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Stock impact report

Xponential Fitness (XPOF) to Expand BFT Line-up in Scandinavia [Yahoo! Finance]

Xponential Fitness, Inc. Class A (XPOF) 
Company Research Source: Yahoo! Finance
The agreement follows the brand's growing presence across Europe, underscored by the recent studio opening in Barcelona. The deal marks the company's first brand entry in the Scandinavian region. Per the agreement, Tage Flugeim intends to launch Body Fit Training studios in Oslo, Stockholm and Copenhagen within the next 12 months. Following the successful establishment, Flugeim and his team will focus on forming new partnerships and attracting sub-franchisees. The company intends to open 20 studios within the first five years and 40 BFT studios across Scandinavia within 10 years. The company is optimistic about expanding BFT across various cities in Scandinavia. Attributes such as high-quality workouts, innovative strength training methods, thoughtful programming, community focus and inclusive studio environments are expected to contribute positively. Management highlighted Scandinavians' appreciation for foreign fitness brands, particularly those from the United States, the U.K. Show less Read more
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