforts for Future Protection | Press release | GlobeNewswire | +0.00% | +0.00% | |
| VPR Brands (VPRB) Reports Second Quarter 2024 Financial Results | Press release | GlobeNewswire | +0.00% | +0.00% | |
| Form 10-Q VPR Brands, LP. For: Jun 30 | SEC filing · Form 10-Q | SEC EDGAR | — | — | |
| Form NT 10-Q VPR Brands, LP. For: Jun 30 | SEC filing · Form NT | SEC EDGAR | +0.00% | -3.03% | |
| Form 10-Q VPR Brands, LP. For: Mar 31 | SEC filing · Form 10-Q | SEC EDGAR | — | — | |
| Form NT 10-Q VPR Brands, LP. For: Mar 31 | SEC filing · Form NT | SEC EDGAR | +0.00% | +4.38% | |
| Form 10-K VPR Brands, LP. For: Dec 31 | SEC filing · Form 10-K | SEC EDGAR | +0.05% | +0.00% | |
| VPR Brands LP Reports Record Annual Financial Performance for Fiscal Year 2023 | Press release | GlobeNewswire | +0.05% | +0.00% | |
| Form NT 10-K VPR Brands, LP. For: Dec 31 | SEC filing · Form NT | SEC EDGAR | +0.00% | +18.63% | |
| VPR Brands Triumphs Again in PTAB Ruling, Upholding Key Electronic Cigarette Patent | Press release | GlobeNewswire | +0.00% | -0.06% | |
| Form 8-K VPR Brands, LP. For: Jan 01 | SEC filing · Form 8-K | SEC EDGAR | +6.42% | -3.38% | |
| Turning Point Brands Canada Named Exclusive Master Distributor for VPR Brands' HoneyStick in Canada | Press release | GlobeNewswire | +6.42% | -3.38% | |
| VPR Brands Acquires CARTDUB: Setting New Standards in Cannabis and Hemp Oil Recovery | Press release | GlobeNewswire | +0.00% | +14.57% | |
| VPR Brands LP Announces Strong Financial Results for Q3 2023 | Press release | GlobeNewswire | +6.25% | +12.50% | |
| Form 10-Q VPR Brands, LP. For: Sep 30 | SEC filing · Form 10-Q | SEC EDGAR | +6.25% | +12.50% |
Each reaction is the move the market actually made, measured from the news timestamp. Headlines link through to the VPRB section they belong to.
Where else VPRB is measured.
VPRB earnings → · Analyst actions → · SEC filings →
Other Consumer Defensive names, measured the same way
| Ticker | Events | Median 30-min | % positive |
|---|---|---|---|
| HEALTHIER CHOICES MGMT (HCMC) | 44 | 0.00% | 0% |
| EQUATOR BEVERAGE CO (MOJO) | 43 | +3.77% | 53% |
| WOOLWORTHS LTD ORD (WOLWF) | 40 | 0.00% | 25% |
| BEIERSDORF AG (BDRFF) | 39 | 0.00% | 0% |
Same sector, same measurement: percent move vs. the price at the news timestamp, read at 30 minutes. Sample sizes differ, so the medians are comparable but the confidence behind them is not.
All Consumer Defensive names, measured the same way →
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Every name we’ve measured, in one place.
How the numbers are made.
How is VPR BRANDS LP's median reaction calculated?
Every labeled VPRB news event is measured from its own timestamp: the last trade before the news is the base price, and the move is read at fixed horizons — 30 minutes of trading, then the close. The median across 41 events is what this page reports. Point-in-time, zero look-ahead: no event borrows information from a later one.
What counts as a positive reaction?
Any event whose price move is above zero at the horizon, relative to the last trade before the news timestamp. 46% of VPRB's measured events are up at 30 minutes; the rest close the window flat or negative.
How often is this page updated?
The news table refreshes automatically as new events are labeled and priced. The reaction medians are re-pulled in batches from the dataset — the figures here are as of 2026-09-21.
Does VPRB's past reaction predict its next one?
No. These are realized facts about past events, not forecasts. They describe a distribution — they say nothing certain about any future move.