Ticker reaction data · Consumer Cyclical

Rush Enterprises, Inc. - Class B (RUSHB)

RUSHB moved a median of +0.19% 30 minutes after news, and -0.24% by the close. How RUSHB actually reacts to news — the realized, point-in-time move the market made, measured across 34 labeled events over the last three years with zero look-ahead.

The quantified answer

RUSHB’s median reaction, across the day.

+0.19%
Median 30-min
Typical reaction 30 minutes after any RUSHB news
56%
Moved up
Share of RUSHB news events that rose at 30 minutes
-0.24%
Median to close
Where RUSHB typically settles by the closing bell
RUSHB median reaction to newsRUSHB median reaction to news across 4 horizons: 5-min +0.06%, 30-min +0.19%, 60-min +0.39%, to close -0.24%.5-min30-min60-minto close5-min: +0.06%30-min: +0.19%60-min: +0.39%to close: -0.24%+0.06%+0.19%+0.39%-0.24%-0.24%0+0.39%
Median move vs. the price at the news timestamp, each horizon on its own sample — the counts are in the table below.
RUSHB median reaction to news, by horizon. Each rung is measured on the events that traded at that horizon.
HorizonMedian% positiveEvents
5-min+0.06%56%27
30-min+0.19%56%34
60-min+0.39%62%34
to close-0.24%49%33
Where RUSHB reactions landvs 34 measured RUSHB reactions
RUSHBMiddle 50% · -0.41% to +0.76%Zero: 0.00%Median: +0.19%Median +0.19%-1.00%0+1.00%
Middle 50% of RUSHB reactions-0.41% to +0.76%
Median reaction (30-min)+0.19%
Measured reactions34
Point-in-time · zero look-ahead

Half of all Rush Enterprises, Inc. - Class B news events land between -0.41% and +0.76% at 30 minutes.

Reaction stats as of 2026-09-21. Newest measured event . Reaction = percent move vs. the price at the news timestamp.

Next time, know first

Email me when RUSHB moves on news.

One email per qualifying move — the headline, the measured reaction, and how it compares to RUSHB's baseline. Nothing else.

▲ RUSHB Free · unsubscribe anytime
26M+ news records Operating since 2012 Methodology on SSRN ↗
Latest news

Recent RUSHB events, each with its measured reaction.

