Rollins, Inc. (ROL)
ROL moved a median of +0.04% 30 minutes after news, and +0.16% by the close. How ROL actually reacts to news — the realized, point-in-time move the market made, measured across 400 labeled events over the last three years with zero look-ahead.
ROL’s median reaction, across the day.
| Horizon | Median | % positive | Events |
|---|---|---|---|
| 5-min | +0.04% | 55% | 395 |
| 30-min | +0.04% | 53% | 399 |
| 60-min | 0.00% | 50% | 399 |
| to close | +0.16% | 57% | 390 |
| Middle 50% of ROL reactions | -0.34% to +0.31% |
|---|---|
| Median reaction (30-min) | +0.04% |
| Measured reactions | 400 |
Half of all Rollins, Inc. news events land between -0.34% and +0.31% at 30 minutes.
Reaction stats as of 2026-09-21. Newest measured event . Reaction = percent move vs. the price at the news timestamp.
How ROL reacts, by analyst action.
| Event | Events | Median 30-min | % positive | Median to close |
|---|---|---|---|---|
| Analyst upgrades | 24 | -0.10% | 38% | -0.00% |
| Analyst downgrades | 37 | -0.05% | 49% | -0.12% |
| Coverage initiations | 33 | +0.36% | 58% | +0.31% |
| Rating reiterations | 53 | 0.00% | 49% | -0.19% |
| Price-target raises | 19 | -0.14% | 26% | -0.11% |
Last 3 years, pulled 2026-09-21. Reaction = percent move vs. the price at the news timestamp. Counts and medians only. The same measurement runs across every name in the dataset. 1 further class was observed with fewer than 10 measured events and is not published. See how ROL ranks against every other measured name →
That’s how ROL usually reacts — get an email when it moves on news →Email me when ROL moves on news.
One email per qualifying move — the headline, the measured reaction, and how it compares to ROL's baseline. Nothing else.
Recent ROL events, each with its measured reaction.
| Date | Headline | Event | Source | 5-min | To close |
|---|---|---|---|---|---|
| Los Angeles Holds No. 1 Spot on Orkin's 2026 Rattiest Cities List | Press release | PR Newswire | -0.05% | -0.02% | |
| ROLLINS, INC. SCHEDULES DATE FOR RELEASE OF THIRD QUARTER 2026 FINANCIAL RESULTS | Press release | PR Newswire | +0.69% | +3.66% | |
| Rollins, Inc. Announces Availability of Recorded Fireside Chat from J.P. Morgan Annual U.S. All Stars Conference | Press release | PR Newswire | +0.09% | +0.20% | |
| Rollins to Present at Upcoming Investor Conference | Press release | PR Newswire | -0.83% | -2.11% | |
| HomeTeam Pest Defense Surpasses 2 Million Taexx® Built-In Pest Control System Installations | Press release | PR Newswire | -0.04% | +1.00% | |
| Bronstein, Gewirtz & Grossman, LLC Initiates an Investigation into Allegations Against Rollins, Inc. (ROL) And Encourages Shareholders to Reach Out | Press release | ACCESS Newswire | +0.05% | +0.08% | |
| Bronstein, Gewirtz & Grossman, LLC Announces an Investigation Against Rollins, Inc. (ROL) and Encourages Shareholders to Learn More About the Investigation | Press release | ACCESS Newswire | -0.05% | — | |
| Bronstein, Gewirtz & Grossman, LLC Encourages Rollins, Inc. (ROL) Shareholders to Inquire about Securities Investigation | Press release | ACCESS Newswire | +0.07% | +1.04% | |
| Bronstein, Gewirtz & Grossman, LLC Encourages Rollins, Inc. (ROL) Stockholders to Inquire about Securities Investigation | Press release | ACCESS Newswire | -0.03% | +0.37% | |
| ROL Investors Have Opportunity to Join Rollins, Inc. Fraud Investigation with SBS Law | Press release | Business Wire | +0.58% | -0.03% | |
