Ticker reaction data · Consumer Cyclical

Saga Communications, Inc. - Class A (SGA)

SGA moved a median of 0.00% 30 minutes after news, and 0.00% by the close. How SGA actually reacts to news — the realized, point-in-time move the market made, measured across 269 labeled events over the last three years with zero look-ahead.

The quantified answer

SGA’s median reaction, across the day.

0.00%
Median 30-min
Typical reaction 30 minutes after any SGA news
34%
Moved up
Share of SGA news events that rose at 30 minutes
0.00%
Median to close
Where SGA typically settles by the closing bell
SGA median reaction to newsSGA median reaction to news across 4 horizons: 5-min +0.00%, 30-min +0.00%, 60-min -0.08%, to close +0.00%.5-min30-min60-minto close5-min: +0.00%30-min: +0.00%60-min: -0.08%to close: +0.00%+0.00%+0.00%-0.08%+0.00%-0.08%0
Median move vs. the price at the news timestamp, each horizon on its own sample — the counts are in the table below.
SGA median reaction to news, by horizon. Each rung is measured on the events that traded at that horizon.
HorizonMedian% positiveEvents
5-min0.00%22%163
30-min0.00%34%204
60-min-0.08%36%243
to close0.00%49%265
Where SGA reactions landvs 269 measured SGA reactions
SGAMiddle 50% · -0.65% to +0.23%Zero: 0.00%Median: 0.00%Median 0.00%-1.00%0+1.00%
Middle 50% of SGA reactions-0.65% to +0.23%
Median reaction (30-min)0.00%
Measured reactions269
Point-in-time · zero look-ahead

Half of all Saga Communications, Inc. - Class A news events land between -0.65% and +0.23% at 30 minutes.

Reaction stats as of 2026-09-21. Newest measured event . Reaction = percent move vs. the price at the news timestamp.

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Latest news

Recent SGA events, each with its measured reaction.

