Skechers U.S.A., Inc. (SKX)
SKX moved a median of +0.01% 30 minutes after news, and -0.08% by the close. How SKX actually reacts to news — the realized, point-in-time move the market made, measured across 277 labeled events over the last three years with zero look-ahead.
SKX’s median reaction, across the day.
| Horizon | Median | % positive | Events |
|---|---|---|---|
| 5-min | +0.01% | 51% | 261 |
| 30-min | +0.01% | 51% | 261 |
| 60-min | -0.01% | 46% | 261 |
| to close | -0.08% | 42% | 260 |
| Middle 50% of SKX reactions | -0.57% to +0.48% |
|---|---|
| Median reaction (30-min) | +0.01% |
| Measured reactions | 277 |
Half of all Skechers U.S.A., Inc. news events land between -0.57% and +0.48% at 30 minutes.
Reaction stats as of 2026-09-21. Newest measured event . Reaction = percent move vs. the price at the news timestamp.
How SKX reacts, by analyst action.
| Event | Events | Median 30-min | % positive | Median to close |
|---|---|---|---|---|
| Analyst upgrades | 11 | +0.03% | 55% | -0.23% |
| Analyst downgrades | 27 | +0.03% | 74% | -0.02% |
| Coverage initiations | 21 | +0.02% | 57% | -0.67% |
| Rating reiterations | 53 | +0.04% | 55% | -0.35% |
| Price-target raises | 20 | -0.03% | 50% | -0.03% |
| Price-target cuts | 18 | -0.16% | 44% | -0.55% |
Last 3 years, pulled 2026-09-21. Reaction = percent move vs. the price at the news timestamp. Counts and medians only. The same measurement runs across every name in the dataset. See how SKX ranks against every other measured name →
That’s how SKX usually reacts — get an email when it moves on news →Email me when SKX moves on news.
One email per qualifying move — the headline, the measured reaction, and how it compares to SKX's baseline. Nothing else.
Recent SKX events, each with its measured reaction.
| Date | Headline | Event | Source | 5-min | To close |
|---|---|---|---|---|---|
| Form 8-K SKECHERS USA INC For: Sep 12 | SEC filing · Form 8-K | SEC EDGAR | — | — | |
| Form S-8 POS SKECHERS USA INC | SEC filing · Form S-8 | SEC EDGAR | — | — | |
| Skechers Named Top Company by Newsweek and Time Magazines | Press release | Business Wire | -0.02% | -0.02% | |
| America’s First Skechers Performance Store Opens in Miami | Press release | Business Wire | +0.00% | +0.06% | |
| Form 8-K SKECHERS USA INC For: Aug 28 | SEC filing · Form 8-K | SEC EDGAR | -0.06% | +0.00% | |
| Skechers and 3G Capital Announce Receipt of All Required Regulatory Approvals for Proposed Acquisition and Election Deadline | Press release | Business Wire | -0.06% | +0.00% | |
| Skechers Athlete Brooke Henderson Wins 14th LPGA Tournament | Press release | Business Wire | +0.06% | +0.13% | |
| Skechers Named Title Sponsor of World Champions Cup; Shriners Children's Announced as Official Charity Partner; Feather Sound Country Club in Clearwater, Florida to host 2025 tournament | Press release | PR Newswire | +0.03% | -0.06% | |
| Form 10-Q SKECHERS USA INC For: Jun 30 | SEC filing · Form 10-Q | SEC EDGAR | -0.02% | -0.08% | |
| Form 8-K SKECHERS USA INC For: Aug 08 | SEC filing · Form 8-K | SEC EDGAR | -0.02% | -0.08% | |
| Skechers Announces Second Quarter 2025 Financial Results | Press release | Business Wire | -0.02% | -0.08% | |
| Runners Go Hands Free With New Skechers AERO Series Slip-ins | Press release | Business Wire | -0.02% | -0.04% | |
| Form DEFM14C SKECHERS USA INC | SEC filing · Form DEFM14C | SEC EDGAR | +0.02% | +0.02% | |
| Skechers Performance Introduces SKX Full-Court Press Basketball Shoes | Press release | Business Wire | +0.06% | +0.12% | |
| Skechers Responds to Kizik’s Patent Lawsuit | Press release | Business Wire | +0.05% | +0.03% | |
| Skechers Confirms OG Anunoby Joins Its Roster | Press release | Business Wire | +0.05% | -0.05% | |
| Skechers AERO Series Opens New Chapter of Technical Running Innovation | Press release | Business Wire | +0.01% | +0.02% | |
| Skechers Football Takes Control of the Pitch With New SKX_2 Boot | Press release | Business Wire | +0.28% | +0.25% | |
| BOBS® From Skechers® Celebrates Its Decade of Love for Animals During National Foster-a-Pet Month | Press release | Business Wire | -0.01% | +0.13% | |
| Form 8-K SKECHERS USA INC For: Jun 17 | SEC filing · Form 8-K | SEC EDGAR | +0.08% | -0.08% | |
| Form 8-K SKECHERS USA INC For: May 20 | SEC filing · Form 8-K | SEC EDGAR | +0.10% | +0.03% | |
| Form SD SKECHERS USA INC | SEC filing · Form SD | SEC EDGAR | +0.10% | +0.03% | |
| Skechers Shareholders Unhappy with Merger Should Contact Shareholder Rights Firm Regarding Potential Legal Claims | Press release | PR Newswire | +0.07% | -0.08% | |
| First European Performance-Focused Skechers Store Opens in Belgium | Press release | Business Wire | -0.06% | -0.18% | |
| Skechers AERO Series Opens New Chapter of Technical Running Innovation | Press release | Business Wire | +0.13% | +0.08% | |
| Skechers Named Official Footwear Partner of Bay to Breakers Powered by Windsurf 2025 | Press release | PR Newswire | +0.07% | -0.04% | |
