Kirkland's, Inc. (KIRK)
KIRK moved a median of 0.00% 30 minutes after news, and -1.28% by the close. How KIRK actually reacts to news — the realized, point-in-time move the market made, measured across 162 labeled events over the last three years with zero look-ahead.
KIRK’s median reaction, across the day.
| Horizon | Median | % positive | Events |
|---|---|---|---|
| 5-min | +0.20% | 53% | 111 |
| 30-min | 0.00% | 50% | 113 |
| 60-min | -0.57% | 36% | 113 |
| to close | -1.28% | 28% | 113 |
| Middle 50% of KIRK reactions | -2.38% to +1.00% |
|---|---|
| Median reaction (30-min) | 0.00% |
| Measured reactions | 162 |
Half of all Kirkland's, Inc. news events land between -2.38% and +1.00% at 30 minutes.
Reaction stats as of 2026-09-21. Newest measured event . Reaction = percent move vs. the price at the news timestamp.
Email me when KIRK moves on news.
One email per qualifying move — the headline, the measured reaction, and how it compares to KIRK's baseline. Nothing else.
Recent KIRK events, each with its measured reaction.
| Date | Headline | Event | Source | 5-min | To close |
|---|---|---|---|---|---|
| Form 15-12G BRAND HOUSE COLLECTIVE, | SEC filing · Form 15-12G | SEC EDGAR | — | — | |
| Form 8-K BRAND HOUSE COLLECTIVE, For: Apr 02 | SEC filing · Form 8-K | SEC EDGAR | — | — | |
| Form S-8 POS BRAND HOUSE COLLECTIVE, | SEC filing · Form S-8 | SEC EDGAR | — | — | |
| Form 8-K BRAND HOUSE COLLECTIVE, For: Mar 26 | SEC filing · Form 8-K | SEC EDGAR | — | — | |
| Form 8-K BRAND HOUSE COLLECTIVE, For: Mar 17 | SEC filing · Form 8-K | SEC EDGAR | — | — | |
| Form 8-K BRAND HOUSE COLLECTIVE, For: Mar 04 | SEC filing · Form 8-K | SEC EDGAR | — | — | |
| Form DEFM14A BRAND HOUSE COLLECTIVE, | SEC filing · Form DEFM14A | SEC EDGAR | — | — | |
| Form 10-Q BRAND HOUSE COLLECTIVE, For: Nov 01 | SEC filing · Form 10-Q | SEC EDGAR | — | — | |
| Form 8-K BRAND HOUSE COLLECTIVE, For: Dec 16 | SEC filing · Form 8-K | SEC EDGAR | — | — | |
| Form 8-K BRAND HOUSE COLLECTIVE, For: Nov 24 | SEC filing · Form 8-K | SEC EDGAR | — | — | |
| Form DEFA14A BRAND HOUSE COLLECTIVE, | SEC filing · Form DEFA14A | SEC EDGAR | — | — | |
| Bed Bath & Beyond Enters into Merger Agreement to Acquire The Brand House Collective | Press release | PR Newswire | — | — | |
| Form 8-K BRAND HOUSE COLLECTIVE, For: Oct 20 | SEC filing · Form 8-K | SEC EDGAR | — | — | |
| Form 10-Q BRAND HOUSE COLLECTIVE, For: Aug 02 | SEC filing · Form 10-Q | SEC EDGAR | — | — | |
| Form 8-K BRAND HOUSE COLLECTIVE, For: Sep 16 | SEC filing · Form 8-K | SEC EDGAR | — | — | |
| Form S-8 BRAND HOUSE COLLECTIVE, | SEC filing · Form S-8 | SEC EDGAR | — | — | |
| Form 8-K BRAND HOUSE COLLECTIVE, For: Sep 15 | SEC filing · Form 8-K | SEC EDGAR | — | — | |
| Form 8-K BRAND HOUSE COLLECTIVE, For: Aug 01 | SEC filing · Form 8-K | SEC EDGAR | — | — | |
| Form 8-K KIRKLAND'S, INC For: Jul 24 | SEC filing · Form 8-K | SEC EDGAR | +2.38% | +3.11% | |
| Iconic Bed Bath & Beyond Brand Returns to Stores with First Bed Bath & Beyond Home in Nashville | Press release | PR Newswire | +2.38% | +3.11% | |
| Form 8-K KIRKLAND'S, INC For: Jul 21 | SEC filing · Form 8-K | SEC EDGAR | +8.06% | -8.50% | |
| Form 8-K KIRKLAND'S, INC For: Jun 27 | SEC filing · Form 8-K | SEC EDGAR | +2.75% | +4.59% | |
| Form ARS KIRKLAND'S, INC For: Feb 01 | SEC filing · Form ARS | SEC EDGAR | +0.33% | +4.39% | |
| Kirkland's Inc. Accelerates New Era with Strategic Leadership Appointments to Advance Transformation as The Brand House Collective | Press release | PR Newswire | +2.75% | +4.59% | |
| Form DEF 14A KIRKLAND'S, INC For: Jul 24 | SEC filing · Form DEF | SEC EDGAR | +2.75% | +4.59% | |
| Form PRE 14A KIRKLAND'S, INC For: Jul 24 | SEC filing · Form PRE | SEC EDGAR | +0.28% | -3.67% | |
| Form 10-Q KIRKLAND'S, INC For: May 03 | SEC filing · Form 10-Q | SEC EDGAR | +0.04% | +0.91% | |
| Form 8-K KIRKLAND'S, INC For: Jun 17 | SEC filing · Form 8-K | SEC EDGAR | +0.85% | -7.63% | |
| KIRKLAND'S REPORTS FIRST QUARTER FISCAL 2025 RESULTS | Press release | PR Newswire | +0.85% | -7.63% | |
| Kirkland's, Inc. to Rebrand as The Brand House Collective, Inc. Accelerating Brand Conversions Utilizing Bed Bath & Beyond, Overstock, buybuy Baby | Press release | PR Newswire | +0.85% | -7.63% | |
