Adam Fridman Launches Season 5 of the Future of People Initiatives Podcast: Unblock Growth [Yahoo! Finance]
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Source: Yahoo! Finance
CHICAGO, IL / ACCESSWIRE / June 13, 2024 / Adam Fridman, founder of Mabbly, a Chicago-based digital marketing and branding agency, is excited to announce the launch of Season 5 of the podcast The Future of People Initiatives. This season, titled "Unblock Growth," addresses the urgent need for innovative strategies to maximize marketing impact amidst tightening budgets. Inspired by a recent Gartner article, Gartner CMO Survey Reveals Marketing Budgets Have Dropped to 7.7% of Overall Company Revenue in 2024 , Fridman-author of The Science of Story ( available on Amazon Inc.com columnist , and co-founder of ProHabits, the world's first employee campaign platform-delves into actionable insights with top growth leaders. With 50k views across 80 episodes, the podcast aims to become the go-to resource for CMOs, CROs, and other growth-minded executives. "Season 5 is all about doing more with less," says Fridman. "We're bringing in leaders from PayPal, Spirit Airlines, EY, Blue Origin, Pr
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