Post-Election Survey from Stagwell (STGW) Reveals 80% of Americans Say News Media is a Powerful Medium for Reaching Consumers; Distrust in News Media Stems from Poor Separation Between New...
Stagwell Inc. - Class A (STGW)
Company Research
Source: Yahoo! Finance
Notwithstanding, 71% of Americans believe companies should advertise in news media, viewing it as essential support for journalism WASHINGTON Nov. 15, 2024 /PRNewswire/ -- 65% of Americans say advertising in news is important, though trust challenges remain, according to a survey Stagwell (NASDAQ: STGW) released on November 14 as part of its Future of News initiative . The post-election flash poll conducted by Stagwell and its research consultancy HarrisX, which surveyed 1,510 U.S. adults between November 11-12 , reveals Americans' perspectives on the media landscape, factors influencing their trust in news media and public support for brand advertising in news. Key findings from the post-election survey include: Trust and Perception: 65% of U.S. adults say it's important for companies to advertise in news, and 66% have a more positive perception of companies that do so. Preferred News Sources: Local (73%) and broadcast TV (67%), newspapers (66%), and radio (65%) are the top
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News
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- Stagwell (STGW) Expands its Global Affiliate Network with the Additions of Blue Horse and DashDigital [Yahoo! Finance]Yahoo! Finance
- Stagwell (STGW) Expands its Global Affiliate Network with the Additions of Blue Horse and DashDigitalPR Newswire
- Localized Video Ads Critical in Increasing Brand Trust and Consumer Purchase Intent, Locality Study Finds [Yahoo! Finance]Yahoo! Finance
- Stagwell Inc. (NASDAQ: STGW) had its price target raised by analysts at Rosenblatt Securities from $8.00 to $9.00. They now have a "buy" rating on the stock.MarketBeat
STGW
Earnings
- 11/7/24 - Beat
STGW
Sec Filings
- 11/7/24 - Form 10-Q
- 11/7/24 - Form 8-K
- 10/3/24 - Form 4
- STGW's page on the SEC website