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Stock impact report

Need New Eyeglasses? You Can Save Serious Cash By Buying Online [CNET News]

Warby Parker Inc. (WRBY) 
Company Research Source: CNET News
If you've ever bought a pair of prescription glasses before, you know it can put a dent in your wallet. An average pair from an optometrist costs about $350 before insurance, according to SightMD . And that's before you include extra features like an anti-reflective coating or titanium frames, which can drive the total cost well past $1,000. Thanks to online retailers, consumers now have more options for vision correction, and many of them are cheaper than buying from an optometrist. Stores like ZenniOptical, EyeBuyDirect and Goggles4U started selling glasses for less than $20, sometimes as low as $4. And in 2010, Warby Parker entered the discount market with glasses you could try on at home and return. You still need a prescription from an optometrist to buy glasses online, and you won't get the same professional custom fitting, but the potential savings are tempting. How tempting? We've done the math so you can know exactly how much you could save by purchasing your eyeglasses Show less Read more
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