Ticker reaction data

MNTN, Inc. Class A (MNTN)

MNTN moved a median of 0.00% 30 minutes after news, and 0.00% by the close. How MNTN actually reacts to news — the realized, point-in-time move the market made, measured across 198 labeled events over the last three years with zero look-ahead.

The quantified answer

MNTN’s median reaction, across the day.

0.00%
Median 30-min
Typical reaction 30 minutes after any MNTN news
45%
Moved up
Share of MNTN news events that rose at 30 minutes
0.00%
Median to close
Where MNTN typically settles by the closing bell
MNTN median reaction to newsMNTN median reaction to news across 4 horizons: 5-min +0.00%, 30-min +0.00%, 60-min +0.00%, to close +0.00%.5-min30-min60-minto close5-min: +0.00%30-min: +0.00%60-min: +0.00%to close: +0.00%+0.00%+0.00%+0.00%+0.00%0
Median move vs. the price at the news timestamp, each horizon on its own sample — the counts are in the table below.
MNTN median reaction to news, by horizon. Each rung is measured on the events that traded at that horizon.
HorizonMedian% positiveEvents
5-min0.00%42%175
30-min0.00%45%176
60-min0.00%39%177
to close0.00%42%178
Where MNTN reactions landvs 198 measured MNTN reactions
MNTNMiddle 50% · -0.78% to +0.92%Zero: 0.00%Median: 0.00%Median 0.00%-1.50%0+1.50%
Middle 50% of MNTN reactions-0.78% to +0.92%
Median reaction (30-min)0.00%
Measured reactions198
Point-in-time · zero look-ahead

Half of all MNTN, Inc. Class A news events land between -0.78% and +0.92% at 30 minutes.

Reaction stats as of 2026-09-21. Newest measured event . Reaction = percent move vs. the price at the news timestamp.

By event type

How MNTN reacts, by analyst action.

EventEventsMedian 30-min% positiveMedian to close
Analyst upgrades17+1.24%65%+1.76%
Coverage initiations29+7.59%86%+17.99%
Rating reiterations32-0.26%44%-0.79%

Last 3 years, pulled 2026-09-21. Reaction = percent move vs. the price at the news timestamp. Counts and medians only. The same measurement runs across every name in the dataset. 3 further classes were observed with fewer than 10 measured events and are not published. See how MNTN ranks against every other measured name →

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26M+ news records Operating since 2012 Methodology on SSRN ↗
Latest news

Recent MNTN events, each with its measured reaction.

