Starbucks' Sales May Get a Boost This Quarter, but It Could Come at the Cost of Lower Margins [Yahoo! Finance]
Starbucks Corporation (SBUX)
Last starbucks corporation earnings: 4/28 04:05 pm
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US:NASDAQ Investor Relations:
investor.starbucks.com/ir-home/default.aspx
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Source: Yahoo! Finance
Year to date, Starbucks' stock has fallen by around 20%. It's trading near its 52-week low but even though its valuation is reduced, investors haven't been rushing to buy the stock. The company is working on ways to generate growth, but it could come at a steep cost: lower margins. Starbucks is ramping up promotions Consumers are trying to cut costs amid inflation and swapping out Starbucks coffee for something cheaper is an easy way to accomplish that. With many coffee shops to choose from, Starbucks' brand loyalty is being tested. And the results haven't been great as sales have been declining. In an effort to win back customers, rather than lowering prices, Starbucks is offering more promotions, including buy-one-get-one offers. By offering steep 50% discounts, the coffee chain can become a more viable option for price-conscious customers. And according to The Wall Street Journal , the discounts are so significant that this is the first time in more than 10 years that it
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SBUX
News
- As Starbucks CEO, Howard Schultz violated labor law with barb at Long Beach barista, labor board finds [Los Angeles Times (CA)]Los Angeles Times
- Faruqi & Faruqi Reminds Starbucks Investors of the Pending Class Action Lawsuit with a Lead Plaintiff Deadline of October 28, 2024 - SBUXPR Newswire
- Starbucks Corporation Is Being Sued For Securities Law Violations And Affected Shareholders Are Urged To Contact The Schall Law Firm Accesswire
- Should You Invest in Starbucks Corporation (SBUX)? [Yahoo! Finance]Yahoo! Finance
- Starbucks Corporation (NASDAQ:SBUX) is favoured by institutional owners who hold 76% of the company [Yahoo! Finance]Yahoo! Finance
SBUX
Earnings
- 7/30/24 - In-Line
SBUX
Sec Filings
- 9/17/24 - Form 4
- 9/17/24 - Form 4
- 9/17/24 - Form 4
- SBUX's page on the SEC website