Sleep Smarter: Eight Sleep, The World's First Sleep Fitness Company, Expands to the UAE [Yahoo! Finance]
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Source: Yahoo! Finance
The brand is a top choice for the world's A-list celebrities, pro-athletes, and business icons including Elon Musk, Mark Zuckerberg, Jessica Alba, Scarlett Johansson, Kevin Hart, Andrew Huberman, and Bryan Johnson. DUBAI, United Arab Emirates, November 20, 2024 BUSINESS WIRE Eight Sleep , the world's first sleep fitness company, is proud to announce its expansion to the United Arab Emirates (UAE), offering its groundbreaking Pod technology to new audiences within the country's rapidly growing health and wellness market. As Eight Sleep's first step into the Middle East, this expansion marks a pivotal moment in its mission to enhance health and performance through sleep globally—bringing smarter sleep solutions to a region where sufficient rest remains a challenge. Recent studies reveal that 40% of UAE residents are not getting enough sleep, with significant room for improvement in sleep quality. A notable 32% report irregular sleep schedules, while stress (48%) and temperature (36
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