| Kirkland's to Report First Quarter Fiscal 2025 Financial Results on June 17, 2025 | Press release | PR Newswire | +1.60% | +2.40% | |
| Form 8-K KIRKLAND'S, INC For: Jun 02 | SEC filing · Form 8-K | SEC EDGAR | -2.89% | -4.54% | |
| Form 10-K/A KIRKLAND'S, INC For: Feb 01 | SEC filing · Form 10-K | SEC EDGAR | +0.93% | +0.93% | |
| Form SD KIRKLAND'S, INC | SEC filing · Form SD | SEC EDGAR | +0.93% | +0.93% | |
| Form 8-K KIRKLAND'S, INC For: May 07 | SEC filing · Form 8-K | SEC EDGAR | -0.05% | -4.00% | |
| Kirkland's, Inc. and Beyond, Inc. Strengthen Strategic Partnership with Clear Vision for Future; Closes $5.2 Million Expansion of Credit Agreement | Press release | PR Newswire | -0.05% | -4.00% | |
| Form 10-K KIRKLAND'S, INC For: Feb 01 | SEC filing · Form 10-K | SEC EDGAR | -5.64% | -5.64% | |
| Form 8-K KIRKLAND'S, INC For: May 01 | SEC filing · Form 8-K | SEC EDGAR | -7.68% | -3.85% | |
| KIRKLAND'S REPORTS FOURTH QUARTER AND FISCAL YEAR 2024 RESULTS | Press release | PR Newswire | -7.68% | -3.85% | |
| Kirkland's to Report Fourth Quarter and Fiscal Year 2024 Financial Results on May 1, 2025 | Press release | PR Newswire | -0.28% | +2.44% | |
| Form 8-K KIRKLAND'S, INC For: Feb 18 | SEC filing · Form 8-K | SEC EDGAR | -0.65% | -4.52% | |
| KIRKLAND'S ACCELERATES TRANSFORMATION FOCUSED ON PATH TO PROFITABILITY | Press release | PR Newswire | -0.65% | -4.52% | |
| Form 8-K KIRKLAND'S, INC For: Feb 05 | SEC filing · Form 8-K | SEC EDGAR | -1.75% | -7.60% | |
| KIRKLAND'S FINALIZES $25 MILLION INVESTMENT FROM BEYOND, INC. PROVIDING LIQUIDITY AND STRENGTHENING STRATEGIC PARTNERSHIP | Press release | PR Newswire | -1.75% | -7.60% | |
| Form DEFR14A KIRKLAND'S, INC | SEC filing · Form DEFR14A | SEC EDGAR | +1.38% | +0.60% | |
| Form 8-K KIRKLAND'S, INC For: Dec 23 | SEC filing · Form 8-K | SEC EDGAR | -0.52% | +0.58% | |
| Form PRER14A KIRKLAND'S, INC | SEC filing · Form PRER14A | SEC EDGAR | -0.52% | +0.58% | |
| Form 8-K KIRKLAND'S, INC For: Dec 19 | SEC filing · Form 8-K | SEC EDGAR | +1.07% | +0.00% | |
| KIRKLAND'S ANNOUNCES EXTENSION OF VOTING DEADLINE FOR UPCOMING SPECIAL MEETING OF SHAREHOLDERS | Press release | PR Newswire | +1.07% | +0.00% | |
| Form DEFA14A KIRKLAND'S, INC | SEC filing · Form DEFA14A | SEC EDGAR | -1.05% | -6.32% |
Each reaction is the move the market actually made, measured from the news timestamp. Headlines link through to the KIRK section they belong to.
Where else KIRK is measured.
KIRK earnings → · Analyst actions → · SEC filings →
Other Consumer Cyclical names, measured the same way
| Ticker | Events | Median 30-min | % positive |
|---|---|---|---|
| PLASTEC TECHNOLOGIES ORD (PLTYF) | 164 | 0.00% | 0% |
| Vince Holding Corp. (VNCE) | 164 | 0.00% | 50% |
| Lifetime Brands, Inc. (LCUT) | 162 | +0.13% | 53% |
| Grupo Televisa S.A.B. (TV) | 162 | -0.17% | 44% |
Same sector, same measurement: percent move vs. the price at the news timestamp, read at 30 minutes. Sample sizes differ, so the medians are comparable but the confidence behind them is not.
All Consumer Cyclical names, measured the same way →
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Every name we’ve measured, in one place.
How the numbers are made.
How is Kirkland's, Inc.'s median reaction calculated?
Every labeled KIRK news event is measured from its own timestamp: the last trade before the news is the base price, and the move is read at fixed horizons — 30 minutes of trading, then the close. The median across 162 events is what this page reports. Point-in-time, zero look-ahead: no event borrows information from a later one.
What counts as a positive reaction?
Any event whose price move is above zero at the horizon, relative to the last trade before the news timestamp. 50% of KIRK's measured events are up at 30 minutes; the rest close the window flat or negative.
How often is this page updated?
The news table refreshes automatically as new events are labeled and priced. The reaction medians are re-pulled in batches from the dataset — the figures here are as of 2026-09-21.
Does KIRK's past reaction predict its next one?
No. These are realized facts about past events, not forecasts. They describe a distribution — they say nothing certain about any future move.