| BRODSKY & SMITH SHAREHOLDER UPDATE: Notifying Investors of the Following Investigations: Skechers U.S.A., Inc. (NYSE - SKX), BioSig Technologies, Inc. (Nasdaq – BSGM), Coeptis Therapeutics Holdings, Inc. (Nasdaq – COEP), Pacific Premier Bancorp, Inc. (Nas | Press release | GlobeNewswire | -0.02% | -0.11% | |
| Form 8-K SKECHERS USA INC For: May 04 | SEC filing · Form 8-K | SEC EDGAR | +0.24% | -0.42% | |
| Skechers Agrees to Be Acquired by 3G Capital | Press release | Business Wire | +0.24% | -0.42% | |
| Skechers Shareholders Unhappy with Merger Should Contact Shareholder Rights Firm Regarding Potential Legal Claims | Press release | PR Newswire | +0.03% | -0.04% | |
| Form 10-Q SKECHERS USA INC For: Mar 31 | SEC filing · Form 10-Q | SEC EDGAR | +0.24% | -0.42% | |
| Skechers to Present at the Barclays Americas Select Franchise Conference on May 6th | Press release | Business Wire | -0.44% | +1.46% | |
| Form 8-K SKECHERS USA INC For: Apr 24 | SEC filing · Form 8-K | SEC EDGAR | +2.31% | +0.19% | |
| Skechers Announces First Quarter 2025 Financial Results and Record Quarterly Sales | Press release | Business Wire | +2.31% | +0.19% | |
| Golf Legend Bernhard Langer Signs With Skechers | Press release | Business Wire | -0.13% | +11.78% | |
| Form ARS SKECHERS USA INC For: Dec 31 | SEC filing · Form ARS | SEC EDGAR | -0.13% | +11.78% | |
| Form DEF 14A SKECHERS USA INC For: May 20 | SEC filing · Form DEF | SEC EDGAR | -0.13% | +11.78% | |
| Form DEFA14A SKECHERS USA INC | SEC filing · Form DEFA14A | SEC EDGAR | -0.13% | +11.78% | |
| Skechers Football Releases First Harry Kane Player Edition Boot | Press release | Business Wire | -4.00% | -5.85% | |
| Skechers Drafts Kiki Iriafen | Press release | Business Wire | -0.01% | +0.72% | |
| Elite Goalkeeper Misa Rodríguez Signs With Skechers | Press release | Business Wire | +0.69% | +0.72% | |
| Skechers to Report First Quarter 2025 Financial Results on Thursday, April 24th | Press release | Business Wire | +0.68% | +0.02% | |
| Footballer Niccolò Pisilli Joins Team Skechers | Press release | Business Wire | -0.84% | -1.14% | |
| Skechers to Present at the UBS Global Consumer and Retail Conference on March 12th | Press release | Business Wire | +1.15% | +1.99% | |
| Form 10-K SKECHERS USA INC For: Dec 31 | SEC filing · Form 10-K | SEC EDGAR | -0.50% | -4.94% | |
| Skechers Concept Store Opens on Milan’s Corso Buenos Aires | Press release | Business Wire | -0.23% | -4.22% | |
| Danish Footballer Matt O’Riley Joins Team Skechers | Press release | Business Wire | +0.26% | +0.94% | |
| Skechers to Present at the Raymond James Institutional Investor Conference on March 4th | Press release | Business Wire | +1.20% | +0.19% | |
| Footballer Isco Alarcón Signs With Skechers | Press release | Business Wire | -0.47% | -0.05% | |
| Los Angeles Clippers Shooting Guard Norman Powell Joins Team Skechers | Press release | Business Wire | +0.05% | +2.06% |
Each reaction is the move the market actually made, measured from the news timestamp. Headlines link through to the SKX section they belong to.
Where else SKX is measured.
SKX earnings → · Analyst actions → · SEC filings →
Other Consumer Cyclical names, measured the same way
| Ticker | Events | Median 30-min | % positive |
|---|---|---|---|
| BRP Inc. - Common Subordinate Voting Shares (DOOO) | 278 | -0.01% | 48% |
| Lee Enterprises, Incorporated (LEE) | 278 | 0.00% | 42% |
| PENN Entertainment, Inc. (PENN) | 275 | +0.02% | 50% |
| Weyco Group, Inc. (WEYS) | 275 | 0.00% | 45% |
Same sector, same measurement: percent move vs. the price at the news timestamp, read at 30 minutes. Sample sizes differ, so the medians are comparable but the confidence behind them is not.
All Consumer Cyclical names, measured the same way →
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Every name we’ve measured, in one place.
How the numbers are made.
How is Skechers U.S.A., Inc.'s median reaction calculated?
Every labeled SKX news event is measured from its own timestamp: the last trade before the news is the base price, and the move is read at fixed horizons — 30 minutes of trading, then the close. The median across 277 events is what this page reports. Point-in-time, zero look-ahead: no event borrows information from a later one.
What counts as a positive reaction?
Any event whose price move is above zero at the horizon, relative to the last trade before the news timestamp. 51% of SKX's measured events are up at 30 minutes; the rest close the window flat or negative.
How often is this page updated?
The news table refreshes automatically as new events are labeled and priced. The reaction medians are re-pulled in batches from the dataset — the figures here are as of 2026-09-21.
Does SKX's past reaction predict its next one?
No. These are realized facts about past events, not forecasts. They describe a distribution — they say nothing certain about any future move.