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0.000363768643142975 0.000371852390768355 -0.000444606119396921 -0.00165716826320669 -0.00206135564447671 0.000363768643142975 -0.00569904207590632 -0.00632957439068742
Stock impact report

InMarket Launches Incremental Sales Lift for the Automotive Industry to Prove Advertising Effectiveness [Yahoo! Finance]

Snap Inc. Class A (SNAP) 
Last snap inc. class a earnings: 4/21 04:10 pm Check Earnings Report
US:NYSE Investor Relations: investor.snap.com/company-profile
Company Research Source: Yahoo! Finance
AUSTIN, Texas Dec. 11, 2024 /PRNewswire/ -- InMarket , a leader in real-time marketing and measurement, has announced the launch of its Lift Conversion Index (LCI) for the automotive industry. LCI for the automotive industry (LCI for Auto) is a closed-loop attribution platform that provides incremental sales and visit lift metrics, empowering automotive brands and dealers to measure and understand the real-world outcomes of their advertising including vehicle purchases and incremental return on ad spend (iROAS). By connecting omnichannel media to purchases, LCI for Auto provides a truly insightful view into auto advertising performance, enabling brands to: Measure real-world auto consumer engagement with a closed-loop study that attributes dealership visits and sales to campaign performance. Optimize media spend inflight throughout the campaign, including always-on creative, offer and media optimization. Improve campaign strategies with actionable performance insights. Info Show less Read more
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