At Cannes, the ad industry contemplates its AI future with a mix of hope and fear [Yahoo! Finance]
Victorias Secret & Co. (VSCO)
Company Research
Source: Yahoo! Finance
Riviera to sip rosé, hand out awards, and talk about the future. This year, AI was top of mind for many attendees, as it has been for executives in almost every industry since ChatGPT debuted in November 2022. As with those in other industries, creative agencies want AI—but they want it on their own terms. At Cannes, many of the world's biggest agencies—WPP, Publicis, Havas, and Dentsu—announced plans to use AI. Some of these agencies say AI is already helping them to mock up campaigns and storyboard spots. Some are using AI models to test ads—predicting their likely impact on different audience segments. And some are using the technology to create full campaigns. But agencies' race towards AI is driven as much by fear as it is by opportunity. AI may let brands bypass them entirely and use AI to design their own campaigns. At the very least, they worry AI will challenge a business model in which the agencies traditionally charged based on people hours. In a world where generative
Show less
Read more
Impact Snapshot
Event Time:
VSCO
Last Price
Price Change
Price Change%
Volume Shares
Max Up
Max Down
%
Volume Ratio
Performance Comparison
Updated
|
Event Day
Stock performance from the time of news release until the following 4pm ET market close
|
Last price at news event
|
Since Event
Multi-day stock performance from the time of the news release
|
|---|---|---|
|
EVENT DAY
Stock performance from the time of news release until the following 4pm ET market close
|
LAST
PRICE AT NEWS EVENT |
SINCE EVENT
Multi-day stock performance from the time of the news release
|
| Last Price | ||
| VWAP | ||
|
High:
|
Max Up |
High:
|
|
Low:
|
Max Down |
Low:
|
|
%
|
Post news range |
%
|
|
|
Price change |
|
|
|
Price Change Percentage |
|
|
|
S&P 500 (SPX) |
|
|
%
|
Volume ratio |
%
|
| Volume | ||
| Ticks | ||
|
|
Avg transaction size |
|
Don't Miss Out On The Next BIG Stock Move
Event day
Event Day Chart will not be displayed beyond 90-day period of the event
Performance since event
Time And Velocity Analysis
Be the first to know
Opt in for alerts from News Quantifed
Sign Up Today
Opt-in for
VSCO alerts
Learn More With NQ
Reading the Impact Report
Help Me Understand This Data
Help Me Understand This Data
How NQ Works
What is news-based trading?
And why is it so successful?
And why is it so successful?
Movers & Shakers
The biggest gainers and losers and WHY it moved
VSCO alerts
High impacting Victorias Secret & Co. news events
Weekly update
A roundup of the hottest topics
VSCO
News
- Donald and Melania Trump wedding: Celebrities who attended Palm Beach nuptials [USA TODAY]USA TODAY
- Brands Indicate Focus on Loyalty Programs and TikTok Shop, But Where's the Disconnect? [Yahoo! Finance]Yahoo! Finance
- At Cannes, the ad industry contemplates its AI future with a mix of hope and fear [Fortune]Fortune
- The beautiful Adriana Lima: A look back at Victoria's Secret runway shows the model has walked in [FOX News]FOX News
- Feminine Hygiene Wash Market to hit USD 14 billion 2032, says Global Market Insights Inc. [Yahoo! Finance]Yahoo! Finance
VSCO
Earnings
- 6/5/24 - Beat
VSCO
Sec Filings
- 6/14/24 - Form 4
- 6/14/24 - Form 4
- 6/14/24 - Form 4
- VSCO's page on the SEC website