Ticker reaction data

STARCO BRANDS INC CL A (STCB)

STCB moved a median of 0.00% 30 minutes after news, and 0.00% by the close. How STCB actually reacts to news — the realized, point-in-time move the market made, measured across 110 labeled events over the last three years with zero look-ahead.

The quantified answer

STCB’s median reaction, across the day.

0.00%
Median 30-min
Typical reaction 30 minutes after any STCB news
13%
Moved up
Share of STCB news events that rose at 30 minutes
0.00%
Median to close
Where STCB typically settles by the closing bell
STCB median reaction to newsSTCB median reaction to news across 4 horizons: 5-min +0.00%, 30-min +0.00%, 60-min +0.00%, to close +0.00%.5-min30-min60-minto close5-min: +0.00%30-min: +0.00%60-min: +0.00%to close: +0.00%+0.00%+0.00%+0.00%+0.00%0
Median move vs. the price at the news timestamp, each horizon on its own sample — the counts are in the table below.
STCB median reaction to news, by horizon. Each rung is measured on the events that traded at that horizon.
HorizonMedian% positiveEvents
5-min0.00%11%73
30-min0.00%13%75
60-min0.00%20%77
to close0.00%27%85
Where STCB reactions landvs 110 measured STCB reactions
STCBMiddle 50% · -0.37% to 0.00%Zero: 0.00%Median: 0.00%Median 0.00%-0.50%0+0.50%
Middle 50% of STCB reactions-0.37% to 0.00%
Median reaction (30-min)0.00%
Measured reactions110
Point-in-time · zero look-ahead

Half of all STARCO BRANDS INC CL A news events land between -0.37% and +0.00% at 30 minutes.

Reaction stats as of 2026-09-21. Newest measured event . Reaction = percent move vs. the price at the news timestamp.

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26M+ news records Operating since 2012 Methodology on SSRN ↗
Latest news

Recent STCB events, each with its measured reaction.

