LL Flooring Holdings, Inc. (LL)
LL moved a median of 0.00% 30 minutes after news, and 0.00% by the close. How LL actually reacts to news — the realized, point-in-time move the market made, measured across 133 labeled events over the last three years with zero look-ahead.
LL’s median reaction, across the day.
| Horizon | Median | % positive | Events |
|---|---|---|---|
| 5-min | 0.00% | 42% | 122 |
| 30-min | 0.00% | 38% | 125 |
| 60-min | 0.00% | 48% | 126 |
| to close | 0.00% | 44% | 126 |
| Middle 50% of LL reactions | -1.43% to +1.29% |
|---|---|
| Median reaction (30-min) | 0.00% |
| Measured reactions | 133 |
Half of all LL Flooring Holdings, Inc. news events land between -1.43% and +1.29% at 30 minutes.
Reaction stats as of 2026-09-21. Newest measured event . Reaction = percent move vs. the price at the news timestamp.
Email me when LL moves on news.
One email per qualifying move — the headline, the measured reaction, and how it compares to LL's baseline. Nothing else.
Recent LL events, each with its measured reaction.
| Date | Headline | Event | Source | 5-min | To close |
|---|---|---|---|---|---|
| Form 8-K LL Flooring Holdings, For: Aug 12 | SEC filing · Form 8-K | SEC EDGAR | — | — | |
| LL Flooring Receives NYSE Notice of Delisting | Press release | Business Wire | — | — | |
| Form 8-K LL Flooring Holdings, For: Aug 07 | SEC filing · Form 8-K | SEC EDGAR | — | — | |
| Form NT 10-Q LL Flooring Holdings, For: Jun 30 | SEC filing · Form NT | SEC EDGAR | — | — | |
| LL Flooring Initiates Voluntary Chapter 11 Process | Press release | Business Wire | — | — | |
| Form 8-K LL Flooring Holdings, For: Jul 10 | SEC filing · Form 8-K | SEC EDGAR | -2.34% | +24.40% | |
| F9 Investments’ Three Director Nominees Tom Sullivan, Jason Delves and Jill Witter Elected to LL Flooring’s Board of Directors | Press release | Business Wire | +3.81% | +8.11% | |
| Urgent Change is Needed at LL Flooring: F9 Investments Sends Open Letter to Shareholders | Press release | Business Wire | +0.81% | -5.97% | |
| Form DEFA14A LL Flooring Holdings, | SEC filing · Form DEFA14A | SEC EDGAR | +2.90% | -20.77% | |
| LL Flooring’s Board Reminds Shareholders to Vote the Universal WHITE Proxy Card “FOR” ONLY LL Flooring’s Three Highly Qualified Director Nominees in Advance of Annual Meeting of Stockholders | Press release | Business Wire | +2.90% | -20.77% | |
| Leading Independent Proxy Advisory Firm Glass Lewis Recommends LL Flooring Shareholders Vote “FOR” All Three F9 Nominees Thomas D. Sullivan, Jason Delves, and Jill Witter | Press release | Business Wire | -0.36% | +2.51% | |
| F9 Investments Comments on Bloomberg Report That LL Flooring Has Hired a Consultant with Restructuring Capabilities and is Desperate for Cash | Press release | Business Wire | -2.03% | -3.38% | |
| F9 Investments Comments on Bombshell LL Flooring Disclosure | Press release | Business Wire | — | +3.62% | |
| Form 8-K LL Flooring Holdings, For: Jun 28 | SEC filing · Form 8-K | SEC EDGAR | -2.03% | -3.38% | |
| Form DEFA14A LL Flooring Holdings, | SEC filing · Form DEFA14A | SEC EDGAR | -2.03% | -3.38% | |
| Your Last Chance to Protect Your Investment: F9 Sends Letter to LL Flooring Shareholders | Press release | Business Wire | -0.60% | +1.43% | |
| Independent LL Flooring Shareholder Supports F9’s Director Nominees | Press release | Business Wire | +0.00% | +9.49% | |
| F9 to LL Flooring Board: Stop the Charade! LL Flooring’s Letter and Presentation Are Filled With Distortions of the Facts and Dishonest Personal Attacks | Press release | Business Wire | -2.08% | -4.86% | |
| Form DEFA14A LL Flooring Holdings, | SEC filing · Form DEFA14A | SEC EDGAR | -2.14% | -0.71% | |
| LL Flooring Mails Letter to Shareholders Highlighting Thomas Sullivan’s Track Record of Value Destruction | Press release | Business Wire | -2.14% | -0.71% | |
| Form DEFA14A LL Flooring Holdings, | SEC filing · Form DEFA14A | SEC EDGAR | -2.14% | -0.71% | |
| LL Flooring Files Investor Presentation Highlighting Decisive Actions Taken to Drive Growth and Position the Company for Long-Term Success | Press release | Business Wire | -2.14% | -0.71% | |
| F9 Investments Releases Investor Presentation Highlighting Why Change Is Needed Urgently on LL Flooring’s Board of Directors | Press release | Business Wire | -0.77% | -5.88% | |
| Form DEFA14A LL Flooring Holdings, | SEC filing · Form DEFA14A | SEC EDGAR | +0.00% | +0.00% | |
| LL Flooring Mails Letter to Shareholders Highlighting Thomas Sullivan’s Conflict of Interest and Personal Agenda in Proxy Contest | Press release | Business Wire | +0.00% | +0.00% | |
| F9 Investments Details LL Flooring’s Abysmal Performance, Sham Strategic Review Process, and Urgent Need for Change in Its Boardroom in Latest Letter to Shareholders | Press release | Business Wire | +0.93% | +0.31% | |
