Amazon Partners With Zeta Global To Deliver Gen AI Marketing Automation [Forbes]
Zeta Global Holdings Corp. Class A (ZETA)
Company Research
Source: Forbes
Amazon and Zeta Global announced an advancement in generative AI (Gen AI) that will help scale applications using Amazon Web Services (AWS) foundation models in the Zeta marketing platform. At A'Maison: The House of Amazon @ Cannes Lions 2024, executives from both companies discussed the power of the combined technologies that will provide easy access to omnichannel marketing capabilities for many businesses. “Retailers and brands gain a competitive edge by unlocking deep customer insights, enabling them to forecast demand more accurately, optimize their media mix, and create resonant content that aligns with consumer intent. This holistic understanding empowers retailers to craft strategies that drive engagement and boost sales, ultimately leading to a more effective and impactful marketing approach,” explained David A. Steinberg, co-founder, chairman and CEO of Zeta Global. Super-Smart Marketing AI Assistants Amazon Bedrock is a fully managed generative AI service from AWS that
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ZETA
News
- Zeta Global Holdings Corp. (NASDAQ: ZETA) had its price target raised by analysts at Canaccord Genuity Group Inc. from $17.00 to $20.00. They now have a "buy" rating on the stock.MarketBeat
- Zeta Global Holdings Corp. (NASDAQ: ZETA) is now covered by analysts at Royal Bank of Canada. They set an "outperform" rating and a $20.00 price target on the stock.MarketBeat
- Zeta Global Holdings Corp. (NASDAQ: ZETA) had its price target raised by analysts at Bank of America Co. from $18.00 to $20.00. They now have a "buy" rating on the stock.MarketBeat
- Zeta Global Announces Expanded Functionality from Zeta Opportunity Engine (ZOE) Leveraging Amazon Bedrock [Yahoo! Finance]Yahoo! Finance
- Zeta Global Announces Expanded Functionality from Zeta Opportunity Engine (ZOE) Leveraging Amazon BedrockBusiness Wire
ZETA
Earnings
- 5/6/24 - Beat
ZETA
Sec Filings
- 6/21/24 - Form 3
- 6/18/24 - Form 8-K
- 6/7/24 - Form 144
- ZETA's page on the SEC website