DateHeadlineEventSource5-minTo close
Form 8-K Starco Brands, Inc. For: Oct 09SEC filing · Form 8-KSEC EDGAR+0.00%+0.00%
Form 10-Q Starco Brands, Inc. For: Jun 30SEC filing · Form 10-QSEC EDGAR+0.00%+7.65%
Form 8-K Starco Brands, Inc. For: Jul 21SEC filing · Form 8-KSEC EDGAR+0.00%-23.33%
Starco Brands Announces Acquisition of Custom BakehousePress releaseBusiness Wire+0.00%-23.33%
SOME CAKES ARE MEANT TO BE WORN. SKYLAR AND LEAH KATEB UNVEIL TRUE LOVE'S CAKE HER MOST PERSONAL FRAGRANCE YETPress releasePR Newswire——
Form 10-Q Starco Brands, Inc. For: Mar 31SEC filing · Form 10-QSEC EDGAR——
Form NT 10-Q Starco Brands, Inc. For: Mar 31SEC filing · Form NTSEC EDGAR+0.00%+0.00%
Form 8-K Starco Brands, Inc. For: Apr 28SEC filing · Form 8-KSEC EDGAR+0.00%-19.33%
Form 10-K Starco Brands, Inc. For: Dec 31SEC filing · Form 10-KSEC EDGAR+0.00%+13.41%
Starco Brands Reports Fourth Quarter and Full Year 2025 Financial ResultsPress releaseBusiness Wire+0.00%+13.41%
Form NT 10-K Starco Brands, Inc. For: Dec 31SEC filing · Form NTSEC EDGAR——
LEAH KATEB, THE "PEOPLE'S PRINCESS", UNVEILS NEW POMEGRANATE PRINCESS SCENT FOR SKYLARPress releasePR Newswire——
Form 8-K Starco Brands, Inc. For: Dec 23SEC filing · Form 8-KSEC EDGAR-16.67%-16.67%
Form 8-K Starco Brands, Inc. For: Dec 01SEC filing · Form 8-KSEC EDGAR-11.36%-15.14%
Starco Brands Reports Third Quarter 2025 Financial ResultsPress releaseBusiness Wire——
Form 10-Q Starco Brands, Inc. For: Sep 30SEC filing · Form 10-QSEC EDGAR—+0.00%
Skylar and Leah Kateb Unveil Her First Signature Fragrance for Skylar: Double DatesPress releasePR Newswire+0.00%-2.54%
Form 8-K Starco Brands, Inc. For: Aug 22SEC filing · Form 8-KSEC EDGAR——
Form 10-Q Starco Brands, Inc. For: Jun 30SEC filing · Form 10-QSEC EDGAR—+0.00%
Starco Brands Reports Second Quarter 2025 Financial ResultsPress releaseBusiness Wire—+0.00%
Form 8-K Starco Brands, Inc. For: Jul 29SEC filing · Form 8-KSEC EDGAR+0.00%—
Starco Brands Executes Non-Binding LOI to Acquire Contract Manufacturer, The Starco Group, to Create a Vertically Integrated Consumer Products PlatformPress releaseBusiness Wire+0.00%—
Leah Kateb Joins Skylar to Usher in a New, Elevated Era for the California-Inspired Fragrance BrandPress releasePR Newswire—+0.00%
Form 10-Q Starco Brands, Inc. For: Mar 31SEC filing · Form 10-QSEC EDGAR——
Form NT 10-Q Starco Brands, Inc. For: Mar 31SEC filing · Form NTSEC EDGAR—+0.00%
Form 10-K Starco Brands, Inc. For: Dec 31SEC filing · Form 10-KSEC EDGAR+0.00%+0.22%
Starco Brands Announces Fourth Quarter and Full Year 2024 Results and Business UpdatePress releaseBusiness Wire+0.00%+0.22%
Form NT 10-K Starco Brands, Inc. For: Dec 31SEC filing · Form NTSEC EDGAR+0.00%+51.06%
Big Game, Bigger Party: Whipshots® and Cardi B Launch Cardi Gras to Turn Up Game Day CelebrationsPress releaseBusiness Wire+0.00%-3.00%
Skylar Enters a New Era with Nude Skin: Your Scent, ElevatedPress releasePR Newswire+0.00%+10.16%
Starco Brands’ Art of Sport Brand Takes Center Stage Tonight as Title Sponsor of the 2024 LA Bowl Hosted by Rob GronkowskiPress releaseBusiness Wire+0.00%+0.00%
Form 8-K Starco Brands, Inc. For: Nov 14SEC filing · Form 8-KSEC EDGAR——
Form 10-Q Starco Brands, Inc. For: Sep 30SEC filing · Form 10-QSEC EDGAR-0.37%-46.37%
Starco Brands Reports Third Quarter 2024 Financial ResultsPress releaseBusiness Wire-0.37%-46.37%
Art of Sport To Be Title Sponsor of 2024 LA Bowl Hosted by GronkPress releaseBusiness Wire-1.48%-1.48%
Form 8-K Starco Brands, Inc. For: Nov 12SEC filing · Form 8-KSEC EDGAR——
Skylar’s ‘Vanilla Sky’ Wins People’s Choice Award at Scentbird’s Inaugural Digital Fragrance AwardsPress releaseBusiness Wire+0.00%+0.00%
Starco Brands to Announce Third Quarter 2024 Financial Results on November 14, 2024Press releaseBusiness Wire+0.00%-5.88%
Art of Sport All-in-One Performance Protein Powder Makes Retail Debut with KrogerPress releaseBusiness Wire+0.00%-3.23%
Winona Popcorn Spray Introduces Exciting New Flavor: Garlic ButterPress releaseBusiness Wire+0.00%+0.00%
Soylent Unveils New Seasonal Flavors and Launches Hunger Action Month InitiativePress releaseBusiness Wire+0.00%+3.83%
Soylent Achieves Highest Adult Nutrition Repurchase Rate, Surpassing Longtime Category LeadersPress releaseBusiness Wire+0.00%+0.00%
Starco Brands Announces Insider Stock Buy Back Plan and Discusses ValuationPress releaseBusiness Wire+0.00%+0.00%
Form 10-Q Starco Brands, Inc. For: Jun 30SEC filing · Form 10-QSEC EDGAR—+0.00%
Starco Brands Announces Second Quarter 2024 Results and Business UpdatePress releaseBusiness Wire+0.00%+18.31%
Starco Brands to Announce Second Quarter 2024 Financial Results on August 13, 2024Press releaseBusiness Wire——
Starco Brands Announces Industry Veteran Alex Alston to Lead Skylar Clean BeautyPress releaseBusiness Wire+0.00%-4.96%
Form 8-K Starco Brands, Inc. For: Jul 18SEC filing · Form 8-KSEC EDGAR+4.10%+4.10%
Skylar Clean Beauty Launches New ‘Citrus Reverie’ Fragrance Celebrating Endless SummerPress releaseBusiness Wire+0.00%+3.68%
Form 8-K Starco Brands, Inc. For: May 31SEC filing · Form 8-KSEC EDGAR——

Each reaction is the move the market actually made, measured from the news timestamp. Headlines link through to the STCB section they belong to.

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Where else STCB is measured.

STCB earnings → · Analyst actions → · SEC filings →

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Method

How the numbers are made.

How is STARCO BRANDS INC CL A's median reaction calculated?

Every labeled STCB news event is measured from its own timestamp: the last trade before the news is the base price, and the move is read at fixed horizons — 30 minutes of trading, then the close. The median across 110 events is what this page reports. Point-in-time, zero look-ahead: no event borrows information from a later one.

What counts as a positive reaction?

Any event whose price move is above zero at the horizon, relative to the last trade before the news timestamp. 13% of STCB's measured events are up at 30 minutes; the rest close the window flat or negative.

How often is this page updated?

The news table refreshes automatically as new events are labeled and priced. The reaction medians are re-pulled in batches from the dataset — the figures here are as of 2026-09-21.

Does STCB's past reaction predict its next one?

No. These are realized facts about past events, not forecasts. They describe a distribution — they say nothing certain about any future move.

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26M+ news records, 2006–2026 Operating since 2012 Point-in-time, zero look-ahead Peer-reviewable methodology (SSRN) ↗