Optimove, the #1 CRM Marketing Solution for iGaming and Sports Betting, Opens its Second Latin American Office in Brazil [Yahoo! Finance]
Similarweb Ltd. Ordinary Shares (SMWB)
Company Research
Source: Yahoo! Finance
New York, June 12, 2024 (GLOBE NEWSWIRE) -- Optimove, the #1 CRM Marketing solution for iGaming and Sports Betting, announced today the opening of its office in Brazil. Felipe Costa Nadalini , a senior sales executive with deep experience in the Brazilian market has been hired as the initial lead of the Optimove Brazilian office. Based in Brazil, Felipe joins the growing Optimove team serving Brazil which includes, among others, a Customer Success Management team. The catalyst for the new office was to deepen the company's commitment to the market where it already works with dozens of operators including four of the top five iGaming and Sports Betting operators in Brazil. Optimove's new Brazilian office follows the opening of its office in Colombia in 2022. In addition, Brazil is having incredible organic growth and is the new global online betting market leader, according to research firm Similarweb . Brazil generates roughly R$45 billion (real dollar to US dollar exchange rate) a
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