1-800-FLOWERS.COM, Inc. - Class A (FLWS)
FLWS moved a median of -0.12% 30 minutes after news, and -0.20% by the close. How FLWS actually reacts to news — the realized, point-in-time move the market made, measured across 282 labeled events over the last three years with zero look-ahead.
FLWS’s median reaction, across the day.
| Horizon | Median | % positive | Events |
|---|---|---|---|
| 5-min | 0.00% | 44% | 279 |
| 30-min | -0.12% | 40% | 282 |
| 60-min | -0.10% | 44% | 282 |
| to close | -0.20% | 45% | 282 |
| Middle 50% of FLWS reactions | -0.86% to +0.50% |
|---|---|
| Median reaction (30-min) | -0.12% |
| Measured reactions | 282 |
Half of all 1-800-FLOWERS.COM, Inc. - Class A news events land between -0.86% and +0.50% at 30 minutes.
Reaction stats as of 2026-09-21. Newest measured event . Reaction = percent move vs. the price at the news timestamp.
How FLWS reacts, by analyst action.
| Event | Events | Median 30-min | % positive | Median to close |
|---|---|---|---|---|
| Analyst upgrades | 10 | -0.34% | 50% | -2.31% |
| Analyst downgrades | 13 | -0.77% | 31% | -1.33% |
| Rating reiterations | 27 | -0.39% | 30% | +0.15% |
Last 3 years, pulled 2026-09-21. Reaction = percent move vs. the price at the news timestamp. Counts and medians only. The same measurement runs across every name in the dataset. 2 further classes were observed with fewer than 10 measured events and are not published. See how FLWS ranks against every other measured name →
That’s how FLWS usually reacts — get an email when it moves on news →Email me when FLWS moves on news.
One email per qualifying move — the headline, the measured reaction, and how it compares to FLWS's baseline. Nothing else.
Recent FLWS events, each with its measured reaction.
| Date | Headline | Event | Source | 5-min | To close |
|---|---|---|---|---|---|
| 1-800-FLOWERS.COM, Inc. to Release Its Fiscal 2027 First Quarter Results on Thursday, November 5, 2026 | Press release | Business Wire | +0.00% | +2.88% | |
| 1-800-FLOWERS.COM, Inc. Enters into Definitive Agreement to Sell PersonalizationMall.com® and Things Remembered® to PlanetArt® | Press release | Business Wire | -1.68% | -2.98% | |
| Form 8-K 1 800 FLOWERS COM INC For: Sep 26 | SEC filing · Form 8-K | SEC EDGAR | -1.68% | -2.98% | |
| Form 10-K 1 800 FLOWERS COM INC For: Jun 28 | SEC filing · Form 10-K | SEC EDGAR | +2.61% | -1.47% | |
| 1-800-FLOWERS.COM, Inc. Reports Fiscal 2026 Fourth Quarter and Year-End Results | Press release | Business Wire | +6.00% | +1.17% | |
| Form 8-K 1 800 FLOWERS COM INC For: Sep 09 | SEC filing · Form 8-K | SEC EDGAR | +6.00% | +1.17% | |
| 1-800-FLOWERS.COM, Inc. to Release its Fiscal 2026 Fourth Quarter and Year-End Results on Thursday, September 10, 2026 | Press release | Business Wire | +1.48% | +0.74% | |
| New to The Street's 1-800-FLOWERS.COM (NASDAQ: FLWS) Interview Surpasses 1 Million Views as Audience Continues to Grow | Press release | ACCESS Newswire | -0.12% | +0.74% | |
| 1-800-FLOWERS.COM, Inc. Reports Fiscal 2026 Third Quarter Results | Press release | Business Wire | +6.04% | +38.37% | |
| Form 10-Q 1 800 FLOWERS COM INC For: Mar 29 | SEC filing · Form 10-Q | SEC EDGAR | -1.31% | +5.24% | |
| Form 8-K 1 800 FLOWERS COM INC For: May 07 | SEC filing · Form 8-K | SEC EDGAR | +6.04% | +38.37% | |
