American Rebel Holdings, Inc. (AREB)
AREB moved a median of -0.66% 30 minutes after news, and -1.18% by the close. How AREB actually reacts to news — the realized, point-in-time move the market made, measured across 450 labeled events over the last three years with zero look-ahead.
AREB’s median reaction, across the day.
| Horizon | Median | % positive | Events |
|---|---|---|---|
| 5-min | -0.26% | 36% | 420 |
| 30-min | -0.66% | 40% | 432 |
| 60-min | -0.87% | 38% | 433 |
| to close | -1.18% | 37% | 429 |
| Middle 50% of AREB reactions | -3.07% to +1.61% |
|---|---|
| Median reaction (30-min) | -0.66% |
| Measured reactions | 450 |
Half of all American Rebel Holdings, Inc. news events land between -3.07% and +1.61% at 30 minutes.
Reaction stats as of 2026-09-21. Newest measured event . Reaction = percent move vs. the price at the news timestamp.
Email me when AREB moves on news.
One email per qualifying move — the headline, the measured reaction, and how it compares to AREB's baseline. Nothing else.
Recent AREB events, each with its measured reaction.
| Date | Headline | Event | Source | 5-min | To close |
|---|---|---|---|---|---|
| Form 8-K AMERICAN REBEL HOLDINGS For: Sep 21 | SEC filing · Form 8-K | SEC EDGAR | — | -9.55% | |
| TSR's Matt Hagan Holds 2026 NHRA Points Lead Post Semi-Final Run at St. Louis in American Rebel Light Beer Funny Car with Three Races Left in Championship Chase | Press release | ACCESS Newswire | +0.00% | -20.00% | |
| 2026 Regular-Season Champion Matt Hagan Carries NHRA Points Lead into St. Louis in American Rebel Light Beer Funny Car | Press release | ACCESS Newswire | — | +50.00% | |
| Champion Safe and Eastern Security Safe Go Big at The Big E With Major New England Safe Showcase | Press release | ACCESS Newswire | +0.00% | +1.74% | |
| Champion Safe Launches Major Lean Transformation of Utah Factory to Increase Throughput, Lower Cost and Accelerate Dealer Fulfillment | Press release | ACCESS Newswire | +0.00% | +9.86% | |
| Fly Rebel Fly: American Rebel Light Beer Welcomes NFL Philadelphia Eagles Fans to Nashville for a Two-Day Music City Pregame Celebration | Press release | ACCESS Newswire | +13.68% | -4.84% | |
| Four-Time World Champion and True "American Rebel" Matt Hagan Carries the No. 1 Seed into the Countdown as TSR's Championship Chase Takes Center Stage This Weekend | Press release | ACCESS Newswire | +13.68% | -4.84% | |
| Form 8-K AMERICAN REBEL HOLDINGS For: Sep 09 | SEC filing · Form 8-K | SEC EDGAR | -4.67% | -4.67% | |
| Fly Rebel Fly - And Win: American Rebel Light Beer Makes Winning NFL Regular-Season Debut at Lincoln Financial Field as The Philadelphia Eagles Start The Season 1-0 | Press release | ACCESS Newswire | +0.00% | -19.61% | |
| American Rebel Light Beer Salutes First Responders at Black Oak's 25th Anniversary 9/11 Tribute Featuring Big & Rich, Craig Morgan and American Rebel CEO Andy Ross | Press release | ACCESS Newswire | — | -5.62% | |
| American Rebel Light Beer Invites Patriotic Music Fans to Black Oak Amphitheater Tonight for Big & Rich-Headlined 9/11 Tribute Honoring First Responders and America's Military | Press release | ACCESS Newswire | — | +0.00% | |
| Champion Safe Welcomes Chris Lynde as Gilbert Store Manager at Arizona Safe Outlet | Press release | ACCESS Newswire | +7.86% | +2.00% | |
| FLY REBEL FLY: American Rebel Light Beer Launches Abraham Lincoln "Be a Rebel" Campaign Ahead of Philadelphia Eagles Home Opener | Press release | ACCESS Newswire | +0.00% | +6.35% | |
| Form 8-K AMERICAN REBEL HOLDINGS For: Sep 01 | SEC filing · Form 8-K | SEC EDGAR | +0.00% | +6.35% | |
| CORRECTION FROM SOURCE: Champion Safe Builds Second-Half Momentum and Deepens Dealer Partnerships at the 2026 NBS Fall Semi-Annual Market | Press release | ACCESS Newswire | -10.44% | +10.50% | |
