Ticker reaction data

The Honest Company, Inc. (HNST)

HNST moved a median of +1.05% 30 minutes after news, and +1.44% by the close. How HNST actually reacts to news — the realized, point-in-time move the market made, measured across 426 labeled events over the last three years with zero look-ahead.

The quantified answer

HNST’s median reaction, across the day.

+1.05%
Median 30-min
Typical reaction 30 minutes after any HNST news
67%
Moved up
Share of HNST news events that rose at 30 minutes
+1.44%
Median to close
Where HNST typically settles by the closing bell
HNST median reaction to newsHNST median reaction to news across 4 horizons: 5-min +0.62%, 30-min +1.05%, 60-min +0.98%, to close +1.44%.5-min30-min60-minto close5-min: +0.62%30-min: +1.05%60-min: +0.98%to close: +1.44%+0.62%+1.05%+0.98%+1.44%0+1.44%
Median move vs. the price at the news timestamp, each horizon on its own sample — the counts are in the table below.
HNST median reaction to news, by horizon. Each rung is measured on the events that traded at that horizon.
HorizonMedian% positiveEvents
5-min+0.62%61%424
30-min+1.05%67%425
60-min+0.98%65%425
to close+1.44%64%424
Where HNST reactions landvs 426 measured HNST reactions
HNSTMiddle 50% · -0.80% to +2.65%Zero: 0.00%Median: +1.05%Median +1.05%-4.00%0+4.00%
Middle 50% of HNST reactions-0.80% to +2.65%
Median reaction (30-min)+1.05%
Measured reactions426
Point-in-time · zero look-ahead

Half of all The Honest Company, Inc. news events land between -0.80% and +2.65% at 30 minutes.

Reaction stats as of 2026-09-21. Newest measured event . Reaction = percent move vs. the price at the news timestamp.

By event type

How HNST reacts, by analyst action.

EventEventsMedian 30-min% positiveMedian to close
Analyst downgrades14-0.84%21%-1.19%
Coverage initiations12+3.85%58%+1.15%
Rating reiterations46-0.76%30%-0.63%

Last 3 years, pulled 2026-09-21. Reaction = percent move vs. the price at the news timestamp. Counts and medians only. The same measurement runs across every name in the dataset. 3 further classes were observed with fewer than 10 measured events and are not published. See how HNST ranks against every other measured name →

That’s how HNST usually reacts — get an email when it moves on news →
Next time, know first

Email me when HNST moves on news.

One email per qualifying move — the headline, the measured reaction, and how it compares to HNST's baseline. Nothing else.

▲ HNST Free · unsubscribe anytime
26M+ news records Operating since 2012 Methodology on SSRN ↗
Latest news

Recent HNST events, each with its measured reaction.

