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Stock impact report

Stagwell's (STGW) 'Future of News' Initiative Heads to Cannes Lions International Festival of Creativity with Panels Highlighting the Power of News to Drive Business Results for Marketers ...

Stagwell Inc. - Class A (STGW) 
Company Research Source: Yahoo! Finance
NEW YORK and CANNES, France June 18, 2024 /PRNewswire/ -- Stagwell's (NASDAQ: STGW) Future of News series will continue with its next chapter at the Cannes Lions International Festival of Creativity, the world's largest advertising, marketing, and creativity event. Stagwell will convene two panels at Cannes Lions as it continues to encourage advertisers to reinvest in the news industry. The panels will continue the discussion around Stagwell's groundbreaking News Advertising Study , a survey of 50,000 U.S. consumers which revealed ads placed in quality news sources adjacent to articles on provocative and polarizing topics had no negative impact on brand favorability, purchase intent among other brand health metrics to the companies featured in those ads. The conversations include: The Future of News: Why News Audiences Matter as Much as Sports Junkies Wednesday, June 19 | 12:30 PM CEST News is the future – and represents a unique and complementary platform for brands to dri Show less Read more
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