| Form DEFA14A LL Flooring Holdings, | SEC filing · Form DEFA14A | SEC EDGAR | +0.05% | +1.25% | |
| Form DEFA14A LL Flooring Holdings, | SEC filing · Form DEFA14A | SEC EDGAR | +1.23% | +1.23% | |
| F9 Investments Responds to LL Flooring’s Delusional and Misleading Claims in Latest Shareholder Communication | Press release | Business Wire | +0.61% | +1.23% | |
| Form DEFA14A LL Flooring Holdings, | SEC filing · Form DEFA14A | SEC EDGAR | +0.58% | -3.49% | |
| LL Flooring Mails Letter to Shareholders Highlighting Board’s Highly Qualified and Engaged Directors | Press release | Business Wire | +0.58% | -3.49% | |
| F9 Investments Highlights LL Flooring’s Dangerous Pattern of Underperformance and Failed Operational Strategy Due to Ineffective Leadership | Press release | Business Wire | +0.26% | +1.76% | |
| Form DEFA14A LL Flooring Holdings, | SEC filing · Form DEFA14A | SEC EDGAR | -0.30% | +0.89% | |
| Form 8-K LL Flooring Holdings, For: May 16 | SEC filing · Form 8-K | SEC EDGAR | +0.61% | -3.68% | |
| Form DEFA14A LL Flooring Holdings, | SEC filing · Form DEFA14A | SEC EDGAR | +0.61% | -3.68% | |
| Form 10-Q LL Flooring Holdings, For: Mar 31 | SEC filing · Form 10-Q | SEC EDGAR | +1.37% | +4.79% | |
| Form 8-K LL Flooring Holdings, For: May 08 | SEC filing · Form 8-K | SEC EDGAR | +1.37% | +4.79% | |
| LL Flooring Reports First Quarter 2024 Financial Results | Press release | Business Wire | +1.37% | +4.79% | |
| Form 8-K LL Flooring Holdings, For: Apr 25 | SEC filing · Form 8-K | SEC EDGAR | +0.63% | -3.80% | |
| Form 8-K LL Flooring Holdings, For: Apr 29 | SEC filing · Form 8-K | SEC EDGAR | -3.93% | -11.24% | |
| Form DEFA14A LL Flooring Holdings, | SEC filing · Form DEFA14A | SEC EDGAR | -3.93% | -11.24% | |
| LL Flooring Provides Update on Strategic Alternatives Review | Press release | Business Wire | -3.93% | -11.24% | |
| Form 10-K/A LL Flooring Holdings, For: Dec 31 | SEC filing · Form 10-K | SEC EDGAR | +1.33% | +3.33% | |
| LL Flooring to Host First Quarter 2024 Results Call on May 8, 2024 | Press release | Business Wire | -1.32% | +0.00% | |
| Form 8-K LL Flooring Holdings, For: Apr 23 | SEC filing · Form 8-K | SEC EDGAR | +0.59% | -1.31% | |
| Form DEFA14A LL Flooring Holdings, | SEC filing · Form DEFA14A | SEC EDGAR | +0.59% | -1.31% | |
| Form 10-K LL Flooring Holdings, For: Dec 31 | SEC filing · Form 10-K | SEC EDGAR | -3.30% | -1.89% | |
| Form 8-K LL Flooring Holdings, For: Mar 01 | SEC filing · Form 8-K | SEC EDGAR | -3.30% | -1.89% | |
| LL Flooring Reports Fourth Quarter and Full Year 2023 Financial Results | Press release | Business Wire | -3.30% | -1.89% | |
| LL Flooring to Host Fourth Quarter and Full Year 2023 Results Call on March 4, 2024 | Press release | Business Wire | +0.00% | +3.52% |
Each reaction is the move the market actually made, measured from the news timestamp. Headlines link through to the LL section they belong to.
Where else LL is measured.
LL earnings → · Analyst actions → · SEC filings →
Other Consumer Cyclical names, measured the same way
| Ticker | Events | Median 30-min | % positive |
|---|---|---|---|
| Harte Hanks, Inc. (HHS) | 134 | 0.00% | 44% |
| Cato Corporation (The) Class A (CATO) | 133 | 0.00% | 42% |
| RELX PLC ORD (RLXXF) | 132 | 0.00% | 29% |
| PlayAGS, Inc. (AGS) | 130 | 0.00% | 43% |
Same sector, same measurement: percent move vs. the price at the news timestamp, read at 30 minutes. Sample sizes differ, so the medians are comparable but the confidence behind them is not.
All Consumer Cyclical names, measured the same way →
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How the numbers are made.
How is LL Flooring Holdings, Inc.'s median reaction calculated?
Every labeled LL news event is measured from its own timestamp: the last trade before the news is the base price, and the move is read at fixed horizons — 30 minutes of trading, then the close. The median across 133 events is what this page reports. Point-in-time, zero look-ahead: no event borrows information from a later one.
What counts as a positive reaction?
Any event whose price move is above zero at the horizon, relative to the last trade before the news timestamp. 38% of LL's measured events are up at 30 minutes; the rest close the window flat or negative.
How often is this page updated?
The news table refreshes automatically as new events are labeled and priced. The reaction medians are re-pulled in batches from the dataset — the figures here are as of 2026-09-21.
Does LL's past reaction predict its next one?
No. These are realized facts about past events, not forecasts. They describe a distribution — they say nothing certain about any future move.