DateHeadlineEventSource5-minTo close
The Honest Company to Report Third Quarter 2026 Financial Results on November 5, 2026Press releaseGlobeNewswire+1.36%-2.72%
The Honest Company Announces Participation in Upcoming Investor ConferencesPress releaseGlobeNewswire-0.50%-0.40%
Form 10-Q Honest Company, Inc. For: Jun 30SEC filing · Form 10-QSEC EDGAR+11.72%+9.49%
Form 8-K Honest Company, Inc. For: Aug 05SEC filing · Form 8-KSEC EDGAR+11.72%+9.49%
The Honest Company Reports Second Quarter 2026 ResultsPress releaseGlobeNewswire+11.72%+9.49%
The Honest Company Announces Strategic Leadership Updates Across Finance and Investor RelationsPress releaseGlobeNewswire+1.04%+1.04%
The Honest Company To Report Second Quarter 2026 Financial Results on August 5, 2026Press releaseGlobeNewswire-0.03%-0.26%
Form 8-K Honest Company, Inc. For: Jun 14SEC filing · Form 8-KSEC EDGAR-0.11%-6.45%
Form 8-K Honest Company, Inc. For: May 20SEC filing · Form 8-KSEC EDGAR-0.14%+3.34%
Honest Invites Women to Get Honest About “Down There” Conversations and Provides SolutionPress releaseGlobeNewswire-0.76%-1.98%
Form 8-K Honest Company, Inc. For: May 11SEC filing · Form 8-KSEC EDGAR+0.61%+2.74%
Form 10-Q Honest Company, Inc. For: Mar 31SEC filing · Form 10-QSEC EDGAR+10.88%+12.69%
Form 8-K Honest Company, Inc. For: May 06SEC filing · Form 8-KSEC EDGAR+10.88%+12.69%
The Honest Company Reports First Quarter 2026 ResultsPress releaseGlobeNewswire+10.88%+12.69%
The Honest Company to Report First Quarter 2026 Financial Results on May 6, 2026Press releaseGlobeNewswire+1.53%+3.07%
Form ARS Honest Company, Inc. For: Dec 31SEC filing · Form ARSSEC EDGAR-0.70%+1.74%
Form DEF 14A Honest Company, Inc. For: Dec 31SEC filing · Form DEFSEC EDGAR-0.70%+1.74%
Form DEFA14A Honest Company, Inc.SEC filing · Form DEFA14ASEC EDGAR-0.70%+1.74%
Form 8-K Honest Company, Inc. For: Mar 31SEC filing · Form 8-KSEC EDGAR+1.77%-1.42%
The Honest Company to Participate in 38th Annual ROTH Conference on March 23, 2026Press releaseGlobeNewswire+0.74%+3.72%
The Honest Company Introduces Sensitive Rich Cream, Delivering Gentle Care for All AgesPress releaseGlobeNewswire-0.57%+0.00%
Form 10-K Honest Company, Inc. For: Dec 31SEC filing · Form 10-KSEC EDGAR+9.20%+16.74%
Form 8-K Honest Company, Inc. For: Feb 25SEC filing · Form 8-KSEC EDGAR+9.20%+16.74%
Form S-8 Honest Company, Inc.SEC filing · Form S-8SEC EDGAR+9.20%+16.74%
The Honest Company Reports Fourth Quarter and Full Year 2025 Financial ResultsPress releaseGlobeNewswire+9.20%+16.74%
The Honest Company Brings Back Scented Sanitizing Wipes with Naturally Derived FragrancesPress releaseGlobeNewswire+0.22%+0.00%
The Honest Company to Report Fourth Quarter and Full Year 2025 Financial Results on February 25, 2026Press releaseGlobeNewswire+0.23%-2.33%
The Honest Company Expands Skincare Portfolio with New Hydrorich CreamPress releaseGlobeNewswire+1.75%-2.51%
The Honest Company to Participate in Northland Growth Conference 2025 – December 16, 2025Press releaseGlobeNewswire+0.17%+0.69%
Form 10-Q Honest Company, Inc. For: Sep 30SEC filing · Form 10-QSEC EDGAR-3.69%-6.80%
Form 8-K Honest Company, Inc. For: Oct 30SEC filing · Form 8-KSEC EDGAR-3.69%-6.80%
The Honest Company Reports Third Quarter 2025 Results and Transformation 2.0: Powering Honest GrowthPress releaseGlobeNewswire-3.69%-6.80%
Halper Sadeh LLC Encourages The Honest Company, Inc. Shareholders to Contact the Firm to Discuss Their RightsPress releaseBusiness Wire+0.16%+1.67%
The Honest Company to Report Third Quarter Financial Results on November 5th, 2025Press releaseGlobeNewswire+0.16%+1.67%
The Honest Company to Participate in Wells Fargo 8th Annual Consumer Conference – September 17, 2025Press releaseGlobeNewswire+0.13%-4.05%
Form 10-Q Honest Company, Inc. For: Jun 30SEC filing · Form 10-QSEC EDGAR-1.30%-2.86%
Form 8-K Honest Company, Inc. For: Aug 06SEC filing · Form 8-KSEC EDGAR-1.30%-2.86%
The Honest Company Reports Second Quarter 2025 ResultsPress releaseGlobeNewswire-1.30%-2.86%
The Honest Company to Report Second Quarter Financial Results on August 6, 2025Press releaseGlobeNewswire-0.85%-4.17%
The Honest Company Launches New and Improved Clean Conscious Diapers®: Built for Performance at Every StagePress releaseGlobeNewswire+0.11%+0.45%
The Honest Company Announces Inducement Grant Under Nasdaq Listing Rule 5635(c)(4)Press releaseGlobeNewswire-0.39%-2.16%
Form 8-K Honest Company, Inc. For: May 28SEC filing · Form 8-KSEC EDGAR+1.20%-0.20%
Form DEFA14A Honest Company, Inc.SEC filing · Form DEFA14ASEC EDGAR-0.12%-0.78%
Form 10-Q Honest Company, Inc. For: Mar 31SEC filing · Form 10-QSEC EDGAR-4.34%-9.50%
Form 8-K Honest Company, Inc. For: May 01SEC filing · Form 8-KSEC EDGAR-4.34%-9.50%
The Honest Company Announces Appointment of Curtiss Bruce as Chief Financial OfficerPress releaseGlobeNewswire-4.34%-9.50%
The Honest Company Reports First Quarter 2025 ResultsPress releaseGlobeNewswire-4.34%-9.50%
Form DEFR14A Honest Company, Inc.SEC filing · Form DEFR14ASEC EDGAR-0.52%+0.63%
The Honest Company to Report First Quarter Financial Results on May 7, 2025Press releaseGlobeNewswire+0.89%+5.78%
Form ARS Honest Company, Inc. For: Dec 31SEC filing · Form ARSSEC EDGAR+0.69%-3.65%