| FLOWERS STILL REIGN SUPREME: 75% OF CONSUMERS CHOOSE BLOOMS FOR MOTHER'S DAY | Press release | PR Newswire | -2.62% | -1.56% | |
| Form 8-K 1 800 FLOWERS COM INC For: Apr 17 | SEC filing · Form 8-K | SEC EDGAR | +0.42% | -7.28% | |
| 1-800-FLOWERS.COM, Inc. to Release its Fiscal 2026 Third Quarter Results on Thursday, May 7, 2026 | Press release | Business Wire | +0.45% | +5.95% | |
| 1-800-FLOWERS.COM, Inc. Reports Fiscal 2026 Second Quarter Results | Press release | Business Wire | +8.46% | +3.12% | |
| Form 10-Q 1 800 FLOWERS COM INC For: Dec 28 | SEC filing · Form 10-Q | SEC EDGAR | -2.26% | -7.10% | |
| Form 8-K 1 800 FLOWERS COM INC For: Jan 29 | SEC filing · Form 8-K | SEC EDGAR | +8.46% | +3.12% | |
| 1-800-FLOWERS.COM, Inc. to Release its Fiscal 2026 Second Quarter Results on Thursday, January 29, 2026 | Press release | Business Wire | +0.24% | +3.87% | |
| Form 8-K 1 800 FLOWERS COM INC For: Dec 10 | SEC filing · Form 8-K | SEC EDGAR | +0.13% | -0.38% | |
| Form S-8 1 800 FLOWERS COM INC | SEC filing · Form S-8 | SEC EDGAR | -1.66% | -1.24% | |
| 1-800-FLOWERS.COM, Inc. Appoints Alex Zelikovsky as Chief Information Officer | Press release | PR Newswire | -2.11% | +5.98% | |
| Form 8-K 1 800 FLOWERS COM INC For: Nov 03 | SEC filing · Form 8-K | SEC EDGAR | -0.29% | -2.31% | |
| Form DEFA14A 1 800 FLOWERS COM INC | SEC filing · Form DEFA14A | SEC EDGAR | -0.29% | -2.31% | |
| 1-800-FLOWERS.COM, Inc. Reports Fiscal 2026 First Quarter Results | Press release | Business Wire | -0.92% | +11.38% | |
| Form 10-Q 1 800 FLOWERS COM INC For: Sep 28 | SEC filing · Form 10-Q | SEC EDGAR | -1.25% | +0.28% | |
| Form 8-K 1 800 FLOWERS COM INC For: Oct 30 | SEC filing · Form 8-K | SEC EDGAR | -0.92% | +11.38% | |
| Form ARS 1 800 FLOWERS COM INC For: Jun 29 | SEC filing · Form ARS | SEC EDGAR | -3.05% | +1.46% | |
| Form DEF 14A 1 800 FLOWERS COM INC For: Jun 29 | SEC filing · Form DEF | SEC EDGAR | -3.05% | +1.46% | |
| Form DEFA14A 1 800 FLOWERS COM INC | SEC filing · Form DEFA14A | SEC EDGAR | -3.05% | +1.46% | |
| 1-800-FLOWERS.COM, Inc. to Release its Fiscal 2026 First Quarter Results on Thursday, October 30, 2025 | Press release | Business Wire | -0.23% | +5.25% | |
| 1-800-FLOWERS.COM Names Home Depot Veteran Melanie BabcockChief Marketing and Growth Officer | Press release | PR Newswire | -1.52% | -3.92% | |
| Form 10-K 1 800 FLOWERS COM INC For: Jun 29 | SEC filing · Form 10-K | SEC EDGAR | +0.20% | +0.00% | |
| 1-800-FLOWERS.COM, Inc. Reports Fiscal 2025 Fourth Quarter and Year-End Results | Press release | Business Wire | -2.60% | +3.81% | |
| Form 8-K 1 800 FLOWERS COM INC For: Sep 04 | SEC filing · Form 8-K | SEC EDGAR | -2.60% | +3.81% | |
| 1-800-FLOWERS.COM, Inc. to Release its Fiscal 2025 Fourth Quarter and Year End Results on Thursday, September 4, 2025 | Press release | Business Wire | -0.83% | -2.86% | |
| Form 10-Q 1 800 FLOWERS COM INC For: Mar 30 | SEC filing · Form 10-Q | SEC EDGAR | +0.01% | +7.06% | |
| 1-800-FLOWERS.COM, Inc. Names Adolfo Villagomez Chief Executive Officer | Press release | Business Wire | +9.59% | +25.91% | |
| 1-800-FLOWERS.COM, Inc. Reports Fiscal 2025 Third Quarter Results | Press release | Business Wire | +9.59% | +25.91% | |
| Form 8-K 1 800 FLOWERS COM INC For: May 06 | SEC filing · Form 8-K | SEC EDGAR | +9.59% | +25.91% | |
