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Stock impact report

Boston Beer Gains From Brand Strength & Innovation: Apt to Hold? [Yahoo! Finance]

Boston Beer Company, Inc. (The) (SAM) 
Last boston beer company, inc. (the) earnings: 4/22 04:15 pm Check Earnings Report
US:NYSE Investor Relations: bostonbeer.com/overview
Company Research Source: Yahoo! Finance
SAM's consistent focus on pricing, product innovation and growth of non-beer categories, alongside brand development, bodes well. Over the past three months, SAM's shares have gained 12% against the industry's 9.6% decline. SAM's Growth Efforts Boston Beer is keen on innovating core flavors. The company expects to improve Truly brand trends through a renewed focus on core business, smart brand innovation and strong distributor support and retail execution. The company's Truly flavored bottle Vodka and Truly Vodka Seltzer have been performing well. Regarding revisiting the core flavors, it announced the reformulation and improvement of core Truly flavors, including the addition of real fruit juice for an even smoother, easy-to-drink and refreshing taste. We note that Boston Beer is benefiting from strong price realization and procurement savings, which have more than offset increased inflationary costs. These factors have been aiding gross margins for a while. In addition, SAM Show less Read more
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