Arthur Frommer, famed travel guide innovator, has died at 95 [CBS News]
John Wiley & Sons, Inc. (WLY)
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Source: CBS News
Frommer died from complications of pneumonia, his daughter Pauline Frommer said Monday. "My father opened up the world to so many people," she said. "He believed deeply that travel could be an enlightening activity and one that did not require a big budget." Frommer began writing about travel while serving in the U.S. Army in Europe in the 1950s. When a guidebook he wrote for American soldiers overseas sold out, he launched what became one of the travel industry's best-known brands, self-publishing "Europe on 5 Dollars a Day" in 1957. "It struck a chord and became an immediate best-seller," he recalled in an interview with The Associated Press in 2007, on the 50th anniversary of the book's debut. The Frommer's brand, led today by Pauline Frommer, remains one of the best-known names in the travel industry, with guidebooks to destinations around the world, an influential social media presence, podcasts and a radio show. Frommer's philosophy - stay in inns and budget hotels in
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