DateHeadlineEventSource5-minTo close
Rush Enterprises, Inc. Conference Call Advisory for Third Quarter 2026 Earnings CallPress releaseGlobeNewswire-1.04%-0.19%
Rush Enterprises and MCT Companies Complete Formation of Strategic Joint VenturePress releaseGlobeNewswire-0.23%-1.31%
Rush Enterprises, Inc. Reports Second Quarter 2026 Results, Announces Three-For-Two Stock Split and $0.14 Per Share Dividend (Post-Stock Split)Press releaseGlobeNewswire-0.28%+3.45%
Rush Enterprises and MCT Companies to Form Strategic Joint VenturePress releaseGlobeNewswire-0.27%-0.10%
Rush Enterprises, Inc. Conference Call Advisory for Second Quarter 2026 Earnings CallPress releaseGlobeNewswire-1.29%+2.14%
Rush Enterprises, Inc. Announces Dual Listing on Nasdaq Texas ExchangePress releaseGlobeNewswire-0.42%-1.49%
Rush Enterprises, Inc. Reports First Quarter 2026 Results, Announces $0.19 Per Share DividendPress releaseGlobeNewswire+2.69%-0.83%
Rush Enterprises, Inc. Conference Call Advisory for First Quarter 2026 Earnings ResultsPress releaseGlobeNewswire-0.93%+2.05%
Rush Enterprises announces appointment of Jody Pollard as Chief Operating OfficerPress releaseGlobeNewswire+0.26%+4.08%
Form 8-K RUSH ENTERPRISES INC For: Mar 18SEC filing · Form 8-KSEC EDGAR-0.39%-0.60%
Form 8-K RUSH ENTERPRISES INC For: Mar 04SEC filing · Form 8-KSEC EDGAR-1.13%-1.52%
Form 10-K RUSH ENTERPRISES INC For: Dec 31SEC filing · Form 10-KSEC EDGAR-0.12%-3.30%
Form 8-K RUSH ENTERPRISES INC For: Feb 17SEC filing · Form 8-KSEC EDGAR+0.43%+2.86%
Rush Enterprises, Inc. Reports Fourth Quarter and Year-End 2025 Results, Announces $0.19 Per Share DividendPress releaseGlobeNewswire+0.43%+2.86%
Rush Enterprises, Inc. Conference Call Advisory for Fourth Quarter and Year-End 2025 Earnings ResultsPress releaseGlobeNewswire+0.18%+0.28%
Form 8-K RUSH ENTERPRISES INC For: Dec 01SEC filing · Form 8-KSEC EDGAR+1.04%-0.11%
Rush Enterprises, Inc. Adopts $150 Million Stock Repurchase ProgramPress releaseGlobeNewswire+1.04%-0.11%
Form 8-K RUSH ENTERPRISES INC For: Nov 14SEC filing · Form 8-KSEC EDGAR-0.43%-0.53%
Form 10-Q RUSH ENTERPRISES INC For: Sep 30SEC filing · Form 10-QSEC EDGAR+0.02%+1.51%
Form 8-K RUSH ENTERPRISES INC For: Oct 29SEC filing · Form 8-KSEC EDGAR-0.62%-5.51%
Rush Enterprises, Inc. Reports Third Quarter 2025 Results, Announces $0.19 Per Share DividendPress releaseGlobeNewswire-0.62%-5.51%
Form 8-K RUSH ENTERPRISES INC For: Sep 30SEC filing · Form 8-KSEC EDGAR-0.45%-3.36%
Rush Enterprises, Inc. Conference Call Advisory for Third Quarter 2025 Earnings ResultsPress releaseGlobeNewswire+1.86%-3.00%
Form 8-K RUSH ENTERPRISES INC For: Aug 15SEC filing · Form 8-KSEC EDGAR-0.07%+0.09%
Form 10-Q RUSH ENTERPRISES INC For: Jun 30SEC filing · Form 10-QSEC EDGAR+0.96%-0.58%
Form 8-K RUSH ENTERPRISES INC For: Jul 30SEC filing · Form 8-KSEC EDGAR+1.94%-0.17%
Rush Enterprises, Inc. Reports Second Quarter 2025 Results, Announces $0.19 Per Share DividendPress releaseGlobeNewswire+1.94%-0.17%
Rush Enterprises, Inc. Conference Call Advisory for Second Quarter 2025 Earnings ResultsPress releaseGlobeNewswire+0.29%+0.98%
Form 8-K RUSH ENTERPRISES INC For: Jun 23SEC filing · Form 8-KSEC EDGAR+0.12%-0.48%
Rush Truck Centres of Canada Acquires Leeds TransitPress releaseCanada Newswire+0.48%-0.34%
Form 8-K RUSH ENTERPRISES INC For: Jun 13SEC filing · Form 8-KSEC EDGAR+0.48%-0.34%
Form 8-K RUSH ENTERPRISES INC For: May 29SEC filing · Form 8-KSEC EDGAR-0.34%+0.55%
Rush Enterprises, Inc. Increases Stock Repurchase Program by $50 MillionPress releaseGlobeNewswire-0.34%+0.55%
Form SD RUSH ENTERPRISES INCSEC filing · Form SDSEC EDGAR+0.05%+0.04%
Form 8-K RUSH ENTERPRISES INC For: May 20SEC filing · Form 8-KSEC EDGAR+0.02%-2.23%
Form 10-Q RUSH ENTERPRISES INC For: Mar 31SEC filing · Form 10-QSEC EDGAR-0.35%+0.28%
Form 8-K RUSH ENTERPRISES INC For: May 06SEC filing · Form 8-KSEC EDGAR-0.25%-0.79%
Form 8-K RUSH ENTERPRISES INC For: Apr 30SEC filing · Form 8-KSEC EDGAR-2.54%-1.40%
Rush Enterprises, Inc. Reports First Quarter 2025 Results, Announces $0.18 per Share DividendPress releaseGlobeNewswire-2.54%-1.40%
Rush Enterprises, Inc. Conference Call Advisory for First Quarter 2025 Earnings ResultsPress releaseGlobeNewswire+0.04%+2.72%
Form ARS RUSH ENTERPRISES INC For: Dec 31SEC filing · Form ARSSEC EDGAR+0.88%+9.33%
Form DEF 14A RUSH ENTERPRISES INC For: May 20SEC filing · Form DEFSEC EDGAR+0.88%+9.33%
Form DEFA14A RUSH ENTERPRISES INCSEC filing · Form DEFA14ASEC EDGAR+0.88%+9.33%
Form 8-K RUSH ENTERPRISES INC For: Mar 03SEC filing · Form 8-KSEC EDGAR+0.04%-0.59%
Form 10-K RUSH ENTERPRISES INC For: Dec 31SEC filing · Form 10-KSEC EDGAR-0.09%-1.64%
Form 8-K RUSH ENTERPRISES INC For: Feb 18SEC filing · Form 8-KSEC EDGAR+0.97%+1.24%
Rush Enterprises, Inc. Reports Fourth Quarter and Year-End 2024 Results, Announces $0.18 per Share DividendPress releaseGlobeNewswire+0.97%+1.24%
Rush Enterprises, Inc. Conference Call Advisory for Fourth Quarter and Year-End 2024 Earnings ResultsPress releaseGlobeNewswire+0.03%-1.28%
Form 8-K RUSH ENTERPRISES INC For: Dec 12SEC filing · Form 8-KSEC EDGAR+0.21%-1.93%
Form 8-K RUSH ENTERPRISES INC For: Dec 03SEC filing · Form 8-KSEC EDGAR+0.16%+0.26%