| Champion Safe Builds Second-Half Momentum and Deepens Dealer Partnerships at NBS Fall Market | Press release | ACCESS Newswire | +0.00% | -7.16% | |
| Form 8-K AMERICAN REBEL HOLDINGS For: Aug 18 | SEC filing · Form 8-K | SEC EDGAR | — | -5.14% | |
| American Rebel Light Beer Drives Major Fan Engagement, Retail Expansion and Brand Visibility During the 2026 NHRA Brainerd Nationals | Press release | ACCESS Newswire | +6.13% | -1.25% | |
| Matt Hagan Drives American Rebel Light Beer Funny Car to 2026 NHRA Brainerd Nationals Victory on FS1 National Broadcast and NHRA Funny Car Points Lead | Press release | ACCESS Newswire | +2.86% | -11.43% | |
| American Rebel Light Beer & World Champion Matt Hagan Charge into The 2026 NHRA Brainerd Nationals this weekend on FS1 & FS2 | Press release | ACCESS Newswire | -8.33% | -4.93% | |
| American Rebel Light Beer Releases George Washington Founding Fathers Campaign on AmericanRebelBeer.com | Press release | ACCESS Newswire | +6.67% | +13.33% | |
| Champion Safe Accelerates Dealer Fulfillment and Production Momentum at Sports Inc August 2026 Outdoor Show | Press release | ACCESS Newswire | -0.93% | -0.93% | |
| American Rebel Light Beer Rallies Patriotic Americans With "Historic Moments" With American Rebel Beer Video Campaign Encouraging Patriots to "Be a Rebel" | Press release | ACCESS Newswire | +7.35% | -2.71% | |
| Form 10-Q AMERICAN REBEL HOLDINGS For: Jun 30 | SEC filing · Form 10-Q | SEC EDGAR | +0.00% | -0.61% | |
| Form 8-K AMERICAN REBEL HOLDINGS For: Jul 31 | SEC filing · Form 8-K | SEC EDGAR | — | +8.40% | |
| Form 8-K AMERICAN REBEL HOLDINGS For: Jul 21 | SEC filing · Form 8-K | SEC EDGAR | — | +11.05% | |
| TSR's Leah Pruett Powers the American Rebel Light Beer Dragster to the Finals at the NHRA Muckleshoot Northwest Nationals Live on FOX | Press release | ACCESS Newswire | — | +2.83% | |
| American Rebel Light Beer Amplifies National Brand Presence at the NHRA Northwest Nationals with Leah Pruett Headlining and Matt Hagan Returning as Defending Seattle Champion on FOX and FS1 | Press release | ACCESS Newswire | -0.05% | -7.11% | |
| American Rebel Light Beer Expands Across Pennsylvania; CEO of American Rebel Holdings, Inc. (OTCID:AREB) Andy Ross Performs at Historic York State Fair Continuing Patriotic Summer Brand Activation Strategy | Press release | ACCESS Newswire | -1.61% | +7.47% | |
| American Rebel Light Beer Strengthens Pennsylvania Expansion with Final Star Spangled Happy Hour Activation at Parx Racing® - Country Night Featuring CEO Andy Ross, July 23 from 5-8 p.m. (3001 Street Road, Bensalem, PA) | Press release | ACCESS Newswire | +8.76% | +19.03% | |
| Champion Safe Secures Strategic Growth Capital to Accelerate Production and Convert Record $3.9 Million Backlog into Shipments and Revenue | Press release | ACCESS Newswire | -5.56% | -6.92% | |
| American Rebel Light Beer Surpasses 437 Pennsylvania Account Placements and is now being served at Lincoln Financial Field | Press release | ACCESS Newswire | +3.75% | -10.00% | |
| Form 8-K AMERICAN REBEL HOLDINGS For: Jun 25 | SEC filing · Form 8-K | SEC EDGAR | +0.00% | +0.00% | |
| American Rebel CEO Andy Ross to Perform at Gettysburg, PA, Bike Rally as Company Advances Grassroots Marketing Activation Events for American Rebel Light Beer | Press release | ACCESS Newswire | -4.27% | -10.06% | |
| American Rebel Holdings, Inc. (OTCID:AREB) Advances America 250 Brand Amplification Strategy for American Rebel Light Beer - America's Patriotic Beer with Independence Day Weekend Activation in Gettysburg, PA | Press release | ACCESS Newswire | +0.04% | +7.08% | |
| Form 8-K AMERICAN REBEL HOLDINGS For: Jun 18 | SEC filing · Form 8-K | SEC EDGAR | +4.92% | -1.64% | |
| Champion Safe and Dave Kindig Ignite New Ultra-Premium Custom Safe Collaboration Built on American Steel, Bold Design, and Unmistakable Craftsmanship | Press release | ACCESS Newswire | — | +0.00% | |