Each reaction is the move the market actually made, measured from the news timestamp. Headlines link through to the HNST section they belong to.

Keep exploring

Where else HNST is measured.

HNST earnings → · Analyst actions → · SEC filings →

Every ticker we measure the same way24

Apple (AAPL)

How AAPL actually reacts to news, measured.

NVIDIA (NVDA)

How NVDA actually reacts to news, measured.

Tesla (TSLA)

How TSLA actually reacts to news, measured.

Microsoft (MSFT)

How MSFT actually reacts to news, measured.

Advanced Micro Devices (AMD)

How AMD actually reacts to news, measured.

Amazon (AMZN)

How AMZN actually reacts to news, measured.

Alphabet (GOOG)

How GOOG actually reacts to news, measured.

Meta Platforms (META)

How META actually reacts to news, measured.

Broadcom (AVGO)

How AVGO actually reacts to news, measured.

JPMorgan Chase (JPM)

How JPM actually reacts to news, measured.

Visa (V)

How V actually reacts to news, measured.

Walmart (WMT)

How WMT actually reacts to news, measured.

Eli Lilly (LLY)

How LLY actually reacts to news, measured.

UnitedHealth Group (UNH)

How UNH actually reacts to news, measured.

Netflix (NFLX)

How NFLX actually reacts to news, measured.

Johnson & Johnson (JNJ)

How JNJ actually reacts to news, measured.

Exxon Mobil (XOM)

How XOM actually reacts to news, measured.

Home Depot (HD)

How HD actually reacts to news, measured.

Costco (COST)

How COST actually reacts to news, measured.

Mastercard (MA)

How MA actually reacts to news, measured.

Oracle (ORCL)

How ORCL actually reacts to news, measured.

Salesforce (CRM)

How CRM actually reacts to news, measured.

Bank of America (BAC)

How BAC actually reacts to news, measured.

Coca-Cola (KO)

How KO actually reacts to news, measured.

Walt Disney (DIS)

How DIS actually reacts to news, measured.

Browse all tickers

Every name we’ve measured, in one place.

Method

How the numbers are made.

How is The Honest Company, Inc.'s median reaction calculated?

Every labeled HNST news event is measured from its own timestamp: the last trade before the news is the base price, and the move is read at fixed horizons — 30 minutes of trading, then the close. The median across 426 events is what this page reports. Point-in-time, zero look-ahead: no event borrows information from a later one.

What counts as a positive reaction?

Any event whose price move is above zero at the horizon, relative to the last trade before the news timestamp. 67% of HNST's measured events are up at 30 minutes; the rest close the window flat or negative.

How often is this page updated?

The news table refreshes automatically as new events are labeled and priced. The reaction medians are re-pulled in batches from the dataset — the figures here are as of 2026-09-21.

Does HNST's past reaction predict its next one?

No. These are realized facts about past events, not forecasts. They describe a distribution — they say nothing certain about any future move.

Stop guessing what the event means

You just saw one reaction.
There are 26 million more.

For investors

Know the next move, measured.

Ticker alerts with the realized reaction — not the headline spin.

Free · no credit card · unsubscribe anytime
For builders

The dataset, one command away.

claude mcp add news-quantified

Then ask Claude: “how does HNST react to downgrades?” — or pull it raw via REST.

60-second signup on the NQ portal · 100 free credits/mo
26M+ news records, 2006–2026 Operating since 2012 Point-in-time, zero look-ahead Peer-reviewable methodology (SSRN) ↗