Red Lobster's new 35-year-old CEO reveals how he feels about bringing back endless shrimp [Yahoo! Finance]
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Source: Yahoo! Finance
The 56-year-old restaurant chain has been rocked by closures to multiple stores and a bankruptcy filing , but Damola Adamolekun is ready to nurse it back to prominence as he takes over as CEO. Adamolekun, 35, said one promotion meant to reel in customers failed when the chain offered $20 endless shrimp as a permanent item on its menu after previously being a limited-time option. “You stress out the kitchen. You stress out the servers. You stress out the host,” he told CNN . “People can't get a table. It creates a lot of chaos operationally.” Endless shrimp may return at some point down the line, says Adamolekun. If it does, he wants to make sure it doesn't lead to the kinds of problems it did when it became a permanent menu item. “I never want to say never, but certainly not the way that it was done,” he said. “We won't have it in a way that's losing money in that fashion and isn't managed.”Red Lobster opened in 1968 and became one of the many casual eating options throughout
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