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Stock impact report

How Canadian startups are using AI to transform how we shop [Globe and Mail, The (Toronto, Canada)]

Unilever PLC (UL) 
US:NYSE Investor Relations: unilever.com/investor-relations
Listen to this article Log in or create a free account to listen to this article. As a student studying statistics and machine learning at University of Toronto, Athiya Rastogi indulged her passion for fashion and earned extra cash by running an online second-hand clothing store. She soon determined most of her store operations could be automated, and in 2022, she co-founded SnapWrite , with her brother, Aryaman, as a way to streamline ecommerce for other second-hand store owners. “Sellers of preloved items are particularly burdened when it comes to digitalizing inventory because everything in their shop is one-of-a-kind with no digital history,” says Ms. Rastogi, whose early career included automating her family's global homeware business and conducting data research for Unilever and other brands. “If you're putting out 2,000 items a month, who's going to sit down and write up all those descriptions? It just doesn't make any sense,” says Ms. Rastogi. The AI revolution in Show less Read more
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