How Taylor Swift And Her Fans Could Be Factors In The Election [Forbes]
WPP plc American Depositary Shares (WPP)
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Source: Forbes
Getty Images for The Recording Academy There's no telling how an unexpected event might influence a presidential election. Taylor Swift's surprise endorsement of Democratic presidential nominee Kamala Harris after Tuesday's presidential debate is a case in point. Her endorsement drove at least 337,826 users to visit the site vote.gov , a sign of the potential effect her decision to speak out could have on November's election,” CBS News reported. Motivating Voters Swift's backing of Harris could have a quick, deep, and lasting impact on the election and politics. Swift “can make more voters take action with a single social media post than most candidates can do in an entire campaign. Her brand is so powerful at the moment that any major campaign that ignores the impact of Swifties on the upcoming election puts their campaign's success at risk,” Megan Sweeney, communications director of the of the Pennsylvania Republican Party, warned in via email. The Swifties appear to be
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