Swatch became the elite Swiss watch industry's crusader by making colorful plastic timepieces. Now it'll have to prove itself once again [Yahoo! Finance]
SWATCH GROUP AG UNSP/ADR (SWGAY)
NASDAQ:AMEX Investor Relations:
swatchgroup.com/investor_relations/financial_announcements/latest_financial_announcements
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Source: Yahoo! Finance
As a new resident, stories of big, successful European brands have piqued my interest. What's their story? How did they transform into the giants they are today? How have they sustained their legacy over time? Those are some of the questions I explore in this new series. It's the 1980s, and the Swiss watch industry, Switzerland's lifeblood, was battling extinction. An innovation by Japanese watchmaker Seiko—a battery-operated quartz watch—kept time more accurately than its mechanical counterparts. While the new instrument was only a few millimeters long, it was enough to obliterate the acclaimed Swiss watchmaking industry. Switzerland had dominated the craft of horology for its entire history, supplying 50% of the world's watches until t
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News
- Rolex, Patek, AP Prices Plummet – 6 Ways To Capitalize On The Bust [Forbes]Forbes
- Swatch became the elite Swiss watch industry's crusader by making colorful plastic timepieces. Now it'll have to prove itself once again [Fortune]Fortune
- Swatch profit plunges almost 75%, hit by weakness in China [Fortune]Fortune
- Sotheby’s To Hold A Sale Of Historic Breguet Timepieces In November [Forbes]Forbes
- Short sellers circle Swatch with analysts most bearish in years [Fortune]Fortune