Nielsen Makes Paramount Data Less Easy to Analyze As Measurement Fight Continues [Yahoo! Finance]
Warner Bros. Discovery, Inc. - Series A (WBD)
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Source: Yahoo! Finance
In a memo sent Friday to executives at major ad-buying agencies, John Halley, president of Paramount's ad sales efforts, said Paramount ratings data may be more difficult to understand after a new product update by the measurement giant. The two sides have been at odds since October 1, when Paramount revealed it would not renew its deal with Nielsen , citing pricing increases and the easier availability of other measurement technology. More from Variety Fox News Viewership Increased 20% in November Thanks to Election Coverage Paramount Consolidation of U.S. TV and Streaming Distribution Teams Results in Staff Cuts Coming to CES: Nielsen Offers New Way to Find Live Sports on TV and Streaming Video “Paramount will continue to provide Nielsen with the first party schedule and program information they require to accurately measure our viewership, including live events, as we always have. To be clear, Nielsen will be in possession of the relevant data but will be suppressing you
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- ROSEN, A TOP-RANKED LAW FIRM, Encourages Warner Bros. Discovery, Inc. Investors to Secure Counsel Before Important Deadline in Securities Class Action – WBDGlobeNewswire
- Lost Money on Warner Bros. Discovery, Inc.(WBD)? Join Class Action Suit Seeking Recovery - Contact Levi & KorsinskyAccesswire
- SHAREHOLDER ALERT: Pomerantz Law Firm Reminds Shareholders with Losses on their Investment in Warner Bros. Discovery, Inc. of Class Action Lawsuit and Upcoming Deadlines - WBDPR Newswire
- Contact Levi & Korsinsky by January 24, 2025 Deadline to Join Class Action Against Warner Bros. Discovery, Inc. (WBD)Accesswire
- Warner Bros Discovery Inc Is Being Sued For Violating Securities Laws And The Schall Law Firm Urges Affected Shareholders To Reach Out Accesswire
WBD
Earnings
- 11/8/24 - Beat
WBD
Sec Filings
- 12/19/24 - Form 144
- 12/17/24 - Form 4
- 12/17/24 - Form 4
- WBD's page on the SEC website