| Rollins, Inc. (ROL) Investigation: Bronstein, Gewirtz & Grossman, LLC Encourages Shareholders to Contact the Firm to Learn More About the Investigation | Press release | ACCESS Newswire | +0.00% | -0.38% | |
| Bronstein, Gewirtz & Grossman, LLC Is Investigating Rollins, Inc. (ROL) And Encourages Stockholders to Connect | Press release | ACCESS Newswire | -0.21% | +0.09% | |
| Rollins, Inc. (ROL) Investigation: Bronstein, Gewirtz & Grossman, LLC Encourages Stockholders to Contact the Firm to Learn More About the Investigation | Press release | ACCESS Newswire | +0.31% | +2.02% | |
| Bronstein, Gewirtz & Grossman, LLC Announces an Investigation Against Rollins, Inc. (ROL) and Encourages Stockholders to Learn More About the Investigation | Press release | ACCESS Newswire | -0.09% | -0.90% | |
| Bronstein, Gewirtz & Grossman, LLC Encourages Rollins, Inc. (ROL) Investors to Inquire about Securities Investigation | Press release | ACCESS Newswire | +0.00% | +0.65% | |
| Form 10-Q ROLLINS INC For: Jun 30 | SEC filing · Form 10-Q | SEC EDGAR | -1.94% | -0.87% | |
| Form 8-K ROLLINS INC For: Jul 22 | SEC filing · Form 8-K | SEC EDGAR | -0.77% | +5.14% | |
| ROLLINS, INC. REPORTS SECOND QUARTER 2026 FINANCIAL RESULTS | Press release | PR Newswire | -0.77% | +5.14% | |
| ROLLINS, INC. ANNOUNCES REGULAR QUARTERLY CASH DIVIDEND | Press release | PR Newswire | -0.41% | -2.10% | |
| ROLLINS, INC. SCHEDULES DATE FOR RELEASE OF SECOND QUARTER 2026 FINANCIAL RESULTS | Press release | PR Newswire | -0.50% | +0.29% | |
| Chicago Tops Orkin's 2026 Bed Bug Cities List Again as Vacation Hot Spots Climb the Ranks | Press release | PR Newswire | +0.92% | +0.16% | |
| Form 11-K ROLLINS INC For: Dec 31 | SEC filing · Form 11-K | SEC EDGAR | -0.28% | +0.53% | |
| Orkin Invites Students to Imagine Life in 2151 Through National Virtual Insect Science Fair | Press release | PR Newswire | +0.37% | -0.66% | |
| ROLLINS TO PRESENT AT UPCOMING INVESTOR CONFERENCES | Press release | PR Newswire | +0.59% | -3.06% | |
| Form 8-K ROLLINS INC For: May 26 | SEC filing · Form 8-K | SEC EDGAR | -0.04% | -2.69% | |
| ROLLINS, INC. ANNOUNCES CFO TRANSITION | Press release | PR Newswire | -0.04% | -2.69% | |
| Rollins Reinforces Long-Term Value Creation Strategy and Medium-Term Growth Algorithm | Press release | PR Newswire | -0.56% | -0.65% | |
| The Woodworkers You Don’t Want: Inside the World of Carpenter Ants with Orkin Canada | Press release | GlobeNewswire | +0.10% | +0.49% | |
| Rollins To Host 2026 Investor and Analyst Conference on May 14th | Press release | PR Newswire | -0.48% | -1.37% | |
| Los Angeles Holds Top Spot as Worst City for Mosquitoes as Activity Climbs Nationwide | Press release | PR Newswire | -0.39% | +0.17% | |
| Form 8-K ROLLINS INC For: Apr 28 | SEC filing · Form 8-K | SEC EDGAR | -0.39% | -0.68% | |
| Form S-3ASR ROLLINS INC | SEC filing · Form S-3ASR | SEC EDGAR | +0.13% | +0.69% | |
| Form 10-Q ROLLINS INC For: Mar 31 | SEC filing · Form 10-Q | SEC EDGAR | -0.60% | +0.62% | |
| Form 8-K ROLLINS INC For: Apr 22 | SEC filing · Form 8-K | SEC EDGAR | +2.20% | +3.81% | |
| ROLLINS, INC. ANNOUNCES REGULAR QUARTERLY CASH DIVIDEND | Press release | PR Newswire | +0.21% | +1.02% | |
| ROLLINS, INC. REPORTS FIRST QUARTER 2026 FINANCIAL RESULTS | Press release | PR Newswire | +2.20% | +3.81% | |
