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0 0.000372340425531874 0.000372340425531874 0.000372340425531874 -0.00265957446808517 0.0239361702127659 0.0186170212765957 0.0199468085106383
Stock impact report

Taboola and WeatherBug Announce New, Exclusive Multi-Year Deal

Taboola.com Ltd. - Ordinary Shares (TBLA) 
Company Research Source: GlobeNewswire
NEW YORK, Dec. 03, 2024 (GLOBE NEWSWIRE) -- Taboola (Nasdaq: TBLA), a global leader in powering recommendations for the open web, today announced a new three-year deal with WeatherBug (a GroundTruth brand), leading weather site and mobile app with over 20 million users and Taboola partner since 2019. Under the renewed deal, WeatherBug will continue to leverage Taboola’s suite of products across multiple user touchpoints to grow its audience, optimize user engagement, and drive revenue. Taboola will remain implemented across WeatherBug’s digital properties including its app (spanning iOS and Android devices) and web interface (on mobile and desktop). Additionally, Taboola will continue to help Weatherbug optimize and tailor the user experience to drive engagement with Taboola Feed, providing readers with personalized multi-format content recommendations to make for a highly engaging experience. Weatherbug will also soon incorporate video reel placements, which drive higher user eng Show less Read more
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