Sainsbury's to rival Aldi prices in smallest stores [Yahoo! Finance]
TESCO PLC S/ADR (TSCDY)
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Source: Yahoo! Finance
Shopping locally for groceries may be handy but people who rely on convenience stores can end up paying far more. Campaigners have criticised retailers for not doing enough to close the price gap with large supermarkets, especially during the cost-of-living crisis. Latest research for the BBC suggests that a frozen pizza is 26% more expensive in a convenience store compared with a main supermarket. Sainsbury's is the first big supermarket to extend its Aldi price match campaign across its convenience stores. Sainsbury's won't disclose how much its new initiative will cost. Its Nectar loyalty price scheme will still only be in supermarkets and not convenience stores. Aldi is regularly voted by consumer group Which? as the UK's cheapest supermarket. Sainsbury's, Tesco, Morrisons and Asda all have schemes to price match its prices on everyday essentials in their big stores. In September, BBC Panorama found dozens of Tesco products price-matched to Aldi were not like-for-like
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