| ROLLINS, INC. SCHEDULES DATE FOR RELEASE OF FIRST QUARTER 2026 FINANCIAL RESULTS | Press release | PR Newswire | -0.44% | +0.83% | |
| Form ARS/A ROLLINS INC For: Dec 31 | SEC filing · Form ARS | SEC EDGAR | +0.74% | -2.48% | |
| The Woodworkers You Don’t Want: Inside the World of Carpenter Ants with Orkin Canada | Press release | GlobeNewswire | +0.01% | -2.09% | |
| Form ARS ROLLINS INC For: Dec 31 | SEC filing · Form ARS | SEC EDGAR | +0.74% | -2.48% | |
| Form DEF 14A ROLLINS INC For: Apr 28 | SEC filing · Form DEF | SEC EDGAR | +0.74% | -2.48% | |
| Form DEFA14A ROLLINS INC | SEC filing · Form DEFA14A | SEC EDGAR | +0.74% | -2.48% | |
| Rollins to Present at Upcoming Investor Conferences | Press release | PR Newswire | -1.12% | -2.54% | |
| Miami Holds No. 1 Spot on Orkin's 2026 Top 50 Termite Cities List | Press release | PR Newswire | +0.46% | +1.23% | |
| Rollins to Present at Upcoming Investor Conference | Press release | PR Newswire | +0.46% | +1.23% | |
| Form 10-K ROLLINS INC For: Dec 31 | SEC filing · Form 10-K | SEC EDGAR | +0.10% | -0.67% | |
| Form 8-K ROLLINS INC For: Feb 11 | SEC filing · Form 8-K | SEC EDGAR | +1.67% | +4.80% | |
| ROLLINS, INC. REPORTS FOURTH QUARTER AND FULL YEAR 2025 FINANCIAL RESULTS | Press release | PR Newswire | +1.67% | +4.80% | |
| ROLLINS, INC. ANNOUNCES REGULAR QUARTERLY CASH DIVIDEND | Press release | PR Newswire | +0.29% | -0.58% | |
| ROLLINS, INC. SCHEDULES DATE FOR RELEASE OF FOURTH QUARTER AND FULL YEAR 2025 FINANCIAL RESULTS | Press release | PR Newswire | +0.34% | +1.01% |
Each reaction is the move the market actually made, measured from the news timestamp. Headlines link through to the ROL section they belong to.
Where else ROL is measured.
ROL earnings → · Analyst actions → · SEC filings →
Other Industrials names, measured the same way
| Ticker | Events | Median 30-min | % positive |
|---|---|---|---|
| BWX Technologies, Inc. (BWXT) | 401 | +0.07% | 53% |
| Ingersoll Rand Inc. (IR) | 400 | +0.04% | 51% |
| Jack Henry & Associates, Inc. (JKHY) | 399 | +0.07% | 57% |
| Clean Harbors, Inc. (CLH) | 398 | +0.05% | 56% |
Same sector, same measurement: percent move vs. the price at the news timestamp, read at 30 minutes. Sample sizes differ, so the medians are comparable but the confidence behind them is not.
All Industrials names, measured the same way →
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Every name we’ve measured, in one place.
How the numbers are made.
How is Rollins, Inc.'s median reaction calculated?
Every labeled ROL news event is measured from its own timestamp: the last trade before the news is the base price, and the move is read at fixed horizons — 30 minutes of trading, then the close. The median across 400 events is what this page reports. Point-in-time, zero look-ahead: no event borrows information from a later one.
What counts as a positive reaction?
Any event whose price move is above zero at the horizon, relative to the last trade before the news timestamp. 53% of ROL's measured events are up at 30 minutes; the rest close the window flat or negative.
How often is this page updated?
The news table refreshes automatically as new events are labeled and priced. The reaction medians are re-pulled in batches from the dataset — the figures here are as of 2026-09-21.
Does ROL's past reaction predict its next one?
No. These are realized facts about past events, not forecasts. They describe a distribution — they say nothing certain about any future move.