DateHeadlineEventSource5-minTo close
Saga Communications, Inc. Announces Date and Time of 3rd Quarter 2026 Earnings Release and Conference CallPress releaseGlobeNewswire—-3.80%
Form 8-K SAGA COMMUNICATIONS INC For: Sep 10SEC filing · Form 8-KSEC EDGAR-0.33%+1.44%
Saga Communications, Inc. Declares a Quarterly Cash Dividend of $0.25 per SharePress releaseGlobeNewswire-0.33%+1.44%
Form 10-Q SAGA COMMUNICATIONS INC For: Jun 30SEC filing · Form 10-QSEC EDGAR—-3.69%
Form 8-K SAGA COMMUNICATIONS INC For: Aug 13SEC filing · Form 8-KSEC EDGAR+0.00%-2.90%
Saga Communications, Inc. Reports 2nd Quarter 2026 ResultsPress releaseGlobeNewswire+0.00%-2.90%
Saga Communications, Inc. Announces Date and Time of 2nd Quarter 2026 Earnings Release and Conference CallPress releaseGlobeNewswire—+0.76%
Form 11-K SAGA COMMUNICATIONS INC For: Dec 31SEC filing · Form 11-KSEC EDGAR+0.00%+3.54%
Form 8-K SAGA COMMUNICATIONS INC For: Jun 01SEC filing · Form 8-KSEC EDGAR—-0.21%
Form 10-Q SAGA COMMUNICATIONS INC For: Mar 31SEC filing · Form 10-QSEC EDGAR+0.47%-4.38%
Form 8-K SAGA COMMUNICATIONS INC For: May 07SEC filing · Form 8-KSEC EDGAR—-1.70%
Saga Communications, Inc. Declares a Quarterly Cash Dividend of $0.25 per SharePress releaseGlobeNewswire—-1.70%
Saga Communications, Inc. Reports 1st Quarter 2026 ResultsPress releaseGlobeNewswire—-1.70%
Form ARS SAGA COMMUNICATIONS INC For: Dec 31SEC filing · Form ARSSEC EDGAR—-1.96%
Form DEF 14A SAGA COMMUNICATIONS INC For: Jun 01SEC filing · Form DEFSEC EDGAR—-1.96%
Form DEFA14A SAGA COMMUNICATIONS INCSEC filing · Form DEFA14ASEC EDGAR—-1.96%
Form 8-K SAGA COMMUNICATIONS INC For: Apr 15SEC filing · Form 8-KSEC EDGAR—+2.32%
Saga Communications, Inc. Announces Date and Time of 1st Quarter 2026 Earnings Release and Conference CallPress releaseGlobeNewswire+0.00%-0.30%
Form 10-K SAGA COMMUNICATIONS INC For: Dec 31SEC filing · Form 10-KSEC EDGAR+0.00%-0.30%
Form NT 10-K SAGA COMMUNICATIONS INC For: Dec 31SEC filing · Form NTSEC EDGAR—-0.55%
Form 8-K SAGA COMMUNICATIONS INC For: Mar 12SEC filing · Form 8-KSEC EDGAR-0.46%+0.82%
Saga Communications, Inc. Reports 4th Quarter and Year-End 2025 ResultsPress releaseGlobeNewswire-0.46%+0.82%
Saga Communications, Inc. Announces Date and Time of 4th Quarter and Year End 2025 Earnings Release and Conference CallPress releaseGlobeNewswire+0.00%-0.43%
Form 8-K SAGA COMMUNICATIONS INC For: Feb 13SEC filing · Form 8-KSEC EDGAR+0.65%+0.09%
Form 8-K SAGA COMMUNICATIONS INC For: Feb 12SEC filing · Form 8-KSEC EDGAR—-0.18%
Saga Communications, Inc. Declares a Quarterly Cash Dividend of $0.25 per SharePress releaseGlobeNewswire-0.88%-1.06%
Form 8-K SAGA COMMUNICATIONS INC For: Dec 12SEC filing · Form 8-KSEC EDGAR+0.00%+0.09%
Saga Communications, Inc. Repurchases 2.8% of Outstanding SharesPress releaseGlobeNewswire+0.00%+0.09%
Saga Communications, Inc. Announces Investor Conference PresentationPress releaseGlobeNewswire+0.00%-0.17%
Form 8-K SAGA COMMUNICATIONS INC For: Nov 13SEC filing · Form 8-KSEC EDGAR——
Saga Communications, Inc. Declares a Quarterly Cash Dividend of $0.25 per SharePress releaseGlobeNewswire——
Form 10-Q SAGA COMMUNICATIONS INC For: Sep 30SEC filing · Form 10-QSEC EDGAR-1.42%-3.24%
Form 8-K SAGA COMMUNICATIONS INC For: Nov 06SEC filing · Form 8-KSEC EDGAR-1.00%-0.66%
Saga Communications, Inc. Reports 3rd Quarter 2025 ResultsPress releaseGlobeNewswire-1.00%-0.66%
Form 8-K SAGA COMMUNICATIONS INC For: Oct 17SEC filing · Form 8-KSEC EDGAR-4.47%-1.00%
Saga Communications, Inc. Announces Date and Time of 3rd Quarter Earnings Release and Conference CallPress releaseGlobeNewswire+0.00%-0.89%
Saga Communications, Inc. Closes on Sale of 22 Tower SitesPress releaseGlobeNewswire-4.47%-1.00%
Saga Communications, Inc. Announces Investor Conference PresentationPress releaseGlobeNewswire+0.00%-2.32%
Form 8-K SAGA COMMUNICATIONS INC For: Sep 29SEC filing · Form 8-KSEC EDGAR+0.00%+1.28%
Saga Communications, Inc. Board Refreshment Continues Naming Gregg Sutherland to Board of DirectorsPress releaseGlobeNewswire+0.00%+1.28%
Form 8-K SAGA COMMUNICATIONS INC For: Aug 13SEC filing · Form 8-KSEC EDGAR—-0.92%
Saga Communications, Inc. Declares a Quarterly Cash Dividend of $0.25 per SharePress releaseGlobeNewswire—-0.92%
Form 10-Q SAGA COMMUNICATIONS INC For: Jun 30SEC filing · Form 10-QSEC EDGAR+0.00%+0.63%
Form 8-K SAGA COMMUNICATIONS INC For: Aug 07SEC filing · Form 8-KSEC EDGAR—+6.16%
Saga Communications, Inc. Reports 2nd Quarter 2025 ResultsPress releaseGlobeNewswire—+6.16%
Saga Communications, Inc. Announces Date and Time of 2nd Quarter Earnings Release and Conference CallPress releaseGlobeNewswire+0.07%+1.85%
Form 11-K SAGA COMMUNICATIONS INC For: Dec 31SEC filing · Form 11-KSEC EDGAR+1.79%+1.96%
Form 8-K SAGA COMMUNICATIONS INC For: Jun 19SEC filing · Form 8-KSEC EDGAR+0.00%+2.58%
Form 8-K SAGA COMMUNICATIONS INC For: May 27SEC filing · Form 8-KSEC EDGAR+0.00%-2.52%
Saga Communications, Inc. Declares a Quarterly Cash Dividend of $0.25 per SharePress releaseGlobeNewswire+0.00%-2.52%

Each reaction is the move the market actually made, measured from the news timestamp. Headlines link through to the SGA section they belong to.

Keep exploring

Where else SGA is measured.

SGA earnings → · Analyst actions → · SEC filings →

Other Consumer Cyclical names, measured the same way

TickerEventsMedian 30-min% positive
Visteon Corporation (VC)272-0.24%40%
The Cheesecake Factory Incorporated (CAKE)271-0.02%49%
Core Molding Technologies Inc (CMT)2680.00%47%
MEDIFAST INC (MED)268-0.15%41%

Same sector, same measurement: percent move vs. the price at the news timestamp, read at 30 minutes. Sample sizes differ, so the medians are comparable but the confidence behind them is not.

All Consumer Cyclical names, measured the same way →

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Method

How the numbers are made.

How is Saga Communications, Inc. - Class A's median reaction calculated?

Every labeled SGA news event is measured from its own timestamp: the last trade before the news is the base price, and the move is read at fixed horizons — 30 minutes of trading, then the close. The median across 269 events is what this page reports. Point-in-time, zero look-ahead: no event borrows information from a later one.

What counts as a positive reaction?

Any event whose price move is above zero at the horizon, relative to the last trade before the news timestamp. 34% of SGA's measured events are up at 30 minutes; the rest close the window flat or negative.

How often is this page updated?

The news table refreshes automatically as new events are labeled and priced. The reaction medians are re-pulled in batches from the dataset — the figures here are as of 2026-09-21.

Does SGA's past reaction predict its next one?

No. These are realized facts about past events, not forecasts. They describe a distribution — they say nothing certain about any future move.

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26M+ news records, 2006–2026 Operating since 2012 Point-in-time, zero look-ahead Peer-reviewable methodology (SSRN) ↗