Android's upcoming ‘Collections' feature will drive users back to their apps [TechCrunch]
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Verizon Communications Inc. (VZ)
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Source: TechCrunch
will be able to keep up with their apps from their Android home screen. At this year's Google I/O developer conference, the company presented developers with tools to re-engage users with the apps they already have installed on their devices. However, the company at the time didn't detail what this surface would look like, only focusing on the software development kit (SDK) that developers could access to integrate with the new offering. Google also shared that it already has over 35 developer partners on board to test the new feature, including Spotify, Pinterest, Tumblr, TikTok and Shopify. In a session at the conference, developers were presented with information about a new invite-only Engage SDK , designed largely to bring users back into their apps by showcasing content, promotions, and deals. The surface, Google said, would “automatically organize the best and most prevalent content from apps already installed” with a focus on enabling cross-ap-continuing journeys for nearl
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VZ
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- 4/22/24 - Beat
VZ
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- 6/27/24 - Form 8-K
- 6/24/24 - Form 4
- 6/24/24 - Form 4
- VZ's page on the SEC website