Havas Pulls Back the Curtain on Consumer Perspectives Around the Future of Generative AI in Latest Prosumer Report [Yahoo! Finance]
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Source: Yahoo! Finance
PARIS June 13, 2024 /PRNewswire/ - Today, BETC Havas unveiled the latest edition of its Prosumer Report, "GEN AI: What Kind of World Will We Live In?" The report takes an in-depth look at how people feel about the impact of AI and Generative AI (Gen AI), how people will (or won't) use it in the future, and how it will impact our everyday lives. To answer these questions, BETC Havas surveyed more than 14,000 respondents in 32 markets across Europe Asia Africa , and the Americas. The findings reveal current perspectives around the future of AI and Gen AI from mainstream consumers and Prosumers, forward- thinking market drivers that provide a look at what these trends and perspectives will be in six to 18 months. The report found that while not everyone feels the same about the future of Gen AI, one thing virtually everyone can agree on is that it is a revolutionary technology that will change everything (97% of Prosumers and 90% of mainstream respondents). 85% of Prosumers and 65
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