Reed's, Inc. (REED)
REED moved a median of 0.00% 30 minutes after news, and 0.00% by the close. How REED actually reacts to news — the realized, point-in-time move the market made, measured across 182 labeled events over the last three years with zero look-ahead.
REED’s median reaction, across the day.
| Horizon | Median | % positive | Events |
|---|---|---|---|
| 5-min | 0.00% | 16% | 155 |
| 30-min | 0.00% | 36% | 156 |
| 60-min | 0.00% | 36% | 160 |
| to close | 0.00% | 41% | 169 |
| Middle 50% of REED reactions | -1.35% to +2.04% |
|---|---|
| Median reaction (30-min) | 0.00% |
| Measured reactions | 182 |
Half of all Reed's, Inc. news events land between -1.35% and +2.04% at 30 minutes.
Reaction stats as of 2026-09-21. Newest measured event . Reaction = percent move vs. the price at the news timestamp.
Email me when REED moves on news.
One email per qualifying move — the headline, the measured reaction, and how it compares to REED's baseline. Nothing else.
Recent REED events, each with its measured reaction.
| Date | Headline | Event | Source | 5-min | To close |
|---|---|---|---|---|---|
| Form 8-K REED'S, INC. For: Sep 30 | SEC filing · Form 8-K | SEC EDGAR | +4.38% | +1.79% | |
| Reed’s Refinances $9.25 Million Senior Secured Credit Facility, Strengthens Balance Sheet | Press release | GlobeNewswire | +4.38% | +1.79% | |
| Form 8-K REED'S, INC. For: Aug 12 | SEC filing · Form 8-K | SEC EDGAR | +0.00% | +15.05% | |
| Reed’s Receives NYSE Deficiency Notification Regarding Stockholders’ Equity | Press release | GlobeNewswire | +0.00% | +15.05% | |
| Form 10-Q REED'S, INC. For: Jun 30 | SEC filing · Form 10-Q | SEC EDGAR | — | +4.54% | |
| Form S-8 REED'S, INC. | SEC filing · Form S-8 | SEC EDGAR | — | +4.54% | |
| Form 8-K REED'S, INC. For: Aug 11 | SEC filing · Form 8-K | SEC EDGAR | -6.53% | -4.84% | |
| Reed’s Reports Second Quarter 2026 Results | Press release | GlobeNewswire | -6.53% | -4.84% | |
| Reed’s Schedules Second Quarter 2026 Conference Call for August 12 at 8:30 a.m. ET | Press release | GlobeNewswire | — | -0.60% | |
| Form 8-K REED'S, INC. For: Jun 10 | SEC filing · Form 8-K | SEC EDGAR | +5.26% | -0.58% | |
| Form 8-K REED'S, INC. For: May 29 | SEC filing · Form 8-K | SEC EDGAR | — | -2.73% | |
| Reed’s Receives NYSE Deficiency Notification Regarding Stockholders’ Equity | Press release | GlobeNewswire | — | -2.73% | |
| Form 10-Q REED'S, INC. For: Mar 31 | SEC filing · Form 10-Q | SEC EDGAR | +0.00% | -6.19% | |
| Form 8-K REED'S, INC. For: May 12 | SEC filing · Form 8-K | SEC EDGAR | +8.87% | -11.82% | |
| Reed’s Reports First Quarter 2026 Results | Press release | GlobeNewswire | +8.87% | -11.82% | |
| Form ARS REED'S, INC. For: Dec 31 | SEC filing · Form ARS | SEC EDGAR | -2.17% | -1.63% | |
| Form DEF 14A REED'S, INC. For: Apr 29 | SEC filing · Form DEF | SEC EDGAR | -2.17% | -1.63% | |
| Form DEFA14A REED'S, INC. | SEC filing · Form DEFA14A | SEC EDGAR | -2.17% | -1.63% | |
| Reed’s Schedules First Quarter 2026 Conference Call for May 13 at 8:30 a.m. ET | Press release | GlobeNewswire | -2.17% | -1.63% | |
| Form 8-K REED'S, INC. For: Apr 24 | SEC filing · Form 8-K | SEC EDGAR | — | -5.79% | |
| Reed’s Announces Appointment of Damian Warshall as Chief Operating Officer | Press release | GlobeNewswire | — | -5.79% | |
| Form 8-K REED'S, INC. For: Apr 15 | SEC filing · Form 8-K | SEC EDGAR | +0.00% | -2.68% | |
| Form 8-K REED'S, INC. For: Apr 08 | SEC filing · Form 8-K | SEC EDGAR | — | -5.04% | |
| Form 8-K REED'S, INC. For: Mar 23 | SEC filing · Form 8-K | SEC EDGAR | +0.00% | -3.29% | |
| Form 10-K REED'S, INC. For: Dec 31 | SEC filing · Form 10-K | SEC EDGAR | -1.95% | -18.94% | |
| Form 8-K REED'S, INC. For: Mar 24 | SEC filing · Form 8-K | SEC EDGAR | +0.00% | -13.57% | |
| Reed’s Reports Fourth Quarter and Full Year 2025 Results; Announces Leadership Transition | Press release | GlobeNewswire | +0.00% | -13.57% | |
| Reed’s Schedules Fourth Quarter & Full Year 2025 Conference Call for March 25 at 8:30 a.m. ET | Press release | GlobeNewswire | +0.00% | +8.85% | |
| Form 8-K REED'S, INC. For: Dec 29 | SEC filing · Form 8-K | SEC EDGAR | +4.78% | -7.82% | |
