21SEEDS Infused Tequila Goes Back To The Aughts With The O.C's Summer Roberts [Yahoo! Finance]
WPP plc American Depositary Shares (WPP)
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Source: Yahoo! Finance
NEW YORK June 26, 2024 /PRNewswire/ -- Today, 21SEEDS , the award-winning, female-founded infused tequila brand is teaming up with Rachel Bilson and Fake Empire to give millennial consumers what they want: a return to The O.C . The new campaign, licensed by Warner Bros. Discovery Global Consumer Products, stars Rachel Bilson reprising her role as the iconic Summer Roberts crafting easy-to-make cocktails with 21SEEDS, her drink of choice. Together, 21SEEDS, Rachel Bilson , and Fake Empire toast The O.C.'s 21st birthday by tapping into early 2000s nostalgia with fan-favorite scenes from the hit series, infused with a tequila twist. "When 21SEEDS called to ask me to step back into my role as Summer, it was an easy yes, especially when I heard Josh Schwartz and Stephanie Savage were involved. I always say I would do anything with them at the drop of a dime!" said actress Rachel Bilson . "Bringing back Summer has been fun, and I really joined the campaign because I was already a fan of
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Sec Filings
- 6/27/24 - Form 6-K
- 6/4/24 - Form 6-K
- 6/3/24 - Form 6-K
- WPP's page on the SEC website