Each reaction is the move the market actually made, measured from the news timestamp. Headlines link through to the RUSHB section they belong to.

Keep exploring

Where else RUSHB is measured.

RUSHB earnings → · Analyst actions → · SEC filings →

Other Consumer Cyclical names, measured the same way

Same sector, same measurement: percent move vs. the price at the news timestamp, read at 30 minutes. Sample sizes differ, so the medians are comparable but the confidence behind them is not.

All Consumer Cyclical names, measured the same way →

Every ticker we measure the same way24

Apple (AAPL)

How AAPL actually reacts to news, measured.

NVIDIA (NVDA)

How NVDA actually reacts to news, measured.

Tesla (TSLA)

How TSLA actually reacts to news, measured.

Microsoft (MSFT)

How MSFT actually reacts to news, measured.

Advanced Micro Devices (AMD)

How AMD actually reacts to news, measured.

Amazon (AMZN)

How AMZN actually reacts to news, measured.

Alphabet (GOOG)

How GOOG actually reacts to news, measured.

Meta Platforms (META)

How META actually reacts to news, measured.

Broadcom (AVGO)

How AVGO actually reacts to news, measured.

JPMorgan Chase (JPM)

How JPM actually reacts to news, measured.

Visa (V)

How V actually reacts to news, measured.

Walmart (WMT)

How WMT actually reacts to news, measured.

Eli Lilly (LLY)

How LLY actually reacts to news, measured.

UnitedHealth Group (UNH)

How UNH actually reacts to news, measured.

Netflix (NFLX)

How NFLX actually reacts to news, measured.

Johnson & Johnson (JNJ)

How JNJ actually reacts to news, measured.

Exxon Mobil (XOM)

How XOM actually reacts to news, measured.

Home Depot (HD)

How HD actually reacts to news, measured.

Costco (COST)

How COST actually reacts to news, measured.

Mastercard (MA)

How MA actually reacts to news, measured.

Oracle (ORCL)

How ORCL actually reacts to news, measured.

Salesforce (CRM)

How CRM actually reacts to news, measured.

Bank of America (BAC)

How BAC actually reacts to news, measured.

Coca-Cola (KO)

How KO actually reacts to news, measured.

Walt Disney (DIS)

How DIS actually reacts to news, measured.

Browse all tickers

Every name we’ve measured, in one place.

Method

How the numbers are made.

How is Rush Enterprises, Inc. - Class B's median reaction calculated?

Every labeled RUSHB news event is measured from its own timestamp: the last trade before the news is the base price, and the move is read at fixed horizons — 30 minutes of trading, then the close. The median across 34 events is what this page reports. Point-in-time, zero look-ahead: no event borrows information from a later one.

What counts as a positive reaction?

Any event whose price move is above zero at the horizon, relative to the last trade before the news timestamp. 56% of RUSHB's measured events are up at 30 minutes; the rest close the window flat or negative.

How often is this page updated?

The news table refreshes automatically as new events are labeled and priced. The reaction medians are re-pulled in batches from the dataset — the figures here are as of 2026-09-21.

Does RUSHB's past reaction predict its next one?

No. These are realized facts about past events, not forecasts. They describe a distribution — they say nothing certain about any future move.

Stop guessing what the event means

You just saw one reaction.
There are 26 million more.

For investors

Know the next move, measured.

Ticker alerts with the realized reaction — not the headline spin.

Free · no credit card · unsubscribe anytime
For builders

The dataset, one command away.

claude mcp add news-quantified

Then ask Claude: “how does RUSHB react to downgrades?” — or pull it raw via REST.

60-second signup on the NQ portal · 100 free credits/mo
26M+ news records, 2006–2026 Operating since 2012 Point-in-time, zero look-ahead Peer-reviewable methodology (SSRN) ↗