Unilever Acquires Wild, UK’s Leading Natural Deodorant Brand [Forbes]
Unilever PLC American Depositary Shares (each representing One Ordinary Share) (UL)
US:NYSE Investor Relations:
unilever.com/investor-relations
Company Research
Source: Forbes
Wild Cosmetics, a UK plastic-free cosmetics brand founded less than six years ago, has been acquired by Unilever for an undisclosed sum. indicate that the two founders and childhood friends Freddy Ward and Charlie Bowes-Lyon own approximately 40% of the company—suggesting a total transaction value of £250 million, (around 300 million USD). Launched in the UK in 2020, Wild Cosmetics became popular thanks to its refillable, plastic-free deodorants and lip balms as well as natural hand and body wash. Inititally sold though its direct-to-consumer channel only, the brand positioned itself as a premium, eco-friendly personal care brand and rapidly gained traction amongst shoppers. In 2021, it expanded into grocery retail through Sainsbury's, Boots and Holland & Barrett and quickly became UK's number one natural deodorant brand. A key driver of Wild's success became its positioning as “the water bottle of the bathroom”, as co-founder Freddy Ward explained it for a few years back: “The w
Show less
Read more
Impact Snapshot
Event Time:
UL
Last Price
Price Change
Price Change%
Volume Shares
Max Up
Max Down
%
Volume Ratio
Performance Comparison
Updated
|
Event Day
Stock performance from the time of news release until the following 4pm ET market close
|
Last price at news event
|
Since Event
Multi-day stock performance from the time of the news release
|
|---|---|---|
|
EVENT DAY
Stock performance from the time of news release until the following 4pm ET market close
|
LAST
PRICE AT NEWS EVENT |
SINCE EVENT
Multi-day stock performance from the time of the news release
|
| Last Price | ||
| VWAP | ||
|
High:
|
Max Up |
High:
|
|
Low:
|
Max Down |
Low:
|
|
%
|
Post news range |
%
|
|
|
Price change |
|
|
|
Price Change Percentage |
|
|
|
S&P 500 (SPX) |
|
|
%
|
Volume ratio |
%
|
| Volume | ||
| Ticks | ||
|
|
Avg transaction size |
|
Don't Miss Out On The Next BIG Stock Move
Event day
Event Day Chart will not be displayed beyond 90-day period of the event
Performance since event
Time And Velocity Analysis
Be the first to know
Opt in for alerts from News Quantifed
Sign Up Today
Opt-in for
UL alerts
Learn More With NQ
Reading the Impact Report
Help Me Understand This Data
Help Me Understand This Data
How NQ Works
What is news-based trading?
And why is it so successful?
And why is it so successful?
Movers & Shakers
The biggest gainers and losers and WHY it moved
UL alerts
High impacting Unilever PLC American Depositary Shares (each representing One Ordinary Share) news events
Weekly update
A roundup of the hottest topics
UL
News
- US Soccer Legend Clint Dempsey Teams Up with Unilever Powerhouse Brands to Keep Fans Fresh for FIFA World Cup 26™ [Yahoo! Finance]Yahoo! Finance
- Unilever (NYSE:UL) was given a new $60.10 price target on by analysts at Morgan Stanley.MarketBeat
- How New Risks and Catalysts Are Shaping the Evolving Narrative for Hindustan Unilever [Yahoo! Finance]Yahoo! Finance
- See Ben & Jerry's new ice cream bars, available to try next week [USA TODAY]USA TODAY
- Ben & Jerry's is unveiling ice cream bars. How to try one for free. [USA TODAY]USA TODAY
UL
Sec Filings
- 12/15/25 - Form 6-K
- 12/12/25 - Form S-8
- 12/12/25 - Form S-8
- UL's page on the SEC website