DateHeadlineEventSource5-minTo close
MNTN Recognized as a 2026 Inc. Power Partner Award Winner For Third Consecutive YearPress releaseBusiness Wire+1.06%—
Form 8-K Everest Consolidator For: Oct 08SEC filing · Form 8-KSEC EDGAR+1.57%+10.07%
MNTN Brings Tealium First-Party Data Into MNTN Matched™ to Advance AI-Powered TV TargetingPress releaseBusiness Wire+1.14%-2.79%
MNTN To Announce Third Quarter 2026 Financial Results on November 4, 2026Press releaseBusiness Wire+1.57%+10.07%
MNTN Expands Attribution with AppsFlyer, Using Mobile In-App Actions to Drive Better Performance TV ResultsPress releaseBusiness Wire-3.01%-6.94%
Form DEF 14A Everest Consolidator For: Oct 08SEC filing · Form DEFSEC EDGAR-0.36%-4.35%
MNTN Appoints Mike Katz to Board of DirectorsPress releaseBusiness Wire-0.61%-1.74%
Form PRE 14A Everest Consolidator For: Sep 10SEC filing · Form PRESEC EDGAR+0.17%+0.00%
MNTN and Klaviyo Integrate Performance TV with CRMPress releaseBusiness Wire-1.11%-6.18%
Form 8-K MNTN, Inc. For: Sep 03SEC filing · Form 8-KSEC EDGAR-1.11%-6.18%
MNTN Appoints Frank Lee as Senior Vice President of Agency PartnershipsPress releaseBusiness Wire+1.99%+2.07%
Form 10-Q MNTN, Inc. For: Jun 30SEC filing · Form 10-QSEC EDGAR-0.23%—
MNTN to Participate in Upcoming Investor ConferencesPress releaseBusiness Wire-1.07%+6.49%
Form 8-K MNTN, Inc. For: Aug 04SEC filing · Form 8-KSEC EDGAR+1.72%+8.87%
MNTN Reports Second Quarter 2026 ResultsPress releaseBusiness Wire+1.72%+8.87%
MNTN To Announce Second Quarter 2026 Financial Results on August 4, 2026Press releaseBusiness Wire+0.96%-2.12%
Form 8-K MNTN, Inc. For: Jun 11SEC filing · Form 8-KSEC EDGAR-0.23%-3.99%
MNTN Brings Advanced Data Attribution to CTV with First of its Kind HubSpot IntegrationPress releaseBusiness Wire+0.34%+1.61%
MNTN to Participate in Upcoming Investor ConferencesPress releaseBusiness Wire+0.91%+2.32%
Form 10-Q MNTN, Inc. For: Mar 31SEC filing · Form 10-QSEC EDGAR+0.29%-3.10%
MNTN to Participate at the Needham Technology, Media, & Consumer ConferencePress releaseBusiness Wire+0.30%-1.57%
Form 8-K MNTN, Inc. For: May 05SEC filing · Form 8-KSEC EDGAR-6.16%-11.50%
MNTN Releases QuickFrame AI 3.0 with a Major Feature Expansion, Delivering TV-Ready Commercials in MinutesPress releaseBusiness Wire+0.90%+7.68%
MNTN Reports Record First Quarter 2026 ResultsPress releaseBusiness Wire-6.16%-11.50%
Form ARS MNTN, Inc. For: Dec 31SEC filing · Form ARSSEC EDGAR+0.47%+4.97%
Form DEF 14A MNTN, Inc. For: Jun 11SEC filing · Form DEFSEC EDGAR+0.47%+4.97%
Form DEFA14A MNTN, Inc.SEC filing · Form DEFA14ASEC EDGAR+0.47%+4.97%
Form 8-K Everest Consolidator For: Apr 14SEC filing · Form 8-KSEC EDGAR+0.00%-0.29%
MNTN To Announce First Quarter 2026 Financial Results on May 5, 2026Press releaseBusiness Wire+2.12%+5.23%
Form DEF 14A Everest Consolidator For: Apr 14SEC filing · Form DEFSEC EDGAR-0.45%+0.11%
Form PRE 14A Everest Consolidator For: Mar 19SEC filing · Form PRESEC EDGAR-2.67%+0.11%
MNTN Expands Executive Team to Support Growth of Performance TVPress releaseBusiness Wire-1.76%-1.08%
Form 10-K MNTN, Inc. For: Dec 31SEC filing · Form 10-KSEC EDGAR-1.34%-1.25%
Form S-8 MNTN, Inc.SEC filing · Form S-8SEC EDGAR-1.34%-1.25%
MNTN to Participate in Upcoming Investor ConferencesPress releaseBusiness Wire-0.73%-6.64%
Form 8-K MNTN, Inc. For: Feb 10SEC filing · Form 8-KSEC EDGAR-7.13%-3.04%
MNTN Reports Record Fourth Quarter and Full Year 2025 ResultsPress releaseBusiness Wire-7.13%-3.04%
Form 8-K Everest Consolidator For: Jan 20SEC filing · Form 8-KSEC EDGAR+0.57%-1.65%
MNTN’s Latest Innovation, QuickFrame AI, Scales Rapidly With New AI Video Features Including Consistent Characters, Products, and Locations Across CampaignsPress releaseBusiness Wire+0.00%-2.20%
MNTN Named to Ad Age’s 2026 Best Places to Work for the Third Consecutive YearPress releaseBusiness Wire-0.60%-4.88%
MNTN To Announce Fourth Quarter and Full Year 2025 Financial Results on February 10, 2026Press releaseBusiness Wire-1.35%-3.19%
Form DEF 14A Everest Consolidator For: Jan 20SEC filing · Form DEFSEC EDGAR-1.81%-0.82%
MNTN to Participate in Upcoming Needham Investor ConferencePress releaseBusiness Wire-0.83%-2.56%
MNTN and Northbeam Give Marketers a Trusted Way to Verify CTV Performance and Acquire New ConsumersPress releaseBusiness Wire-1.35%+3.01%
Form 10-Q MNTN, Inc. For: Sep 30SEC filing · Form 10-QSEC EDGAR+1.86%-4.34%
MNTN Recognized as a 2025 Inc. Power Partner Award WinnerPress releaseBusiness Wire+1.86%-4.34%
MNTN to Participate in Upcoming RBC and Raymond James Investor ConferencesPress releaseBusiness Wire+8.61%+8.04%
Form 8-K MNTN, Inc. For: Nov 04SEC filing · Form 8-KSEC EDGAR-0.29%-2.50%
MNTN Reports Record Third Quarter 2025 ResultsPress releaseBusiness Wire-0.29%-2.50%
MNTN Unveils QuickFrame AI: New AI Platform in Beta Allows Brands of Any Size to Create Studio-Quality Ads in MinutesPress releaseBusiness Wire-0.46%-0.18%

Each reaction is the move the market actually made, measured from the news timestamp. Headlines link through to the MNTN section they belong to.

Keep exploring

Where else MNTN is measured.

MNTN earnings → · Analyst actions → · SEC filings →

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Method

How the numbers are made.

How is MNTN, Inc. Class A's median reaction calculated?

Every labeled MNTN news event is measured from its own timestamp: the last trade before the news is the base price, and the move is read at fixed horizons — 30 minutes of trading, then the close. The median across 198 events is what this page reports. Point-in-time, zero look-ahead: no event borrows information from a later one.

What counts as a positive reaction?

Any event whose price move is above zero at the horizon, relative to the last trade before the news timestamp. 45% of MNTN's measured events are up at 30 minutes; the rest close the window flat or negative.

How often is this page updated?

The news table refreshes automatically as new events are labeled and priced. The reaction medians are re-pulled in batches from the dataset — the figures here are as of 2026-09-21.

Does MNTN's past reaction predict its next one?

No. These are realized facts about past events, not forecasts. They describe a distribution — they say nothing certain about any future move.

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26M+ news records, 2006–2026 Operating since 2012 Point-in-time, zero look-ahead Peer-reviewable methodology (SSRN) ↗