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Stock impact report

Pure Barre Announces Expansion into Mexico [Yahoo! Finance]

Xponential Fitness, Inc. Class A (XPOF) 
Company Research Source: Yahoo! Finance
Behind the Master Franchise Agreement for Mexico is a current Master Franchisee team developing StretchLab and Rumble in the country. "Mexico is a major emerging market for boutique fitness, and we believe Pure Barre's pioneering barre method and industry leading offering has a bright future there," said Bob Kaufman, President of International at Xponential Fitness. Driving Pure Barre's expansion in Mexico is Enrique Lopez, General Director of Boutique X Fitness Studios, who has extensive experience in the fitness space with previous roles at Les Mills Mexico and Kinezis Mexico. "Pure Barre is one of the most popular boutique fitness concepts in the U.S. and we cannot wait to bring this incredible leading brand and workout to Mexico, continuing the diversification of our high-end portfolio of brands," said Lopez. Establishing itself as the pioneer and leader in barre workouts, Pure Barre continues to prioritize innovation with new class formats, partnerships and engaging in-s Show less Read more
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