| Form 8-K 1 800 FLOWERS COM INC For: Apr 24 | SEC filing · Form 8-K | SEC EDGAR | -0.19% | +2.80% | |
| 1-800-FLOWERS.COM, Inc. to Release its Fiscal 2025 Third Quarter Results on Thursday, May 8, 2025 | Press release | Business Wire | -0.19% | -3.15% | |
| Form 10-Q 1 800 FLOWERS COM INC For: Dec 29 | SEC filing · Form 10-Q | SEC EDGAR | -0.13% | +1.26% | |
| 1-800-FLOWERS.COM, Inc. Reports Fiscal 2025 Second Quarter Results | Press release | Business Wire | +7.29% | +15.57% | |
| Form 8-K 1 800 FLOWERS COM INC For: Jan 28 | SEC filing · Form 8-K | SEC EDGAR | +7.29% | +15.57% | |
| 1-800-FLOWERS.COM, Inc. to Release its Fiscal 2025 Second Quarter Results on Thursday, January 30, 2025 | Press release | Business Wire | -0.72% | -4.85% | |
| Form 8-K 1 800 FLOWERS COM INC For: Dec 11 | SEC filing · Form 8-K | SEC EDGAR | +0.00% | -3.29% | |
| Form 10-Q 1 800 FLOWERS COM INC For: Sep 29 | SEC filing · Form 10-Q | SEC EDGAR | -0.12% | +2.10% | |
| 1-800-FLOWERS.COM, Inc. Reports Fiscal 2025 First Quarter Results | Press release | Business Wire | -5.88% | -0.12% | |
| Form 8-K 1 800 FLOWERS COM INC For: Oct 31 | SEC filing · Form 8-K | SEC EDGAR | -5.88% | -0.12% | |
| Form ARS 1 800 FLOWERS COM INC For: Jun 30 | SEC filing · Form ARS | SEC EDGAR | +0.63% | -1.13% |
Each reaction is the move the market actually made, measured from the news timestamp. Headlines link through to the FLWS section they belong to.
Where else FLWS is measured.
FLWS earnings → · Analyst actions → · SEC filings →
Other Consumer Cyclical names, measured the same way
| Ticker | Events | Median 30-min | % positive |
|---|---|---|---|
| Meritage Homes Corporation (MTH) | 283 | -0.08% | 45% |
| Townsquare Media, Inc. Class A (TSQ) | 283 | +0.10% | 51% |
| Packaging Corporation of America (PKG) | 282 | 0.00% | 49% |
| Champion Homes, Inc. (SKY) | 282 | +0.01% | 50% |
Same sector, same measurement: percent move vs. the price at the news timestamp, read at 30 minutes. Sample sizes differ, so the medians are comparable but the confidence behind them is not.
All Consumer Cyclical names, measured the same way →
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Every name we’ve measured, in one place.
How the numbers are made.
How is 1-800-FLOWERS.COM, Inc. - Class A's median reaction calculated?
Every labeled FLWS news event is measured from its own timestamp: the last trade before the news is the base price, and the move is read at fixed horizons — 30 minutes of trading, then the close. The median across 282 events is what this page reports. Point-in-time, zero look-ahead: no event borrows information from a later one.
What counts as a positive reaction?
Any event whose price move is above zero at the horizon, relative to the last trade before the news timestamp. 40% of FLWS's measured events are up at 30 minutes; the rest close the window flat or negative.
How often is this page updated?
The news table refreshes automatically as new events are labeled and priced. The reaction medians are re-pulled in batches from the dataset — the figures here are as of 2026-09-21.
Does FLWS's past reaction predict its next one?
No. These are realized facts about past events, not forecasts. They describe a distribution — they say nothing certain about any future move.