| American Rebel CEO Andy Ross to Headline "The Bruce Collins Show," Rallying America's Patriotic Brand and National Growth Story | Press release | ACCESS Newswire | -1.96% | +6.04% | |
| FLY REBEL LIGHT, FLY! American Rebel Light Beer Lands at Lincoln Financial Field - America's Patriotic Beer Has Arrived at One of America's Greatest Stadiums | Press release | ACCESS Newswire | -0.93% | -3.29% | |
| American Rebel Holdings, Inc. CEO Drives Patriotic Retail Activations for American Rebel Light Beer Across Pennsylvania | Press release | ACCESS Newswire | -7.69% | +0.00% | |
| American Rebel Winning in Motorsports - American Rebel Light Beer's Three-Entry NHRA Platform Delivers Double Victory Weekend at Thunder Valley Nationals | Press release | ACCESS Newswire | -5.80% | +1.17% | |
| Form 8-K AMERICAN REBEL HOLDINGS For: Jun 12 | SEC filing · Form 8-K | SEC EDGAR | +0.00% | +25.62% | |
| American Rebel Light Beer's NHRA Motorsports Platform Continues to Deliver High-Octane Results, Accelerating Brand Momentum and National Business Expansion | Press release | ACCESS Newswire | -2.98% | -21.70% | |
| Form DEF 14A AMERICAN REBEL HOLDINGS For: Jun 01 | SEC filing · Form DEF | SEC EDGAR | +0.00% | +44.98% | |
| American Rebel Holdings, Inc. (OTC:AREB) Proudly Announces American Rebel Light Beer - America's Patriotic Beer - Is Now Available in Central Florida Through Wayne Densch, Inc. | Press release | ACCESS Newswire | +7.71% | +111.75% | |
| American Rebel Light Beer Powers into the NHRA Potomac Nationals this Weekend (May 29-31, 2026) with Tony Stewart Racing, Matt Hagan's Funny Car, and John Hall's Pro Stock Motorcycle | Press release | ACCESS Newswire | +0.00% | +2.12% | |
| American Rebel CEO Andy Ross Appeared Last Night on Dr. Drew, Defending American Freedoms and Celebrating the Spirit of the American Dream | Press release | ACCESS Newswire | +0.00% | +2.12% | |
| Patriotic Country Rocker and American Rebel Holdings, Inc. (OTC:AREB) CEO Andy Ross to Appear Live on Dr. Drew Tonight to Discuss 2nd Amendment and Company's Patriotic Values | Press release | ACCESS Newswire | +0.20% | +4.99% | |
| Champion Safe and West Coast Safes Go All-In for the Final Days of the LA County Fair | Press release | ACCESS Newswire | +21.11% | +30.89% | |
| American Rebel Light Beer Fuels Memorial Day Weekend Party as Andy Ross Opens for Brantley Gilbert, Aaron Lewis & Payton Smith at Black Oak Amphitheater | Press release | ACCESS Newswire | +21.11% | +30.89% |
Each reaction is the move the market actually made, measured from the news timestamp. Headlines link through to the AREB section they belong to.
Where else AREB is measured.
AREB earnings → · Analyst actions → · SEC filings →
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How the numbers are made.
How is American Rebel Holdings, Inc.'s median reaction calculated?
Every labeled AREB news event is measured from its own timestamp: the last trade before the news is the base price, and the move is read at fixed horizons — 30 minutes of trading, then the close. The median across 450 events is what this page reports. Point-in-time, zero look-ahead: no event borrows information from a later one.
What counts as a positive reaction?
Any event whose price move is above zero at the horizon, relative to the last trade before the news timestamp. 40% of AREB's measured events are up at 30 minutes; the rest close the window flat or negative.
How often is this page updated?
The news table refreshes automatically as new events are labeled and priced. The reaction medians are re-pulled in batches from the dataset — the figures here are as of 2026-09-21.
Does AREB's past reaction predict its next one?
No. These are realized facts about past events, not forecasts. They describe a distribution — they say nothing certain about any future move.