CMI Media Group Partners with Anoki on Industry-First Pharmaceutical Contextual CTV Advertising Campaign Across Both DTC and HCP Campaigns
WPP plc American Depositary Shares (WPP)
US:NYSE Investor Relations:
wpp.com/wpp/investor/financialnews
Company Research
Source: Business Wire
Partnership marks first agency deployment of AI-powered, scene-level contextual advertising for both DTC and HCP CTV pharmaceutical campaigns MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Anoki AI, a pioneer in multimodal AI for Connected Television (CTV), today announced a strategic partnership with CMI Media Group, a leading media agency specializing in healthcare and pharmaceutical marketing and part of WPP (NYSE: WPP). This first-of-kind collaboration enables CMI Media Group to leverage Anoki AI's ContextIQ technology for both direct-to-consumer (DTC) and healthcare provider (HCP) CTV campaigns, bringing unprecedented precision and engagement to pharmaceutical ad targeting.The partnership addresses a critical challenge in healthcare marketing: delivering highly relevant content to specific audiences at the right time - and at scale. Through advanced AI solutions offered by Anoki AI's ContextIQ, CMI Media Group can now precisely target audiences during contextually relevant moments, m
Show less
Read more
Impact Snapshot
Event Time:
WPP
Last Price
Price Change
Price Change%
Volume Shares
Max Up
Max Down
%
Volume Ratio
Performance Comparison
Updated
|
Event Day
Stock performance from the time of news release until the following 4pm ET market close
|
Last price at news event
|
Since Event
Multi-day stock performance from the time of the news release
|
|---|---|---|
|
EVENT DAY
Stock performance from the time of news release until the following 4pm ET market close
|
LAST
PRICE AT NEWS EVENT |
SINCE EVENT
Multi-day stock performance from the time of the news release
|
| Last Price | ||
| VWAP | ||
|
High:
|
Max Up |
High:
|
|
Low:
|
Max Down |
Low:
|
|
%
|
Post news range |
%
|
|
|
Price change |
|
|
|
Price Change Percentage |
|
|
|
S&P 500 (SPX) |
|
|
%
|
Volume ratio |
%
|
| Volume | ||
| Ticks | ||
|
|
Avg transaction size |
|
Don't Miss Out On The Next BIG Stock Move
Event day
Event Day Chart will not be displayed beyond 90-day period of the event
Performance since event
Time And Velocity Analysis
Be the first to know
Opt in for alerts from News Quantifed
Sign Up Today
Opt-in for
WPP alerts
Learn More With NQ
Reading the Impact Report
Help Me Understand This Data
Help Me Understand This Data
How NQ Works
What is news-based trading?
And why is it so successful?
And why is it so successful?
Movers & Shakers
The biggest gainers and losers and WHY it moved
WPP alerts
High impacting WPP plc American Depositary Shares news events
Weekly update
A roundup of the hottest topics
WPP
News
- Klick Health Heads into 2025 with 22 New Senior Leaders [Yahoo! Finance]Yahoo! Finance
- Private Sector Drives 63% of Chief AI Officer Appointments as AI Influences Corporate Talent Strategy [Yahoo! Finance]Yahoo! Finance
- Psycho Bunny Chooses Quebec City for Its 100th Store [Yahoo! Finance Canada]Yahoo! Finance Canada
- Psycho Bunny Chooses Quebec City for Its 100th Store [Yahoo! Finance]Yahoo! Finance
- Why Is WPP plc (WPP) Among The Best Advertising Stocks to Buy According to Hedge Funds? [Yahoo! Finance]Yahoo! Finance
WPP
Sec Filings
- 12/20/24 - Form 6-K
- 12/4/24 - Form 6-K
- 12/3/24 - Form 6-K
- WPP's page on the SEC website