TechTarget CMO John Steinert to Present with MarTech Pioneer and Marketo Co-Founder Jon Miller on Buying Group Measurement and Metrics at Upcoming OpsStars Conference
TechTarget, Inc. (TTGT)
Last techtarget, inc. earnings: 2/12 04:15 pm
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Source: Business Wire
NEWTON, Mass.--(BUSINESS WIRE)--TechTarget, Inc. (Nasdaq: TTGT), the global leader in B2B technology purchase intent data and services today announced that its Chief Marketing Officer John Steinert will be joining a panel with Marketo Co-Founder Jon Miller live at OpsStars on September 18 in San Francisco – “Measure What (Really) Matters: The Metrics of Buying Groups”.These two marketing leaders will discuss and debate how Revenue teams can measure and evaluate key metrics for Buying Groups as a go-to-market motion. They will cover what is needed to launch this new Opportunity-centric motion and the essential role that metrics play in guiding targeting as well as alignment between sales and marketing, specifically:With Marketing Qualified Leads (MQLs) thrown out the window, how to unify sales and marketing goals and metricsHow to develop your own key data points in a Buying Groups motionThe strategies and mindset shifts that will drive organizational successThis panel will be mode
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- TechTarget Reports Third Quarter 2024 Conference Call and Webcast [Yahoo! Finance]Yahoo! Finance
- TechTarget Reports Third Quarter 2024 Conference Call and WebcastBusiness Wire
- TME vs. TTGT: Which Stock Is the Better Value Option? [Yahoo! Finance]Yahoo! Finance
TTGT
Earnings
- 11/12/24 - Miss
TTGT
Sec Filings
- 11/12/24 - Form 10-Q
- 11/12/24 - Form 425
- 11/12/24 - Form 8-K
- TTGT's page on the SEC website