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Stock impact report

Zeta CFO Chris Greiner on risk, forecasting and public speaking [Yahoo! Finance]

Zeta Global Holdings Corp. Class A (ZETA) 
Company Research Source: Yahoo! Finance
When Chris Greiner stepped away from the CFO role to lead product, operations and sales at a healthcare analytics company, he didn't expect it would completely reshape how he viewed finance. But carrying a bag, managing a go-to-market strategy and reporting to shareholders from the front lines gave him a new perspective of the real job of a CFO. He now has a perspective that a CFO's job is about enabling value creation, not inspecting it. Now back in the CFO seat at Zeta Global, Greiner brings that experience to bear in how he allocates capital, builds forecasting systems and communicates with investors. He says communication was one of the biggest challenges he had to overcome early in his career. From faking laryngitis in school to avoid speaking in front of the class to now addressing stakeholders, earnings calls and public events regularly, it's one of many hurdles he's worked to overcome. CFO, Zeta First CFO Position: Noteable previous employers: LivePerson Inovalon Show less Read more
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