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Stock impact report

Shop Sustainable Cowboy Chic In Fort Worth [Forbes]

Sharecare, Inc. - Class A (SHCR) 
Company Research Source: Forbes
Jackie and Rodger Chieffalo inside their luxury Western boutique. Kathy Tran This story begins with a beaver felt hat. Over the years, the stylish topper grew synonymous with Fort Worth, Texas, thanks to Amon Carter, a turn-of-the-century businessman who designed the short-brimmed hat and gave them away by the thousands to U.S. presidents, British royalty and movie stars. One such hat was left in a family member's will to Rodger Chieffalo, a commercial real estate developer in Fort Worth, and it sparked a love for reimagining vintage Western wear. What was once a hobby for Chieffalo has evolved into Chieffalo Americana , a luxury Western boutique he runs today with his wife and business partner, Jackie. They recently debuted a second location: a pop-up inside the new Bowie House, Auberge Resorts Collection running through September 2025 that sells one-of-a-kind creations and upcycled items, such as suede fringe jackets, “wild rags” and cowboy boots from independent makers. We Show less Read more
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