| Reed’s, Inc. Announces Appointment of Neal Cohane as Chief Operating Officer | Press release | GlobeNewswire | +4.78% | -7.82% | |
| Form 8-K REED'S, INC. For: Dec 04 | SEC filing · Form 8-K | SEC EDGAR | -1.29% | +2.59% | |
| Reed’s, Inc. Announces Closing of $10 Million Public Offering and Uplisting to NYSE American Stock Exchange | Press release | GlobeNewswire | -1.29% | +2.59% | |
| Form EFFECT REED'S, INC. | SEC filing · Form EFFECT | SEC EDGAR | +13.95% | +5.32% | |
| Reed’s, Inc. Announces Pricing of $10 Million Public Offering and Uplisting to NYSE American Stock Exchange | Press release | GlobeNewswire | +13.95% | +5.32% | |
| Form S-1/A REED'S, INC. | SEC filing · Form S-1 | SEC EDGAR | +0.00% | +0.00% | |
| Form S-1/A REED'S, INC. | SEC filing · Form S-1 | SEC EDGAR | +1.59% | +1.91% | |
| Form 8-A12B REED'S, INC. | SEC filing · Form 8-A12B | SEC EDGAR | — | — | |
| Form CERT REED'S, INC. | SEC filing · Form CERT | SEC EDGAR | — | — | |
| Reed’s, Inc. Announces Uplist to NYSE American Stock Exchange | Press release | GlobeNewswire | — | — | |
| Form S-1 REED'S, INC. | SEC filing · Form S-1 | SEC EDGAR | — | — | |
| Form 10-Q REED'S, INC. For: Sep 30 | SEC filing · Form 10-Q | SEC EDGAR | — | — | |
| Form 8-K REED'S, INC. For: Nov 03 | SEC filing · Form 8-K | SEC EDGAR | — | — | |
| Reed’s Reports Third Quarter 2025 Results | Press release | GlobeNewswire | — | — | |
| Form 8-K REED'S, INC. For: Oct 28 | SEC filing · Form 8-K | SEC EDGAR | — | — | |
| Reed’s Schedules Third Quarter 2025 Conference Call for November 4 at 8:30 a.m. ET | Press release | GlobeNewswire | +0.00% | +3.45% | |
| Form DEF 14C REED'S, INC. For: Oct 10 | SEC filing · Form DEF | SEC EDGAR | +0.00% | +0.48% | |
| Form 8-K REED'S, INC. For: Sep 29 | SEC filing · Form 8-K | SEC EDGAR | +0.00% | +6.12% | |
| Form EFFECT REED'S, INC. | SEC filing · Form EFFECT | SEC EDGAR | +0.00% | -0.96% | |
| Form PRE 14C REED'S, INC. For: Sep 30 | SEC filing · Form PRE | SEC EDGAR | +0.00% | -2.72% | |
| Form 8-K REED'S, INC. For: Sep 26 | SEC filing · Form 8-K | SEC EDGAR | +0.00% | -0.80% |
Each reaction is the move the market actually made, measured from the news timestamp. Headlines link through to the REED section they belong to.
Where else REED is measured.
REED earnings → · Analyst actions → · SEC filings →
Other Consumer Defensive names, measured the same way
| Ticker | Events | Median 30-min | % positive |
|---|---|---|---|
| NIGHTFOOD HLDGS INC (NGTF) | 188 | 0.00% | 37% |
| MOWI ASA S/ADR (MHGVY) | 182 | -0.04% | 33% |
| B&M EURO VALUE RET U/ADR (BMRRY) | 181 | 0.00% | 38% |
| Adecoagro S.A. Common Shares (AGRO) | 179 | -0.17% | 45% |
Same sector, same measurement: percent move vs. the price at the news timestamp, read at 30 minutes. Sample sizes differ, so the medians are comparable but the confidence behind them is not.
All Consumer Defensive names, measured the same way →
Every ticker we measure the same way24
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Every name we’ve measured, in one place.
How the numbers are made.
How is Reed's, Inc.'s median reaction calculated?
Every labeled REED news event is measured from its own timestamp: the last trade before the news is the base price, and the move is read at fixed horizons — 30 minutes of trading, then the close. The median across 182 events is what this page reports. Point-in-time, zero look-ahead: no event borrows information from a later one.
What counts as a positive reaction?
Any event whose price move is above zero at the horizon, relative to the last trade before the news timestamp. 36% of REED's measured events are up at 30 minutes; the rest close the window flat or negative.
How often is this page updated?
The news table refreshes automatically as new events are labeled and priced. The reaction medians are re-pulled in batches from the dataset — the figures here are as of 2026-09-21.
Does REED's past reaction predict its next one?
No. These are realized facts about past events, not forecasts. They describe a distribution — they say nothing certain about any future move.